Strategic Account Management Association

AUGUST 18, 2022

Join us and hear how Richard Santucci and David Hughes leveraged their combined 50 years of experience in B2B sales and sales leadership to build and lead a very successful, global Strategic Account Management program from scratch, then wrote a great book about it. How do you take care of your most important customers?

Account Management 520

Account Management Management Sales Leadership Leadership 520

Quip

NOVEMBER 17, 2020

He shared with us his company’s experience rolling out Salesforce Anywhere for account planning. Why Salesforce Anywhere for account planning? This ability to iteratively design account planning templates was pivotal to our decision to opt for Salesforce Anywhere.

Account Planning 52

Account Planning Suppliers Healthcare Manufacturing 52

SBI Growth

DECEMBER 2, 2019

How do you leverage data to inform strategy and measure success? Our KPI Builder tool can help guide you through the process of establishing a set of KPIs for your organization that is built around clean data and automation. Through our.

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Account Planning Sales Organization Meetings 102

Strategic Account Management Association

OCTOBER 26, 2021

To lead effectively, they must embrace change through agile leadership. Let us define what we mean by agile leadership. Agile leadership. Agile leadership. In our current reality, this leadership skill is necessary to survive. Sponsors are critical in these uncertain and transformative times.

Account Management 520

Account Management Co-Creation Leadership Procurement 520

Upland

FEBRUARY 29, 2024

Sales leaders often find that commitment to change is the single most important ingredient in a successful account planning practice. The current world of sales is not for the faint of heart, and certainly not one for those who don’t like change. When it comes to account planning, change is inevitable.

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Account Planning Management Leadership Organization 195

Sales Outcomes

OCTOBER 4, 2022

Front-line sales managers are the key to enabling behavior change in salespeople. To that end, changes in sales manager behavior must come first; however, front-line sales managers live in a hectic environment – pressures from leadership, their teams, and other functions such as marketing, sales operations, HR, etc.

Account Planning 52

Account Planning Sales Sales Leadership Leadership 52

Cosawi

DECEMBER 28, 2021

A colleague from the SAMA Board of Directors, Noel Capon, recently wrote an article in Harvard Business Review, “When CEOs Make Sales Calls,”¹ in which he describes the impact of top management’s involvement in the customer relationship. Stay informed on the account through an established strategic account process. Dominique Co?te?

Leadership 52

Leadership Co-Creation Account Management Decision-making 52

Upland

OCTOBER 21, 2022

Account planning has never been so necessary – or so challenging – to get right. When used effectively, account planning benefits businesses by delivering more revenue, happier customers, and more effective sales teams. . But what exactly is account planning, and why is it so important in 2023? .

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Account Planning Leadership Software Software 195

Strategic Account Management Association

JULY 13, 2021

A Center of Excellence (COE) Executive “buy-in and be in” Account-based marketing. COE: A Critical Lighthouse to Provide Successful Journey Direction and Leadership. Côté’s consultancy firm Cosawi guides organizations on their go-to-market strategies, KAM/SAM roadmaps and journeys, and account-based marketing.

Account Management 591

Account Management Innovation Co-Creation Organization 591

Upland

NOVEMBER 27, 2023

But before you jump head-first into the sales process, there are four fundamental things you must know: 1. Have there been any recent changes in executive leadership? Four essential insights to better know your customer Picture seeing what looks like a great opportunity. What are their goals? Sold off a piece of the business?

Account Planning 195

Account Planning Suppliers Decision-making Leadership 195

Revegy

JULY 17, 2018

Are your account plans helping your teams meet their quotas or are they missing the mark? Without comprehensive, well thought out account plans, companies are missing out on major revenue opportunities and risk losing some of their largest clients. 1) Figure Out Who Matters with Relationship Maps.

Account Planning 40

Account Planning Suppliers Profitability Decision-making 40

Account Manager Tips

MARCH 23, 2021

Launch, implement and monitor account plans that speed up business results and client satisfaction. Effective key account management Successful key account management requires an eco-system of elements that align to deliver successful outcomes for you and your clients. Key account management doesn't operate in a vacuum.

Key Account Management 246

Key Account Management Account Management Management Suppliers 246

SalesGlobe

NOVEMBER 10, 2023

And it’s the same for sales. As I was preparing to speak at a conference on “Building a Modern Sales Structure, from KPIs and What Matters Most” I kept shifting my thinking to “what matters most”. I continue to engage with our clients, who are mostly focused on solving their greatest sales challenges centered around growth.

Sales 52

Sales Account Planning B2C Organization 52

ProlifIQ

FEBRUARY 8, 2023

This is essentially the industry standard way a sales team and customer success managers think about account management. The answer would differ if polled from a variety of sales teams, but there would be a common theme with most of the complaints; the process. What’s wrong with how B2B Businesses look at Customer Success?

Account Planning 52

Account Planning CRM Customer Success Decision-making 52

Louise Collins Associates

NOVEMBER 24, 2017

It is not enough to have sales graphs and market share predictions when introducing change to an organisation. My observation across multiple organisations is that KAM often lacks the leadership required to make it work. Effective Key Account Management (KAM) requires organisational leadership and specific coaching.

Leadership 52

Leadership Sales Leadership Key Account Management Account Management 52

Sales Latitude

AUGUST 2, 2018

As a sales professional, you may think your job is all about selling products and services, making quota, and driving revenue for your company. Here are five key things every sales professional must do to be successful. Do Thorough and Proactive Account Planning. Help Your Leadership Team to Help You.

Account Planning 76

Account Planning Sales Facilitation Leadership 76

Arpedio

APRIL 29, 2024

The symposium offered invaluable insights into the world of successful SAM programs, highlighting the importance of a deep understanding of customer initiatives, organizational commitment, and strategic alignment across all levels, coupled with adaptive leadership and a relentless focus on timing and consistency to master the SAM program hype cycle.

Key Account Management 52

Key Account Management Account Management Ecosystem Leadership Global Accounts 52

ProlifIQ

FEBRUARY 3, 2023

Perfect timing to get deep into how sales teams can approach hitting revenue numbers in 2023, with teams looking to consolidate technology and save cash. They shared how they’re structuring their teams, how their reps are being positioned to grow their largest accounts and the strategy they’re using to win more enterprise deals.

Account Planning 52

Account Planning Stakeholders Decision-making Sales 52

Sales Outcomes

FEBRUARY 13, 2023

Here are four common mistakes that contribute to customer churn and prevent realizing the full potential of account relationships. Unable To Transition From Tactical To Strategic Sales Motions While account managers need to be responsive to tactical customer asks, fulfilling requests without digging deeper can inhibit growth and retention.

Account Management 52

Account Management B2B Management Account Planning 52

Mike Kunkle

OCTOBER 24, 2021

It’s a cruel twist of fate for senior sales and revenue leaders that as the year barrels toward a close with urgency to maximize the remaining time, that strategic and tactical planning for the next year must happen at the same time. And for sales enablement leaders who are integrated into the sales force they serve, it’s no different.

Sales 130

Sales Prioritization Sales Analytics Sales Training 130

SBI

JULY 15, 2021

Sales Execution 101: Creating Account Visibility. The most critical factor in successful sales execution is having the right foundation. Your account team needs to have a common understand of an account or opportunity – the key stakeholders, their goals, and company objectives. Account Visibility = Agility.

Procurement 57

Procurement Account Planning Sales Stakeholders 57

DemandFarm

APRIL 11, 2023

Digital Key Account Management is the process of managing and growing a company’s most important customers using digital tools and technologies. It is essential for Sales Enablement , as it enables businesses to manage their key accounts more efficiently and effectively.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

Arpedio

SEPTEMBER 22, 2022

ARPEDIO Account Planning & Relationship Mapping. ? Aggreko needed to upgrade their sales tech stack in order for them to take their account management program to the next level. They were facing several challenges: The powerpoints they used for their account planning was out of date almost before it was finalized.

Account Planning 52

Account Planning Account Management B2B Suppliers 52

Arpedio

SEPTEMBER 22, 2022

ARPEDIO Account Planning & Relationship Mapping. ? Aggreko needed to upgrade their sales tech stack in order for them to take their account management program to the next level. They were facing several challenges: The powerpoints they used for their account planning was out of date almost before it was finalized.

Account Planning 52

Account Planning Account Management B2B Suppliers 52

ProlifIQ

APRIL 5, 2023

Account Planning Best Practices Sales account planning is a critical aspect of any business that seeks to manage its customers effectively and generate more revenue. An action plan that outlines the sales account planning process is crucial for any company that wants to succeed.

Account Planning 52

Account Planning Value Proposition Account Management Key Account Management 52

SBI

JULY 1, 2020

5 Ways to Uncover Strategic Account Revenue. Revenue growth in B2B enterprise accounts has always been challenging. The Revegy Customer Optimization Wheel outlines the common practices we have identified that make leading companies successful at securing bigger deals over shorter sales cycles with more predictability.

Account Planning 72

Account Planning Decision-making Stakeholders Leadership 72

Account Manager Tips

JULY 27, 2020

00:00 Introduction 01:31 How Calin got his start in account management. 03:34 The best thing about account management. 05:21 Account management at Netguru in the early days. 08:16 First task: double the size of the account management team. 17:19 Designing and standardizing strategic account management. Time Stamps.

Account Management 130

Account Management Business Growth Management Account Planning 130

Openview

MAY 10, 2019

Effective sales enablement in the Digital Age blends the traditional practice of aligning business needs to training with the (far trickier) task of finding new and innovative ways to make training as targeted as possible to the needs of the learner. Accounts Won, Deal Close time, Opportunities Created, etc.) Step 3: Gather Your Data.

Sales 88

Sales Account Planning Digitalization Innovation 88

Arpedio

SEPTEMBER 25, 2023

Key account management vs. traditional sales ← Back to blog The game of sales and customer relations has changed – staying competitive is no longer just about making the sale; it’s about nurturing valuable, long-lasting relationships with your top-tier clients. Table of Contents What is Key Account Management?

Key Account Management 52

Key Account Management Account Management Management Sales 52

ProlifIQ

FEBRUARY 27, 2023

Importance of Key Account Management – In a B2B company, key account management is crucial as these customers often generate a large portion of the company’s revenue. Which is precisely the job of a sales VP or manager. They may focus on accounts that are not as valuable, while neglecting the needs of key accounts.

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

Upland

FEBRUARY 3, 2023

Typically, there can be up to 10 individuals involved in a B2B sale. To handle this complexity, sellers need the right tools, strategies, and methodologies to understand the people, problems and relationships that matter within an account. Long-term: B2B sales is all about becoming a long-term, strategic partner to your customers.

Account Strategy 195

Account Strategy Stakeholders B2B Decision-making 195

The Chapman Group

DECEMBER 8, 2020

The most significant advantages of the title of SAM (Strategic Account Manager) often include: Appropriating a clearer title and level of empowerment (may also include higher grade level positioning) to establish and maintain senior level account relationships within their accounts, as well as enable internal initiatives.

Account Management 133

Account Management Management Value Proposition Account Planning 133

Arpedio

JUNE 9, 2022

Setting Sales Goals - and reaching them! ? Is account-based selling about selling or the right relationships? In reality, account-based selling is all about shifting the focus from inward to outward, and thus getting a deeper understanding of the businesses you operate with. Account-based sales revolution.

Key Account Management 52

Key Account Management Account Management Sales B2B 52

Hubspot Sales

AUGUST 25, 2018

A quick Google search or skim through your favorite sales blogs will show article upon article about how to hire the perfect reps, increase customer retention, and write the perfect sales job description -- for good reason. What if the biggest threat to sales teams isn't losing clients, but losing our teammates themselves?

Sales 111

Sales Acquisition Account Planning Sales Management 111

Openview

MAY 11, 2018

To achieve explosive growth, technology startups need to have world-class sales teams. That is, if they have the right sales team in place. A company’s success depends on the ability of its sales teams to deliver sustainable, predictable revenue at scale. Here are 3 ways fast-growing startups build sales teams differently.

Artificial Intelligence 90

Artificial Intelligence Onboarding Sales Profitability 90

ProlifIQ

FEBRUARY 23, 2023

Talk Track: “Can you give me a sense of how your sales organization is laid out? The reason I ask is that our solution tends to affect multiple functions, from Sales Ops to Business Development and Account Management, and it’s helpful to have a lay of the land of your GTM function”. Work steps in parallel, not sequentially.

Stakeholders 52

Stakeholders Account Planning Decision-making Facilitation 52

Customer Think

DECEMBER 4, 2022

Related Posts: Should Sales People Be On Quota? The Problem With Account Planning. first appeared on Partners in EXCELLENCE Blog -- Making A Difference. Connecting The Dots, Can You Do It For Your Customer? Goal Alignment--A Performance Roadblock "For The Loss Of A Horseshoe."

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Account Planning Organization Marketing Sales 76