Red Star Kim

NOVEMBER 17, 2023

At training workshops, people often ask me for case studies of successful marketing and business development strategies and campaigns at professional services firms. Case studies: Marketing and Business Development at law and accounting firms. Prior to 2019 there were no marketing analytics in place. Some competitors enjoyed 2.5

Marketing 130

Marketing Key Account Management Innovation Account Management 130

Hubspot Sales

MARCH 19, 2018

New research from Richardson Sales Training reveals the biggest focus for sales professionals in 2018 should be articulating value. Top challenges facing salespeople in 2018 included: Creating a targeted prospecting strategy. 6 Challenges for Salespeople in 2018. And this means adopting a brand-marketing mindset.

Decision-making 143

Decision-making Sales Training Organization Sales 143

Red Star Kim

DECEMBER 12, 2023

In early December (and despite the train strike), we gathered at the offices of London | Simmons & Simmons (simmons-simmons.com) for a workshop on “Future Marketing and Business Development Manager”. Future Marketing and Business Development Manager: Connections, Collaboration, Context, Creativity, Cause and Continuous learning.

Marketing 130

Marketing Emotional Intelligence Management Leadership 130

Hubspot Sales

NOVEMBER 1, 2017

What are the sales trends of 2018? 2018 is just around the corner. To find out what’s coming, I asked sales leaders, experts, and reps to predict the top sales trends of 2018. By the time December 2018 rolls around, the entire sales process will be automated from beginning to end. Video prospecting. Messaging and chat.

Sales 135

Sales B2C Decision-making Account Management 135

Red Star Kim

NOVEMBER 13, 2023

Private client management and marketing: Business plans, recruitment, assessments and automation. And 90% didn’t have a marketing plan for private client. Horizon scanning, weak signal detection and strategic, market and competitor analyses are key here.

Business Planning 147

Business Planning Emotional Intelligence Marketing Management 147

The Center for Sales Strategy

JANUARY 26, 2018

4 Essential Email Marketing Tips to Know for 2018 — Salesforce. A lot has changed in email marketing over the last year. You need practical, actionable ways to revitalize your email marketing over the coming year. Here are four ways to boost your email marketing strategy in 2018.

Marketing 58

Marketing Sales 58

Hubspot Sales

JANUARY 4, 2018

2018 Sales Enablement Trends. With every New Year comes the time for predictions, and if you’re wondering what 2018 has in store for your sales team, look no further. With every New Year comes the time for predictions, and if you’re wondering what 2018 has in store for your sales team, look no further. You’re Already Behind.

Artificial Intelligence 96

Artificial Intelligence Sales Training Sales B2C 96

Red Star Kim

MARCH 24, 2023

It was a full house at the March workshop on “Practical and Professional Skills for Marketing and Business Development (M&BD) Assistants” although almost all delegates were from law firms across the UK. Roles, satisfaction and aspirations of Marketing and Business Development (M&BD) Assistants.

Marketing 130

Marketing Digitalization Communication Media 130

Hubspot Sales

SEPTEMBER 30, 2020

This is especially true when it comes to sales and marketing. In an ideal world, sales and marketing processes would be built with the other team in mind. Here are some numbers that just might convince you of the value of Sales and Marketing alignment: Sales and Marketing Alignment Stats to Know. InsideView, 2018 ).

Marketing 129

Marketing Remote Working Sales Publishing 129

Red Star Kim

SEPTEMBER 14, 2023

It received such a warm and enthusiastic response that it was suggested we consider a series highlighting the giants of professional services marketing and business development. PM Forum Training At about the same time, we created the PM Forum professional marketing and BD training programme – which flourishes and evolves to this day.

Management 130

Management Leadership Innovation Government 130

SBI Growth

JANUARY 14, 2019

Transforming a Cloud Solution Provider by Being a Sales-Driven CEO CEO of iGrafx shares his incredible journey from a frontline sales rep to the office of chief executive… 2018 Priority: Grow Revenue With Customer Success We analyzed over 1,000 responses by CEOs.

Customer Success 83

Customer Success Sales Digitalization Marketing 83

SBI

OCTOBER 11, 2018

If you weren’t there, you missed great sessions like: Building (and finding) a Marketing Technology Team. What Every Marketer Wants to Know About SalesTech but is Afraid to Ask. Because it is perfectly timed with our annual Top Marketing Tools Guide. Our Top Marketing Tools Guide has just 17. Of course not!

Marketing 55

Marketing Sales B2B 55

Red Star Kim

JULY 22, 2022

Despite being published in 2018 (before the Covid pandemic pushed digital marketing into the stratosphere) and being pretty basic it has some good content. So here’ a book review: Build your digital marketing strategy by Steve Brennan. It is subtitled “The mindsets and methods of businesses that dominate their sectors online”.

Digitalization 130

Digitalization Marketing Construction Publishing 130

Hubspot Sales

DECEMBER 26, 2017

SDR/BDR Skills for 2018. We’re about to turn the corner into 2018. I wanted to reach out to you because based on my research on LinkedIn, it seems like you are heading any marketing initiatives and focused on the overall growth strategy for Dunder Mifflin. Video prospecting. Highly customized outreach. Active listening.

e-Learning 144

e-Learning Sales Marketing Management 144

Hubspot Sales

OCTOBER 26, 2017

So we’ve compiled a list (in chronological order) of the top sales conferences you should attend in 2017 and 2018. AA-ISP Digital Sales World 2018. CEB Sales and Marketing Summit. Sales, sales operations, sales enablement, and marketing executives will learn to improve sales team results. Sales Conferences 2018.

Artificial Intelligence 111

Artificial Intelligence Sales Leadership Leadership Sales 111

Red Star Kim

DECEMBER 14, 2022

for a day workshop on “Future Marketing/BD Manager” with PM Forum. Future Marketing/BD Manager – Build your personal brand and increase your strategic contribution. Complete my CIM qualifications (alternatively: Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com) ). Increase my strategic contribution.

Marketing 130

Marketing Management Interpersonal Skills Profitability 130

Hubspot Sales

JANUARY 31, 2018

But being a salesperson in 2018 is very different than being a salesperson in 1987. Although it’s arguably more difficult to sell effectively in 2018, it’s easier for top performers to differentiate themselves. 18 Outdated Sales Tactics to Kick to the Curb in 2018. 10) Treating Marketing like second-class citizens.

Sales 145

Sales Media Meetings Brainstorming 145

Hubspot Sales

OCTOBER 25, 2018

And they support their franchisees with training and assistance with site selection, construction, operations, management, and marketing. It has invested heavily in market research to provide customers with the best service and experience. It was rated #1 in customer loyalty by Brand Keys Customer Loyalty Engagement Index. Sport Clips.

Advertising 143

Advertising Profitability Construction Media 143

Hubspot Sales

JUNE 14, 2018

Here are the ten best eSignature solutions in 2018. With over 200,000 users, DocuSign is, hands-down, the most popular eSignature solution on the market. HelloSign brings a unique angle to the market by focusing on customization, customer service, and the web’s first entirely free eSignature plan. That’s a lot of contracts.

Computers and Electronics 143

Computers and Electronics Small Business Software Software 143

Hubspot Sales

JULY 19, 2018

It’s important to get the industry news, trends, and marketing advice you need quickly, so you can get back to what real estate is all about -- helping your clients. So, I’ve put together a carefully curated list of the best real estate blogs to follow in 2018. Real Estate Blogs Every Realtor Should Read in 2018. Happy reading!

Investors 130

Investors Finance Marketing Construction 130

SBI Growth

JANUARY 15, 2019

New Trends in Technology Enabling the Inside Sales Function An estimated $6,181 is spent on technology for each inside sales person per year and expected to increase 6.5% Read this article to dive deeper into the various categories of.

Sales 67

Sales Digitalization Marketing 67

Hubspot Sales

JANUARY 6, 2018

According to a report by Silicon Era , Sony expects to increase the number of PSVR games from 150 to 280 over the course of 2018. version in 2018, as the system has already seen a minor hardware refresh a few months ago, this year is shaping up to be a big drive for quality content to keep PSVR players playing.

Retail 99

Retail Marketing 99

Red Star Kim

OCTOBER 13, 2023

Our focus was on the accelerating change in the market, the professions and marketing and the challenge this presents in anticipating future training needs. These are not aligned to professional services marketing. They focus on marketing rather than business development.

Supply Chain 162

Supply Chain Emotional Intelligence Construction Innovation 162

Drift

NOVEMBER 19, 2018

There are only 27 business days left in 2018. 27 selling days, 27 days to hit your 2018 revenue goal. You probably already have your plan – how marketing can pump more meetings into the sales team’s calendar before we call 2018 a wrap. Every day and hour counts. Which means every meeting counts.

Meetings 91

Meetings Sales Marketing 91

Red Star Kim

JULY 11, 2022

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. Some reported that the reward systems worked against initiatives that reach beyond the immediate client and market focus of individual fee-earners (e.g. And many firms look to overseas markets for growth. across the firm.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Red Star Kim

DECEMBER 2, 2022

It was a full house at November’s PM Forum workshop for Proactive Marketing and Business Development Executives. Release time to become a more proactive Marketing and Business Development Executive. Prioritise – Use marketing and business development plans (and your line manager) to focus attention and identify priorities.

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Planview

SEPTEMBER 17, 2018

Spigit’s 2018 fall product release is here, complete with industry-first capabilities and exciting new enhancements! For a closer look at this release, check out the below video to hear Spigit’s VP of Product Marketing, Kim Turner, and VP of Product Management, Gareth Bradley, discuss in greater detail. The wait is over.

Facilitation 67

Facilitation Innovation Marketing Management 67

Hubspot Sales

OCTOBER 19, 2018

As a real estate professional, you want to grow your business, and marketing plays a large role in capturing the attention of potential clients. A 2018 study by the National Association of Realtors (NAR) found 87% of home buyers purchase their home through a real estate agent. It’s evident there’s a market for real estate agents.

Marketing 145

Marketing Internet 145

SBI

JUNE 5, 2018

Download a PDF version of the 2018 SalesTech Landscape. The SalesTech space is certainly a crowded market. That being said, this market is still young. ” With more than 500 sales tools on the market, that is the 64K question. Right off the bat, the landscape should help you know where to focus.

Acquisition 51

Acquisition Publishing Sales Technology Prioritization 51

Outbound Engine

JANUARY 21, 2019

I’m here to talk about key features we launched in 2018 to help our customers solve their marketing challenges. OutboundEngine’s mission is simple: we want to be our customers’ marketing guide. That’s why every day we focus our efforts on making it as easy as possible to market their business online. Our Mission.

Artificial Intelligence 40

Artificial Intelligence Advertising Small Business Marketing 40

Outbound Engine

SEPTEMBER 27, 2018

Why is it that we spend money on customer acquisition marketing when customer retention marketing works so much better? And yet we find ourselves spending most of our marketing dollars on finding new customers instead of nurturing the ones we already have. Customer retention marketing stats. Get It Now! Almost There!

Acquisition 80

Acquisition Marketing Publishing Profitability 80

SBI Growth

AUGUST 28, 2017

Today’s topic is Go-to-Market Strategy. Oni and I leverage the How to Make Your Number in 2018 hbspt.cta.load(23541, '74afaaa6-ba2a-4936-a1ed-8fe80db57c38', {}); to access. Joining us for today’s show is Oni Chukwu, a software executive who knows how to make the number.

Marketing 81

Marketing Software Software B2B 81

Hubspot Sales

AUGUST 10, 2018

This should tell you one thing: if you’re selling a house in 2018, you don’t just need to be on the internet, you need to be on the right real estate websites. Together, you’ll create a marketing plan, add value to your home before selling, set the right price, and show your home at its best. So, exactly what are those websites?

Internet 130

Internet Investors Construction Government 130

SBI

MARCH 6, 2018

Naturally that makes sense since we provide Sales Leaders with free resources on how to navigate the Sales Technology landscape, so when I had the opportunity to join the B2B Marketing Exchange conference this past week in Scottsdale, I was excited. Marketers need to humanize the B2B decision-making journey. Matt was correct.

B2B 55

B2B Marketing Decision-making Internet 55

Holden Advisors

SEPTEMBER 21, 2021

They build a shared vision around the ability to address a compelling business need or market opportunity and build the scaffolding of commitment to make this vision a reality. Top-performing strategic account managers get this. They sell potential.

Decision-making 435

Decision-making B2B Profitability Account Management 435

SBI Growth

AUGUST 7, 2017

World class B2B marketing organizations actively engage in Quarterly Business Review (QBR) meetings. For many marketing leaders the sales team’s QBR is an afterthought. To prepare, review the marketing strategy introduction of the How to Make Your Number in 2018 .

B2B 92

B2B Marketing Meetings Organization 92

SBI Growth

SEPTEMBER 12, 2017

Today’s topic is Go-to-Market Strategy. Oni leverages the How to Make Your Number in 2018 hbspt.cta.load(23541, '74afaaa6-ba2a-4936-a1ed-8fe80db57c38', {}); to access emerging. Joining us as our guest expert is Oni Chukwu, a software executive who knows how to make the number.

Marketing 75

Marketing Software Software B2B 75