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Free customer persona templates and examples

Zendesk

Follow along to learn more about customer personas, their importance, and how you can create one before download the customizable template. In doing so, you can identify what makes your customers tick and gain valuable insights into how to tailor aspects of your business to strengthen your connection with them and improve their experience.

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Five Best Practices for Your 2024 Sales Kickoff

Brooks Group

Here are some tips you can use to reimagine your sales kickoff, while making it meaningful and relevant. Now it’s time to rethink how to make the most of this tech, using it to your advantage to create a more interactive and focused SKO. Be creative and build in time for networking, brainstorming, and plain old fun.

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What a User-Friendly Tool for Strategy Execution Looks Like (And Why Your Organization Needs One)

AchieveIt

As the strategy leader, you face a number of challenges — updates delayed, clarity lost, team resistance, and decision-making based on gut feeling rather than data. This training covers both software utilization and strategy execution best practices. This leaves little to no room for brainstorming and problem-solving.

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How to Sell Digital Products [+ 10 Best Digital Products to Sell]

Hubspot Sales

What do ebooks, graphic design software, and online courses have in common? These advantages make selling digital products a good option for artists, educators, writers, freelancers, and more. Brainstorm potential digital products Decide what kind of digital products you want to sell and determine what your offerings will be.

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Beating the ‘I have no budget’ objection: 8 sales experts share their best strategies

Nutshell

lack of trust, lack of perceived value, or simply that the prospect isn’t the right decision-maker. Download it today! Economic buyer: Confirm you are working at the appropriate altitude within the organization and that your buyer is a decision-maker. Ensure you have not mistaken a champion as the final decision-maker.

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How to plan content for B2B brands in 4 easy steps

Nutshell

Typically, B2B marketing will focus on logical and process-driven buying decisions, as the products or services are marketed towards an entire organization. Make sure to include these elements when creating your personas: Name: What are you going to call this ideal client? Usually, you want the name to be descriptive of the persona.

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Is the Hybrid Work Model the Future of Remote Work?

ACT

Another perk is that they often have the flexibility to modify their work hours, making room for other interests and responsibilities. Tech giants like Apple, Google, and Microsoft have already announced their company culture plans to make hybrid work arrangements permanent. No download or credit card is required.