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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. In business, it has created an opportunity to reflect on how companies are managing customers, and it has given customers a window of opportunity to re-evaluate their supplier relationships to determine which partnerships are truly valuable.

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Account Management vs Customer Success Explained

Arpedio

At the heart of every thriving enterprise lies a keen focus on business relationship optimization , a task achieved through strategic roles that many might find overlapping—Account Management and Customer Success.

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Sales Process vs. Sales Methodology: What’s the Difference?

Upland

A typical sales process includes stages like prospecting, qualification, needs analysis, solution presentation, negotiation, and closing. Well-defined stages; each of which usually has a name like “Identify Requirements” or “Negotiate”. It provides a roadmap for sellers to follow, ensuring consistency and efficiency in their approach.

Sales 195
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Has Customer Success’ Focus Changed?

Desired Path

The Toronto Customer Success Executive Breakfast is a forum whereby local industry leaders get together over breakfast to discuss the still young and rapidly evolving field of Customer Success. The group was asked: Has Customer Success’ focus changed with the shift in market conditions? If so, how?

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Has Customer Success’ Focus Changed?

Desired Path

The Toronto Customer Success Executive Breakfast is a forum whereby local industry leaders get together over breakfast to discuss the still young and rapidly evolving field of Customer Success. The group was asked: Has Customer Success’ focus changed with the shift in market conditions? If so, how?

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Has Customer Success’ Focus Changed?

Desired Path

The Toronto Customer Success Executive Breakfast is a forum whereby local industry leaders get together over breakfast to discuss the still young and rapidly evolving field of Customer Success. The group was asked: Has Customer Success’ focus changed with the shift in market conditions? If so, how?

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The Art of Negotiation: A Guide for Customer Success Managers

SmartKarrot

At the same time, making a positive impact on your customer relations is practical if you know the art of negotiation. Daniel Pink, in his bestselling book, ‘ To Sell is Human ’, speaks extensively about how negotiation as an act is only human. The Art of Negotiation – Four Steps. Table of Contents.