Brooks Group

APRIL 9, 2024

This deeper understanding enables you to tailor your messaging, content, and engagement strategies to resonate with each stakeholder group—facilitating smoother sales cycles and driving greater customer satisfaction and loyalty. Effective communication and value proposition alignment are key to overcoming this challenge.

Value Proposition 93

Value Proposition Procurement Decision-making Stakeholders 93

Hubspot Sales

OCTOBER 29, 2017

in 2013 on hiring sales training companies, one of the top five outsourced training expenditures, according to Training Industry. Clearly, if your team needs sales training, there's a lot of options out there. And my favorite is " 3 Components Every Value Proposition Must Have.".

Sales Training 112

Sales Training Sales Publishing Co-Creation 112

Brooks Group

OCTOBER 5, 2022

IMPACT has been improving the sales performance for companies and receiving awards and recognition for its effectiveness for decades. For the second year in a row, Investopedia has named IMPACT the best virtual sales training program in the country. Sales Success Despite Wars, Recessions, and a Global Pandemic.

Manufacturing 87

Manufacturing Value Proposition Sales Training Facilitation 87

Brooks Group

JUNE 7, 2022

Misaligned Values. Value propositions need to be challenged on a regular basis these days. Adapting to your customer’s behavior style helps facilitate trust and effective communication, while also minimizing unnecessary frustration for both of you.

Supply Chain 75

Supply Chain Value Proposition B2C Sales Training 75

Miller Heiman Group

OCTOBER 24, 2019

Whether it’s direct or indirect selling, sales is all about building relationships, and that’s a message that needs to come from the top. Here are three ways sales managers can better support their channel sellers by cultivating better relationships. Use Sales Training to Differentiate in a Crowded Market.

Sales Management 51

Sales Management Insurance Management Value Proposition 51

SBI Growth

FEBRUARY 24, 2014

He mentioned the obstacles he faces in creating compelling sales training for new products. One of his biggest hurdles was the lack of alignment between training and marketing. Sales was telling one story while the marketing content said something else. And your sales training content aligned with marketing.

Marketing 80

Marketing Value Proposition Sales Training Brainstorming 80

Showpad

DECEMBER 16, 2021

Meet Pedro Correia, Sales Enablement Lead at IFF. In this interview, Pedro shares the innovative ways IFF is integrating technology into the sales training and content process , from information tagging to augmented reality and AI. You mentioned training is part of your focus this year.

Value Proposition 52

Value Proposition Account Management Decision-making Digitalization 52