DemandFarm

APRIL 26, 2023

Key Account Management (KAM) focuses on building long-term relationships, and aims to improve customer satisfaction – especially in a B2B scenario. A key account manager’s primary responsibility is ensuring that the needs of key clients are met, and that they remain satisfied with the company’s products and services.

Key Account Management 52

Key Account Management Account Management Interpersonal Skills Management 52

DemandFarm

MARCH 31, 2023

With the growing size of buying groups in the digital age, it is imperative to consider factors that play into the challenges and benefits of digital key account management. Challenges in Shifting to Digital Key Account Management Shifting to Digital Key Account Management also comes with its fair share of challenges.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

Red Star Kim

NOVEMBER 1, 2023

Processes and skills for managing opportunities and pipelines can be lacking. Thought leadership campaigns can help here particularly when a Challenger or Insight selling framework is deployed. Disconnection – Often the marketing (lead generation) and sales processes (lead nurturing and conversion) are disconnected.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Red Star Kim

DECEMBER 12, 2023

Both those in leadership positions who are driving the firm forward. Delegates represented a variety of roles – many were MBD generalists covering a range of activities (planning, marketing communications, client listening, account management, campaigns, pitches etc). What resonated with MBD Future Managers?

Marketing 130

Marketing Emotional Intelligence Management Leadership 130

Red Star Kim

FEBRUARY 8, 2024

Connected leadership – How professional relationships (kimtasso.com) Competitors – Analyse who your major competitors are advising and adapt their targeting methods (I’m a little uncomfortable with the current trend to use LinkedIn to review your competitors’ contacts and target them yourself!) There are many articles on both of these topics.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Louise Collins Associates

NOVEMBER 24, 2017

So when organisations have tried, and failed, to introduce Key Account Management (KAM) it is no different. My observation across multiple organisations is that KAM often lacks the leadership required to make it work. Effective Key Account Management (KAM) requires organisational leadership and specific coaching.

Leadership 52

Leadership Sales Leadership Key Account Management Account Management 52

SmartKarrot

OCTOBER 6, 2022

The key responsibility of an account manager is to retain customers and work as an intermediary for the organization’s sales team. As an enterprise operating in the SaaS (Software As A Service) environment, we understand the importance of having a strong account manager for the company’s overall growth.

Account Management 10

Account Management Management Negotiation Stakeholders 10

SmartKarrot

APRIL 13, 2023

In today’s economic environment, effective account management is essential for building and maintaining strong client relationships and achieving growth. From podcasts and webinars to blogs and social media posts, these influencers are using a range of channels to help other account managers learn, grow, and succeed.

Account Management 11

Account Management Key Account Management Management B2B 11

Brooks Group

MARCH 6, 2024

It encompasses various aspects of the sales process, including lead generation, prospecting, qualifying, presenting solutions, overcoming objections, negotiating terms, closing deals, and ultimately retaining customers for repeat business. Begin by identifying the KPIs that will help your team be most effective at account management.

Organization 84

Organization Account Management Sales Sales Training 84

SmartKarrot

SEPTEMBER 12, 2022

Every company hires an account manager, especially in SaaS. The account manager is one who needs to be responsible for the everyday management of the customer’s account and business with the company. Since we know an account manager is a vital role, how relevant and important is the role in 2023?

Account Management 10

Account Management Management Stakeholders Negotiation 10

Hubspot Sales

APRIL 27, 2023

While it is important for account executives to have great communication skills — verbal and written — they also need to know how to negotiate new contracts and renew existing contracts. The average annual salary for an Account Executive is $59,630 , and it can get as high as $110,000.

Sales 107

Sales Account Management Communication Sales Management 107

Account Manager Tips

AUGUST 9, 2022

Details at the end of this page ) The KAM CLUB You’re only seconds away from the essential training, advice and support you need for an exceptional career in key account management. Planned my negotiation strategy: Know who I'll negotiate with Know my objectives (best case) and bottom line (worst case). Learn more.

Negotiation 130

Negotiation Value Proposition Brainstorming Suppliers 130

Mercuri International

JUNE 10, 2020

In terms of investing in specific training topics, the top three topics that respondents viewed as ‘very important’ when taking an overview of all industries were, in order: Value based selling Winning new customers / lead management Sales leadership. Remote selling and remote leadership came in a close 4th and 5th.

Remote Working 98

Remote Working Key Account Management Finance Banking 98

Red Star Kim

SEPTEMBER 5, 2023

There are also courses on specific topics such as: Campaigns, Cross-selling, Key Account Management (KAM), M&BD planning, Managing change, Pitching and tendering, Project Management, Strategic thinking and Referrer Management.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

SmartKarrot

MAY 29, 2020

An account manager acts as a middleman between the company and its customers. The account manager determines the needs or requirements of the customer – i.e. what they are looking to achieve on both a short and long-term basis. The manager ensures the company delivers to the clients according to their expectations. .

Account Management 10

Account Management Management Healthcare Negotiation 10

Mike Kunkle

FEBRUARY 5, 2023

Servant leadership is a better concept today, and I prefer “influence” and “guide” to control, per se. The most commonly supported activities for commercial methodologies include prospecting and opportunity management. In reality, though, control is an illusion.

B2B 198

B2B Sales Decision-making Negotiation 198

SmartKarrot

MAY 20, 2020

When it comes to keeping the customers engaged and satisfied, the role of an account manager is something that cannot be over-emphasized. They serve as the link between their employer and the specific client accounts they are appointed to look after. Source: MTD Sales Training. Clear Communication .

Account Management 10

Account Management Management Negotiation Facilitation 10

Mercuri International

MAY 23, 2023

In the world of sales, AI offers huge potential — and it could be what strategic account managers have been waiting for…if used correctly. There are many aspects of business where AI is and will be impacting strategic account managers. Using generative AI to develop summaries of account activity.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

Mike Kunkle

MAY 11, 2022

Opportunity management is the act of purposefully uncovering and satisfying each buyers’ decision criteria and buying process exit criteria, to successful shepherd the opportunity through the stages of the buying and sales process to a final win decision. Negotiating is included here. Strategic Account Management.

Co-Creation 130

Co-Creation Sales Sales Training Decision-making 130

Account Management Skills

JULY 17, 2023

Roy Murphy from Synthetic is going to provide an update on the current AI landscape, how brands & agencies are using AI, ethical considerations and challenges and we’ll be sharing some specific use cases for account managers. So all of that to say, the idea of being an account manager was not on my radar whatsoever.

Account Management 52

Account Management Meetings Management Digitalization 52

Account Management Skills

AUGUST 2, 2021

And that is whether you are in an agency account management position, an agency leadership role, or you’re looking to get into the industry maybe I’ve spoken to agency account management teams, agency leaders, strategist and consultants to the creative industry.

Account Management 52

Account Management Client Relationships Management Meetings 52

Jermaine Edwards

DECEMBER 6, 2023

Sometimes called perspective-taking, this kind of empathy can help in, say, a negotiation or in motivating people. A study at the University of Birmingham found, for example, that managers who are good at perspective-taking were able to move workers to give their best efforts. We’re human and we’re going to mess things up.

Emotional Intelligence 130

Emotional Intelligence Client Relationships Key Account Management Negotiation 130

Miller Heiman Group

NOVEMBER 5, 2018

Today’s buyers expect their sellers to step up and provide thought leadership, perspective and insights to solve problems and make purchasing decisions. This includes: Sales skills (surfacing explicit and implicit needs, social selling, negotiating, resolving concerns). The Future Four: A Vision for Sales Transformation.

Organization 64

Organization Sales CRM Negotiation 64

SmartKarrot

APRIL 6, 2023

Manage a high-performing team in DACH and Western Europe by recruiting, coaching, and inspiring them. Manage escalations and negotiations personally, working with your immediate reports. Strike deals and conclude negotiations. Create and maintain a vibrant, customer-focused culture.

Customer Success 19

Customer Success Negotiation Stakeholders Onboarding 19

Miller Heiman Group

FEBRUARY 21, 2019

When assessing sellers, sales leaders instinctively want to give them a big goal to work toward, such as becoming a global account manager, a mentor for new hires, the first one to sell new products or the first to break a record. Don’t assume that leadership is the career path for all successful sellers.

Sales 62

Sales Global Accounts Finance Performance Review 62

SmartKarrot

OCTOBER 20, 2021

Executes business reviews up through senior leadership to share progress, metrics, wins, and recommendations for the future (products and services). Helps customers plan and execute a digital shelf program – this is often change management for the customers and a key piece of the role.

Customer Success 19

Customer Success Negotiation Onboarding Account Management 19

SBI

APRIL 1, 2020

For organizations that are time- or resource-constrained, or looking to enhance sales learning programs with pre-packaged and broader training, GO1 provides an extensive and highly vetted selection – spanning negotiation tactics, account management, “soft skills” and much more.

Sales Training 36

Sales Training Sales Negotiation Onboarding 36

Showpad

JANUARY 20, 2020

Opportunities : Basically, the measurement of a prospective sale’s value vis a vis how likely it is that the deal can be done; i.e., whether it’s in the negotiation stage or you’ve sent a quote that’s being considered. . Average purchase value : How much revenue the average closed sale brings in.

Sales 97

Sales Value Proposition Onboarding Negotiation 97

Arpedio

FEBRUARY 15, 2024

Identifying Mobilizers can be challenging, as they may not always hold traditional leadership titles or occupy prominent roles within the hierarchy. Look for indicators such as participation in industry events, thought leadership activities, or initiatives aimed at driving innovation.

Stakeholders 52

Stakeholders Decision-making Value Proposition Sales 52

SmartKarrot

APRIL 6, 2023

Manage a high-performing team in DACH and Western Europe by recruiting, coaching, and inspiring them. Manage escalations and negotiations personally, working with your immediate reports. Strike deals and conclude negotiations. Create and maintain a vibrant, customer-focused culture.

Customer Success 15

Customer Success Negotiation Stakeholders Onboarding 15

SmartKarrot

SEPTEMBER 9, 2022

Own the overall success of the CS function through leadership, KPIs, systems, tools, and processes. Recruit experienced Customer Success Managers, defining the appropriate functional vs. technical profile needed for the customer vertical. Work closely with Account Managers to drive customer renewals.

Customer Success 19

Customer Success Onboarding Profitability Negotiation 19

SmartKarrot

JANUARY 20, 2023

Responsible and accountable for overall customer satisfaction and retention overseeing customer onboarding, account management, and expansion. He/she will be focused on mentoring and coaching a team focused on client engagement, account planning and strategy, contract negotiation, and commercial business strategy.

Customer Success 19

Customer Success Onboarding Government Negotiation 19

SmartKarrot

DECEMBER 7, 2022

Role: Director, Customer Success Location: Austin, TX, United States (On-site) Organization: Atmosphere As a Director of Customer Success, you will deliver and manage world-class customer onboarding, account management, customer support, and contract negotiation processes that scale at every point in the customer lifecycle.

Customer Success 19

Customer Success Customer Life Cycle Onboarding Finance 19

SmartKarrot

NOVEMBER 2, 2022

Provide thought leadership by leveraging technical tools to understand client performance, present business cases, and consult on recommended solutions and strategy. Ability to conduct commercial negotiations and work with legal to ensure up-to-date and accurate contracting.

Customer Success 19

Customer Success Stakeholders Onboarding Finance 19

PandaDoc

AUGUST 9, 2023

A job title like Marketing Manager or Copywriter is a good place to start. You also list hard skills like “Account Management” or “B2B Software Sales” in your header. ou can write on topics like leadership, marketing, or other areas of expertise. Next, consider adding more about your past experience and current job.

Value Proposition 83

Value Proposition e-Learning Government Marketing 83

Account Management Skills

MARCH 9, 2021

Differences between the role of the account manager and project manager and how they can work together efficiently. * The downsides of the hybrid role where the project management and account management function are in a combined role. And change control management. It’s a lot.

Digitalization 40

Digitalization Management Account Management Communication 40

SmartKarrot

MAY 17, 2022

Manage and escalate data inquiries and investigations as needed. Manage day-to-day Customer Success operations to ensure projects are running efficiently and that customers are engaged. Take a leadership role in the completion of special projects to support Strategy and Customer Success.

Customer Success 19

Customer Success Key Account Management Stakeholders Negotiation 19