DemandFarm

JULY 26, 2023

Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management As digital Key Account Management grows in relevance, many organizations find themselves confounded by the question of whether obtaining new customers is more important than retaining existing key clients.

Key Account Management 40

Key Account Management Account Management Digitalization Management 40

Whetstone

JUNE 12, 2023

By involving internal stakeholders early and fostering strong communication channels, strategic account managers can unlock numerous benefits, including improved client satisfaction, streamlined processes, greater and faster innovation, and enhanced business outcomes.

Stakeholders 52

Stakeholders Account Management Decision-making Finance 52

Account Manager Tips

SEPTEMBER 7, 2022

When clients say "price" they really mean value "You're too expensive" or "I can get more, for less, somewhere else" Ever heard that before? Even when they do deliver something innovative, it's not for long. Give your client a reason to choose you over everyone else. Developing Knowledge-Based Client Relationships.

Value Proposition 130

Value Proposition Key Account Management Negotiation Account Management 130

Account Manager Tips

APRIL 11, 2022

It talked about the fact that consultants who bounce in an out of the client relationship have more status and impact than account managers that deal with the client daily. "A quality, size, innovation). There are personal or professional factors from which your client can benefit. + Reputation.

Account Management 130

Account Management Key Account Management Client Relationships Innovation 130

SmartKarrot

APRIL 13, 2023

In today’s economic environment, effective account management is essential for building and maintaining strong client relationships and achieving growth. So, let’s dive in and discover the top account management influencers to follow in 2023!

Account Management 11

Account Management Key Account Management Management B2B 11

Arpedio

APRIL 30, 2024

It involves identifying opportunities for growth within your current accounts and developing strategies to capitalize on them. The Components of Account Growth Strategy An effective account growth strategy comprises several essential components designed to help you optimize client relationships and drive sustainable growth.

Account Growth 52

Account Growth Client Relationships Business Growth CRM 52

Red Star Kim

DECEMBER 5, 2023

It was interesting to learn how Business Development Executives work with managing client relationships”. Another delegate suggested using monday.com | A new way of working to integrate all action lists and help avoid being overwhelmed by so many tasks.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Account Manager Tips

AUGUST 31, 2022

Even when they do deliver something innovative, it's not for long. Give your client a reason to choose you over everyone else. How to differentiate through value We don’t control what product features are released but we do control how our clients perceive the benefits. Developing Knowledge-Based Client Relationships.

Value Proposition 130

Value Proposition Negotiation Key Account Management B2B 130

Arpedio

NOVEMBER 17, 2021

On November 9 and 10, SAMA held their annual Global Summit: two half-days of virtual learning, sharing and networking on the future of Strategic Account Management, and we’re thrilled to have been part of it. Studies show that companies that invest in client relationships during a crisis emerge stronger. Back to blog.

Digital Transformation 52

Digital Transformation Account Management Co-Creation B2B 52

Arpedio

NOVEMBER 17, 2021

On November 9 and 10, SAMA held their annual Global Summit: two half-days of virtual learning, sharing and networking on the future of Strategic Account Management, and we’re thrilled to have been part of it. Studies show that companies that invest in client relationships during a crisis emerge stronger. Back to blog.

Digital Transformation 52

Digital Transformation Account Management Co-Creation B2B 52

Arpedio

NOVEMBER 17, 2021

On November 9 and 10, SAMA held their annual Global Summit: two half-days of virtual learning, sharing and networking on the future of Strategic Account Management, and we’re thrilled to have been part of it. Studies show that companies that invest in client relationships during a crisis emerge stronger. Back to blog.

Digital Transformation 52

Digital Transformation Account Management Co-Creation B2B 52

Upland

JANUARY 29, 2024

Greater team collaboration: Account planning often involves multiple departments, such as marketing, customer success, and technical support. This cross-functional teamwork helps you foster more unified and effective customer account management. Successful account planning also leads to satisfied and loyal customers.

Account Planning 195

Account Planning Sales Decision-making Shareholders 195

Arpedio

AUGUST 24, 2022

Think of it like this: a marketing strategy that sales, marketing and account management professionals use in order to maintain marketing efforts to their existing clients. With that being said, there are countless types of plans and strategies that one can use in order to obtain marketing efforts or uphold client relationships.

Account Planning 52

Account Planning Account Development Management Account Management 52

Arpedio

MAY 4, 2021

In short, the term Key Account Management can be summed up to ‘value creation’ for the customer. If you are a part of a sales/account management team, it is essential to have a thorough understanding of your client in order to improve the strategic relationship with them. Arpedio Org Chart in Salesforce.

Account Management 52

Account Management B2B Stakeholders Key Account Management 52

Account Manager Tips

AUGUST 10, 2021

But, for B2B companies, it falls to the sales team or the key account management team to ask. rarely ask for a referral. ” If you're not asking your clients for referrals, you're missing out on a huge opportunity. Warwick Brown // Account Manager Tips. quality, size, innovation). Reputation. Reciprocity.

Decision-making 240

Decision-making Account Management Value Proposition Brainstorming 240

Red Star Kim

DECEMBER 12, 2023

For complex projects we must collaborate with those in other functional specialisms such as finance, technology, people and innovation. Internal clients – Naturally we need to build strong working relationships with our fee-earners. Marketing is the client’s representative within the firm. And in external agencies.

Marketing 130

Marketing Emotional Intelligence Management Leadership 130

Jermaine Edwards

DECEMBER 6, 2023

The speed of innovation, technology and a customer that needs to remain competitive just as much as us, has forced every business to raise the quality of their products and take serving their customers more seriously. Or Perhaps you need to tell a colleague or manager what they’re doing is wrong for theirs and the teams benefit.

Emotional Intelligence 130

Emotional Intelligence Client Relationships Key Account Management Negotiation 130

Deep Insight

JULY 3, 2020

Invest time into the relationship to keep it fresh and exciting. It’s easy to get diverted to more problematic accounts where the shouting is the loudest. In our previous blog we talked about poor client relationships that are unprofitable. Start innovating and co-creating. They want to help you.

Co-Creation 52

Co-Creation B2B Innovation Account Management 52

Red Star Kim

SEPTEMBER 5, 2023

Topics include: Professional and Practical skills for Marketing & BD Assistants, The Proactive Marketing Executive and Future Marketing Manager. And skills workshops on: Assertiveness, Commerciality, Creativity, Coaching, Consulting, Engagement and buy-in, Selling, Thought Leadership and Writing.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Arpedio

JUNE 22, 2022

However, if you get it right, it offers you an invaluable overview of stakeholder ties, helping your key account management team navigate intricate relationships. What is Relationship Mapping? What is a Relationship Map? How to Make a Relationship Map? Why is Relationship Mapping Important?

Stakeholders 52

Stakeholders Decision-making Sales B2B 52

Account Management Skills

JUNE 29, 2021

And what our research consistently shows, is those that had the best service, the best client relationships are undoubtedly the ones that have performed better. It’s interesting that some of our clients say to us, what’s happening out there? They look for innovative ways of doing it, and they sorted it.

Account Management 40

Account Management Meetings Onboarding Client Relationships 40

Account Management Skills

APRIL 3, 2023

Roy shares with me: – the main pain points that generative AI is solving for clients, and how he’s currently advising his clients. Account Kickstarter , Account Booster , Account Accelerator ) I’m also launching shortly a ‘managing difficult client conversations’ training.

Co-Creation 52

Co-Creation Account Management Procurement Management 52

SmartKarrot

OCTOBER 9, 2023

In the evolving landscape of account management, successful businesses are consistently on the lookout for innovative techniques to deepen customer relationships and increase revenue. This article explores potential ways to strategize and operationalize account farming at scale. Why Key Account Farming?

Account Management 10

Account Management Acquisition Client Relationships Organization 10

SmartKarrot

APRIL 25, 2022

Drive employee engagement and a high-performance culture within the teams, ensuring effective performance management, coaching, and development of the teams, and creating an environment where people can excel through accountability, encouragement, and empowerment. Drives innovation, best practices, and process improvement.

Customer Success 19

Customer Success Client Relationships Communication Stakeholders 19

Account Management Skills

AUGUST 7, 2023

We also ran an AI for Account Managers webinar recently together with Roy Murphy and the recording has been asked for several times. Transcript: 00:02 Jenny Plant So I am absolutely delighted that I’ve managed to persuade Sharon Toerek to come and join me on the show.

Energy and Utilities 52

Energy and Utilities Negotiation Account Management Marketing 52

SmartKarrot

SEPTEMBER 6, 2021

Director of Customer Success, you will manage, grow, professionally develop, and mentor an existing Customer Success team. Provide the vision and direction of customer success (Support & Professional Services) strategy and processes with innovation and creativity. Maintain a high degree of account management and control.

Customer Success 19

Customer Success e-Learning Client Relationships Facilitation 19

SmartKarrot

DECEMBER 2, 2020

Also, partner with the Account Management team to successfully set up renewal and upsell opportunities. You will partner with the marketing team to drive new innovative ways of engaging with customers. Also, partner with the account management team to drive retention and up-sell.

Customer Success 10

Customer Success Onboarding Account Management Innovation 10

SmartKarrot

JUNE 4, 2021

Oversee and manage account management and fulfillment teams to build a successful customer-focused team. Provide thought leadership and executive escalation to promote key client relationships and growth initiatives. Monitor progress to goals & proactively identify areas of opportunity.

Customer Success 10

Customer Success Investors Insurance Banking 10

SmartKarrot

MAY 26, 2021

Apply here: [link] Role: Director of Customer Success Location: Remote, New York City Metropolitan Area, US Organization: Citia As a Director of Customer Success, you will drive significant digital transformation for innovative Fortune 500 and rapidly growing tech companies.

Customer Success 10

Customer Success Digital Transformation Government Client Relationships 10

Account Management Skills

OCTOBER 19, 2021

And that’s quite a good segue into, because I know, the people listening to this are either agency owners, or they’re account managers. So for example, any one of those eight profiles, could be an account manager. And ultimately, this makes your business and your career much more satisfying. Jenny 12:04.

Account Management 40

Account Management Decision-making Management Innovation 40

SmartKarrot

MARCH 8, 2022

She is a coach who focuses on personal development, relationship building, success planning, customer engagement and retention, and customer journey. Currently, she’s the Customer Success and Customer Support Manager at Ascent Cloud, Ashna has experience of over 7+ years in Customer Success and Account Management.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21

Account Management Skills

JANUARY 25, 2022

Don’t forget to go back to Episode 9 , where Jessica and Iris talked about how to approach and develop relationships with procurement. And if you want to expand your current client relationships and you’re working in agency client service, my Account Accelerator programme is designed specifically for you.

Procurement 52

Procurement Suppliers Stakeholders Decision-making 52

SmartKarrot

JANUARY 5, 2022

Spearhead critical discovery and new business conversations with prospective clients. Secure new business for the company by acquiring new clients or by expanding existing client relationships. Evaluate how customers manage their Veeva CRM investment & identify efficiency and effectiveness gains (process & tools).

Customer Success 2

Customer Success CRM Stakeholders Client Relationships 2