What skills and metrics CX teams need in ecommerce: an analysis
Zendesk
OCTOBER 11, 2021
In 2020, the ecommerce sector saw explosive growth, expanding by more than 32 percent —double the average growth rate of the preceding decade. Supply has also surged to meet demand, meaning brands face more competition than ever. It’s time to move beyond old metrics like CSAT. Track these metrics. Instead, they should rely on: NPS.
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