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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

In today’s highly competitive environment, the major sources of shareholder value creation are the intangible marketing assets of the business, such as brands, customer relationships and channels of distribution. Review our business plan. Review case studies of PSF marketing and business development.

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Cracking the Consulting Code: Top 10 Innovation Frameworks

Flevy

The presentation delves deeper into each phase of the Business Model Journey, offering insights into: Elements of a Business Model : Understanding the components that constitute a business model, including the Profit Formula and Customer Value Proposition, is crucial for crafting effective Innovation Strategies.

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65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

DemandFarm

Key Account Management Glossary: 65 Crucial Account Management Terms Explained Account Hierarchy: Account Hierarchy is the structure and organization of key accounts within a company visualized in a hierarchical system of decision-makers and stakeholders.

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10 New Capture Strategy Tips to Keep Clients & Avoid Competitive Bids

Account Manager Tips

Build relationships with decision-makers and expand your network. Create sustained value. Add value on a regular basis and show your client the benefits of your partnership well in advance of the renewal. Your job as a key account manager is to deliver the kind of value that convinces your clients to stay in the loop.

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4-Phase Guide to the Strategic Planning Process

OnStrategyHQ

You need to choose someone to oversee the strategy implementation (Chief Strategy Officer or Strategy Director) and strategic management of your plan? You need some of the key individuals and decision makers for this team. OnStrategy is the leader in strategic planning and performance management.

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How to Write a Business Proposal [Examples + Template]

Hubspot Sales

You've started a new business, and your customer base is starting to expand. But even though you're making progress, you still feel like you could be doing better. That's where business proposals come in. A solid proposal can outline your value proposition and persuade a company or organization to do business with you.

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How to write a lean business plan

PandaDoc

Traditional business plans can help, but they might be far too complicated if you’re in the early stages of business development or you aren’t intended to seek external funding to start your company. If that’s the case, a lean business plan is probably a better answer. How to write a lean business plan.