Brooks Group

APRIL 18, 2024

Storytelling in sales is a skill. In a selling situation, a well-timed and well-delivered story can help the prospect visualize how your product or service will solve their challenge or make their life easier. But for storytelling to be truly effective in sales, your sales professionals have to nail both the timing and the delivery.

Sales 96

Sales Decision-making Sales Training Communication 96

Brooks Group

JANUARY 2, 2024

Sales leaders and managers seek individuals who can not only meet targets but exceed them consistently. When you focus your sales training on the right skills, you ensure your team is equipped for any selling situation. 7 Habits of a Great Salesperson (and How to Train) 1. So what sets great salespeople apart?

Sales Training 91

Sales Training Decision-making Sales Communication 91

Sales Gravy

JANUARY 1, 2024

Sales professionals are constantly seeking new strategies to enhance their performance and edge out the competition. Interestingly, one crucial aspect that often gets overlooked is physical sales fitness. Sales is a demanding profession that requires both mental and physical stamina.

Sales 74

Sales Decision-making Management 74

Brooks Group

MAY 2, 2024

Sales and emotional intelligence go together like skiing and snow. Yet many sales leaders focus on building their team’s hard skills and neglect sales emotional intelligence or “ soft skills.” But developing emotional intelligence in sales matters. You can’t do the first well if you don’t have the second.

Emotional Intelligence 59

Emotional Intelligence Sales Decision-making Sales Training 59

Red Star Kim

NOVEMBER 1, 2023

At the recent PM Forum workshop on “Selling processes and sales skills for marketing and business development professionals” we focused on sales and selling challenges in professional services. Delegates from legal and accountancy practices in the UK and overseas (Brussels and Amsterdam) shared how to tackle those challenges.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Hubspot Sales

SEPTEMBER 19, 2023

McKinsey Institute reports that one-fifth of sales functions could be automated with artificial intelligence (AI). Sales pros spend hours a day on manual and administrative tasks. Luckily, AI is paving the way to reduce or even eliminate the time you spend on routine sales tasks. How much time?

Artificial Intelligence 109

Artificial Intelligence CRM Sales Meetings 109

ACT

APRIL 25, 2024

You’re taking a break for lunch in the middle of a busy workday and open your inbox, only to find two new sales emails from unknown senders. The first one starts with a run-of-the-mill promotional sales pitch. That’s what adding personalisation to your sales outreach efforts can do. The answer is personalisation.

Sales 52

Sales Decision-making Media CRM 52

Hubspot Sales

JULY 7, 2023

As technology advances and becomes more accessible, businesses are leveraging artificial intelligence (AI) to improve their sales processes. AI has the potential to revolutionize the way sales teams operate, giving them valuable insights and predictive analytics to drive more revenue. Are sales teams investing in AI?

Artificial Intelligence 117

Artificial Intelligence Emotional Intelligence Sales Decision-making 117

Red Star Kim

MAY 22, 2023

Whether it’s for confident or commercial conversations as part of the networking skills toolkit or part of a relationship building or sales conversations. So here is Conversation skills book review 3: Conversational intelligence – How great leaders build trust and get extraordinary results by Judith E Glaser.

e-Learning 130

e-Learning Emotional Intelligence Communication Leadership 130

Brooks Group

APRIL 9, 2024

Lack of clear authority, conflicting priorities, and the logistics of keeping 7, 10, or 12 people in the loop make the B2B buying process an increasingly tough sale. But with the right skills and tactics, sales leaders can equip their teams to overcome challenges and win these deals.

Value Proposition 93

Value Proposition Procurement Decision-making Stakeholders 93

Brooks Group

MAY 9, 2024

Is your sales team leaving opportunities on the table because of poor questioning? Asking consultative sales questions is a critical skill many sellers overlook in their rush to close. When you understand your customers better, you can offer solutions that meet their needs, making it more likely to close a sale.

Sales 52

Sales Decision-making Sales Training Facilitation 52

Red Star Kim

FEBRUARY 8, 2024

At the recent Business Development for Professionals – 2024 Virtual Conference – MBL Seminars I presented a session entitled “Supporting Fee-Earners in Sales Targeting”. Here is a summary of the sales targeting toolbox for professional services firms.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Hubspot Sales

AUGUST 22, 2022

We surveyed over 1,000 sales professionals around the globe to find out the top sales trends of 2022, and one thing is certain – the pandemic made a lasting impact on the relationship between salespeople and their prospects. If you’re looking for a specific insight, you can skip ahead to these sections: The Top Sales Trends.

B2C 88

B2C Sales CRM B2B 88

The Center for Sales Strategy

MAY 18, 2021

Some people are skilled at closing a sale. It's easy for them to build rapport with customers, gather information, pitch a product or service, and then close the sale. Others excel only in connecting with prospects and find it incredibly hard to present a product or close the sale.

Sales 103

Sales 103

Arpedio

MARCH 15, 2024

In today’s competitive business landscape, mastering the art of strategic selling is essential for sales professionals looking to drive revenue growth and outperform their competition. But what exactly is strategic selling, and why is it so critical in modern sales? What is Strategic Selling?

Value Proposition 52

Value Proposition Negotiation Sales Stakeholders 52

Hubspot Sales

DECEMBER 27, 2022

There's a big difference between building rapport with customers in-person versus building rapport through the phone. On a sales call, you must gauge their tone, form trust, and engage prospects through your words and delivery. Why is building rapport important? Let’s break it down.

Decision-making 95

Decision-making Sales 95

Brooks Group

AUGUST 8, 2023

For sales teams, understanding each sales professional’s personality can help align strengths and weaknesses to create a high-performing sales force. How does DISC help sales professionals? Building a high-performing sales team requires more than just industry knowledge and a persuasive style.

Sales Management 72

Sales Management Management Sales Sales Training 72

Brooks Group

FEBRUARY 16, 2024

Many sales leaders think the way to do this is to help their sales team sell better value or overcome objections. These are both good strategies, but the true differentiator is the sales professional and their emotional intelligence. They build long-term relationships based on reciprocity. I work at [new store].”

Emotional Intelligence 82

Emotional Intelligence Sales Sales Training Decision-making 82

Hubspot Sales

SEPTEMBER 14, 2023

In the past, sales managers often saw sales coaching as a means of correcting negative behaviors by providing real-time performance feedback. Unfortunately, this feedback often doesn't result in significant behavior change from the sales representative. Sales Feedback Benefits 1. Sales Coaching Benefits 1.

Procurement 106

Procurement Sales Construction Negotiation 106

Nutshell

AUGUST 28, 2023

Creating a structured sales process is one of the most effective ways to boost your sales teams’ efficiency and results. With a formal sales process in place, your sales team has a framework to follow, and it’s much easier to stay on the same page, track results, and onboard new team members.

Decision-making 118

Decision-making Sales Negotiation Advertising 118

Sales Gravy

JANUARY 23, 2024

On this must-listen episode of the Sales Gravy Podcast, Jeb Blount sits down with Ryan Taft. Ryan is the author of the hit new sales book Story Getter. Jeb and Ryan explore how buying is an emotional experience and sales pros that ask questions that get the story “why” behind the buyer’s “what” sell more.

Emotional Intelligence 91

Emotional Intelligence Decision-making Sales Training Sales 91

Hubspot Sales

JUNE 13, 2023

As prospecting is an extremely critical step in the sales process , adopting AI to help with your processes is worth considering. Read on to learn more about using AI for sales prospecting and specific use cases for generative AI. 85% of salespeople using AI/automation agree it makes their prospecting efforts more effective.

Artificial Intelligence 121

Artificial Intelligence Value Proposition Sales B2C 121

Hubspot Sales

MAY 9, 2023

Since generative AI tools are becoming more popular and salespeople perform many demanding tasks, AI-generated sales emails and messages might become a new norm. But just how likely is that? Sales emails are an integral part of the sales process. What AI Can Do for Sales Emails 1. in March 2023 on AI/automation.

Artificial Intelligence 91

Artificial Intelligence Communication Media CRM 91

Sales Readiness Group

SEPTEMBER 2, 2020

Whether your selling virtually or in-person, the first minutes of an initial sales call with a new prospect are critical. This is when you build rapport with the buyer. The COVID-19 pandemic has radically changed the ability of field reps and account executives to build rapport during face-to-face meetings.

Sales 98

Sales Meetings 98

Arpedio

FEBRUARY 22, 2024

In the dynamic landscape of modern business, sales strategy stands as a cornerstone of success. Whether you’re a seasoned sales professional or a burgeoning entrepreneur, the effectiveness of your sales approach can make or break your company’s growth trajectory. What is MEDDPICC?

Value Proposition 52

Value Proposition Decision-making Sales Stakeholders 52

Brooks Group

FEBRUARY 23, 2024

Qualifying prospects is one of the selling skills every great sales professional relies on. That’s because filling your sales pipeline is a numbers game. Buyers leave the funnel for many reasons as they progress through the sales process : lack of budget, timing, or wrong fit to name a few.

Prioritization 81

Prioritization Sales Training Sales Construction 81

Brooks Group

JUNE 27, 2022

Sales negotiation is a critical skill for any sales professional. However, with the proper negotiation training, you can learn how to be a better negotiator and close more deals. We will discuss everything you need to know about sales negotiation, providing valuable tips that can help you improve your negotiation skills.

Negotiation 85

Negotiation Emotional Intelligence Sales Profitability 85

Brooks Group

JULY 5, 2023

Sales conversations can be tough. Sales conversation strategies are absolutely essential for achieving sales success. These sales conversation strategies include active listening, asking open-ended questions, and understanding the customer’s particular needs and pain points.

Sales 52

Sales Sales Training Value Proposition Decision-making 52

Sales Outcomes

MARCH 6, 2023

Sales Effectiveness and Sales Efficiency are not interchangeable. The differences are subtle, but they significantly impact sales strategy execution. ” What is Sales Effectiveness and why it matters Sales effectiveness measures your sales team’s success in achieving its goals. .”

Prioritization 52

Prioritization Sales Negotiation Meetings 52

Arpedio

FEBRUARY 15, 2024

In today’s fiercely competitive market, achieving sales excellence is paramount for business growth and success. One key aspect of this pursuit is understanding and effectively implementing sales methodologies that align with modern buyer behavior and preferences.

Stakeholders 52

Stakeholders Decision-making Value Proposition Sales 52

Hubspot Sales

SEPTEMBER 15, 2020

As a sales rep, one of your main responsibilities is building credibility with your prospects so they trust you. In fact, 82% of B2B decision-makers think sales reps are unprepared. We decided to talk to expert sales reps, both from HubSpot and from external companies, to teach us how to increase credibility with your prospects.

Decision-making 105

Decision-making Sales B2B Account Management 105

Hubspot Sales

MAY 24, 2021

Having conversations with prospects is baked into sales — in a lot of ways, it's the basis of the whole concept. You need to be able to successfully initiate and conduct productive sales conversations if you really want to thrive in a sales role. Prepare, prepare, and prepare some more. Have a strong feel for their pain points.

Value Proposition 135

Value Proposition Sales Communication Organization 135

Hubspot Sales

JULY 27, 2023

In fact, it’s practically impossible to find a department that wasn’t affected by AI, with sales being no exception. According to HubSpot’s 2023 State of AI survey, 24% of sales professionals use AI in their daily work. According to HubSpot’s 2023 State of AI survey, 24% of sales professionals use AI in their daily work.

Leadership 90

Leadership Artificial Intelligence Decision-making Healthcare 90

Brooks Group

JANUARY 25, 2023

View this week's video Engagement Mindset Make sure your salespeople understand: their goal, when first engaging with a prospect, is to set the sales process in motion by turning a potential resistor into an avid listener. They don’t need to try and be liked, and they don’t need to go too far into their sales process too fast.

Emotional Intelligence 76

Emotional Intelligence Sales Training Decision-making Communication 76

Arpedio

FEBRUARY 22, 2024

In the ever-evolving realm of sales, one approach has consistently proven to be a game-changer: consultative selling. This methodology transcends the traditional transactional model, focusing instead on building relationships , understanding customer needs, and delivering tailored solutions. What is Consultative Selling?

Value Proposition 52

Value Proposition Prioritization Decision-making Communication 52

Hubspot Sales

SEPTEMBER 6, 2022

Change is unavoidable in sales. HubSpot surveyed 1,000+ sales professionals to get a better picture of the sales landscape in 2022. These powerful insights can inform every aspect of your sales process — from pitching to customer retention. More interaction with prospects throughout the sales process.

CRM 83

CRM Sales Customer Experience Communication 83

Arpedio

JANUARY 3, 2024

When it comes to sales prospecting , there are two primary approaches to reaching out to potential customers: cold calling and warm calling. While both approaches can be effective, they require different sales strategies and can yield different results. What are the benefits of cold calling?

Client Relationships 52

Client Relationships Sales Communication Prioritization 52