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What is Bottom of the Funnel (BOFU)?

Upland

For example, a software company selling project management tools could offer a free downloadable e-book titled “ The Ultimate Guide to Efficient Project Planning.” Prospects interested in project management will be inclined to download the guide. Instead, you can create an interactive demo of your product.

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Introducing CX1™ – Our Salesforce Strategic Customer Engagement Tool

Clarity Engagement Solutions

Tailored by vertical industry and 100% native to Salesforce Lightning, CX1™ makes it easy for sales and account teams to map stakeholder relationships, identify the sources of decision-making influence and manage a larger number of better-qualifed opportunities as a result. Request a CX1™ Demo Here. CX1™ is different.

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How Can Pipeline Meetings Be a Coaching Opportunity?

Hubspot Sales

As a sales manager, I’m sure you have pipeline meetings often. But, do you ever ask yourself, “How can pipeline meetings be a coaching opportunity?” Similarly, if a sales manager is only spending 30 minutes a month coaching each of their reps, it’s unreasonable to think that manager is going to improve rep performance.

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How to boost your sales performance with opportunity management

PandaDoc

Leads, opportunities, sales: That’s the natural sequence of the sales process, right? But opportunities can be much more than that. Below, we’ll discuss the impact that a robust opportunity management process can have on your bottom line. What is opportunity management — and why should you care?

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Best Practices for Accelerating the Sales Process

More often than not, sales leaders strive to accelerate their deal cycle, but it’s critical to also consider the opportunity cost. The bottom line is that, in B2B sales, speed is useless without control.

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Relationship Management – What is it?

Arpedio

What is Relationship Management? Relationship Management can be described as the strategic process of understanding, organizing, and nurturing relationships with stakeholders to drive positive outcomes and achieve business objectives. Book demo The post Relationship Management – What is it?

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The Future of B2B Sales with AI & Account-Based Selling

Arpedio

Together, they manage extended sales cycles, ensure transparency in account planning, and facilitate smoother transitions between sales professionals. Relationship Mapping & Org Chart Manage internal and external relationships with key stakeholders. Account Management Build powerful account plans in Salesforce.

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