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Context and curiosity drive commerciality and pricing

Red Star Kim

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. Delegates then chose to focus on finance, economics and pricing. Finance fundamentals Financial awareness is another capability required by M&BD.

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

And to evaluate the relative attractiveness of different segments Malcolm McDonald on value propositions – How to develop them (kimtasso.com) In professional service firm (PSF) marketing there is the challenge that we often span both B2B and B2C markets , across multiple sectors and for sometimes hundreds of service lines in different territories.

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Top Tactics for Selling to a Buying Committee

Brooks Group

Finance, operations, and management, oh my! Procurement managers : Professionals tasked with managing the procurement process, negotiating contracts, and ensuring compliance with organizational policies. Effective communication and value proposition alignment are key to overcoming this challenge.

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Strategic Account Management Best Practices Checklist

The Chapman Group

Economic Value Propositioning; creating, delivering and validating economic value. Strategic and quantitative assessment of: Account situation, opportunities, finances and relationships. Economic Value Propositioning (ROI calculations). Negotiations. Hi-value activity performance. Methodology.

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Showing Your Shared Services ROI: 3 Ways to Prove Your Team’s Worth

Planview

As a leader of a shared services or center of excellence team, you might wonder how to showcase your team’s business value as tangibly as sales figures do. It’s crucial to articulate a clear and measurable value proposition for your team, which can significantly ease budget discussions.

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What is product-market fit? Examples and strategies to find it

Zendesk

Product-market fit is essential for companies to understand their customers, their value proposition and the reason why customers buy from them,” says Jeremy Ambrose, Director of entrepreneurial spark at Zendesk. Define your value proposition Your value proposition is a summary of the benefits you offer to potential customers.

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The Strategic Account Manager within a “Best-in-Class” Strategic Account Management Program

The Chapman Group

Economic Value Propositioning; creating, delivering and validating economic value. Strategic and quantitative assessment of: Account situation, opportunities, finances and relationships. Economic Value Propositioning (ROI calculations). Negotiations. Hi-value activity performance. Methodology.