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Strategic customer engagement. A must have plan in 2021

Clarity Engagement Solutions

Have you found that your 2021 strategies for engaging with your customers aren’t working as expected? In 2020 most pharmaceutical companies had to shift strategies to reach their customers via multi-channel, digital platforms, with hope that by 2021, everything would be back to normal. You’re not alone. Find out more. .

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Strategic customer engagement. A must have plan in 2021

Clarity Engagement Solutions

Oh no, 2021 has started and our plan is already outdated! In 2020 most pharmaceutical companies continued their strategic planning as if by 2021 everything would be back to normal. But the reality is, 2021 is far from that. Get a plan ready for getting access to customers in 2021 that really works . Sounds familiar?

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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Aramex was the recipient of the 2021 SAMA Excellence Award for “Outstanding Young SAM Program.”. Value co-creation: This is meant to measure positive impact on the customer’s key business metrics. Responding to Market Shifts. Its mission is to handle defined strategic key accounts.

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10 Trends – Annual International Marketing Benchmark by PM Forum and Meridian West

Red Star Kim

Marketing via social and digital channels. I’m also surprised that there wasn’t greater emphasis on collaboration and co-creation with clients, on improving data which is vitally important in the digital environment and in terms of client and referrer relationship management. in 2021 and 11.2% in 2020, -1.3%

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Key Account Manager or Strategic Ecosystem Leader?

Arpedio

October 11, 2021. October 11, 2021. Here are the four top takeaways for European KAM programs in 2021. Define the role of your KAMs or SAMs as leaders in your business SAMA offers a vital community to accelerate KAM programs It’s Strategic Account PlannING, not Account Plan Digital has permanently transformed the KAM role.

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Dubai, Madrid and soon Bangkok – around the world with MDI

MDI Training

In late November 2021, we were invited by a client to participate in an RFP for 4 regional meetings – an event of sales executives. The cooperation of all participants as well as the co-creation with the content experts made a state-of-the-art event possible. Marina Begic. Nicole Altenberger, BA. Senior L&D Consultant.

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

43% Yes – but it differs for some teams, territories and clients 17% Yes – the same across the firm 17% No – each client team adopts their own approach 25% No – we are developing it at present How good are your KAM information systems?