Account Manager Tips

JUNE 29, 2021

Build relationships with decision-makers and expand your network. Create sustained value. Add value on a regular basis and show your client the benefits of your partnership well in advance of the renewal. Your job as a key account manager is to deliver the kind of value that convinces your clients to stay in the loop.

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246

Brooks Group

MARCH 7, 2024

Buyers generally make up their minds in the first few seconds whether the time spent with you is going to be valuable. This makes it far more likely they will listen to you—and that you’ll make the sale. They make buying decisions about products and services they don’t personally use.

Procurement 70

Procurement Management Decision-making Sales Training 70

DemandFarm

APRIL 13, 2023

Key Account Management Glossary: 65 Crucial Account Management Terms Explained Account Hierarchy: Account Hierarchy is the structure and organization of key accounts within a company visualized in a hierarchical system of decision-makers and stakeholders.

Key Account Management 52

Key Account Management Account Management Management Value Proposition 52

Corporate Visions

APRIL 25, 2019

But there is a lot of “conventional wisdom” out there that, in reality, doesn’t help you make the sale. There’s another option – no decision – which is chosen all too often. Studies show that 20 to 60 percent of deals in the pipeline are lost to “no decision” rather than to competitors. Finding Your Value Wedge.

Value Proposition 111

Value Proposition Decision-making B2B Profitability 111

Zendesk

MAY 19, 2022

Business-to-business (B2B). Business-to-business (B2B) refers to sales that happen between one business and another. Many B2B companies sell to individual customers, too, but they often have separate departments for both, as B2B sales are more complex with a longer sales process. Annual contract value (ACV).

B2C 98

B2C Sales CRM Profitability 98

Openview

MAY 1, 2018

For sales organizations, there’s simply nothing worse than losing a deal during the final proposal and negotiation stages. Salesforce.com released B2B sales data that shows, on average, only 13% of leads convert to opportunities and the conversion rate from opportunity to deal is even lower—only 6% of opportunities convert to deals.

Negotiation 66

Negotiation Value Proposition Stakeholders Sales 66

Hubspot Sales

JANUARY 17, 2018

B2B Growth Show. Make It Happen Mondays -- B2B Sales with John Barrows. B2B Growth Show. This daily podcast is geared toward helping B2B sales executives achieve growth. Discover the three things you should do when you first make the jump. Best Sales Podcasts. The Advanced Selling Podcast. Sales Gravy.

Sales 145

Sales B2B Artificial Intelligence Value Proposition 145

ProlifIQ

JUNE 21, 2023

Strategic Account Management in B2B Welcome to our comprehensive guide on strategic account management. Role of Strategic Account Management in B2B Organizations The strategic account management team plays a vital role in executing the account plans, and management, and driving success.

Account Management 52

Account Management Management Account Planning Stakeholders 52

Arpedio

MARCH 27, 2023

This includes everything from identifying and qualifying leads, to tracking touchpoints and communications with prospects, to forecasting potential sales, to finally analyzing data to make your sales process even more efficient. Value Proposition 4. Identify Decision Makers 5. Negotiation/Review 8. Prospecting 2.

Software 52

Software Software Management Sales 52

Arpedio

MARCH 27, 2023

This includes everything from identifying and qualifying leads, to tracking touchpoints and communications with prospects, to forecasting potential sales, to finally analyzing data to make your sales process even more efficient. Value Proposition 4. Identify Decision Makers 5. Negotiation/Review 8. Prospecting 2.

Software 52

Software Software Management Sales 52

Account Manager Tips

AUGUST 31, 2022

When clients say "price" they really mean value How to differentiate through value Steps to stand out from the competition World Letter Writing Day Workshop: How to successfully execute a negotiation strategy In other news Quote of the week. A differentiated value proposition is the first step of transforming ideas into results.

Value Proposition 130

Value Proposition Negotiation Key Account Management B2B 130

Account Manager Tips

SEPTEMBER 7, 2022

When clients say "price" they really mean value Steps to stand out from the competition World Letter Writing Day Workshop: How to successfully execute a negotiation strategy In other news Quote of the week. A single value proposition can’t appeal to all your clients. Bain B2B Elements of Value. Save my spot.

Value Proposition 130

Value Proposition Key Account Management Negotiation Account Management 130

PandaDoc

OCTOBER 21, 2022

Hiding your prices or being uncomfortable when you need to discuss them with clients will affect your capacity to make a sale. This means it’s uniquely important to get the pricing right consistently and to use the proper tactics to present your prices to different audiences and decision-makers. How do you discuss pricing with clients?

Negotiation 52

Negotiation Decision-making Software Software 52

Hubspot Sales

FEBRUARY 21, 2018

Best for: B2B sales reps, managers, and executives. If you’re looking for a daily source of B2B sales and marketing insights, look no further: Heinz Marketing releases a new post every day. Her posts frequently include stories from her life, which make them relatable and engaging. The Best Blogs for Sales Reps. Sales Hacker.

Sales 145

Sales Sales Management B2B Leadership 145

Hubspot Sales

AUGUST 21, 2023

To make the process easier to navigate, I’m going to walk you through everything you need to know to build a killer go-to-market strategy in this article. This guide can be used for startups, B2B businesses, and virtually any new venture you plan on launching. These people make up what is called the "buying center."

Marketing 98

Marketing Brainstorming Decision-making Advertising 98

SalesGlobe

NOVEMBER 15, 2022

Those are back in the days when he was making all those old spaghetti westerns. And the people really liked them that before they were big, they make all the spaghetti westerns. And, you know, and salespeople are saying, what I just be making more of, I sold that one time upfront, you know, cash, right. Michelle Seger.

Sales 52

Sales Value Proposition Retail Acquisition 52

SmartKarrot

NOVEMBER 9, 2022

The information gathered includes understanding their decision-making process; their target audience and competitors; and your overall strategy to win them over, keep them, and expand your relationship with them. This makes the entire process extremely time-consuming, especially when there are numerous possibilities resulting from it.

Account Planning 10

Account Planning Key Account Management Account Management Client Relationships 10

SBI

NOVEMBER 7, 2019

The unification of two essential pillars in the marketing technology stack will also offer comprehensive insights and data for marketers to make full-scale, intelligent improvements to their entire content investment. Crafting a powerful value proposition that resonates with a C-suite audience is as much an art as it is a science.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20

PandaDoc

MARCH 1, 2023

If you’re a company that focuses on B2B sales, you’ll need to get closely familiar with the enterprise sales process for your business development. So, since your B2B sales are operating on an enterprise level, they’re referred to as enterprise sales.​​ Those decision-makers aren’t the same across all kinds of companies, though.

Sales 52

Sales Decision-making Stakeholders Construction 52