Flevy
OCTOBER 12, 2023
This can be in the form of improving the existing content of an article, memo, or whitepaper we write for better conversion. For instance, if revenue growth is the objective of a Growth Hacking experiment, then the acquisition of further, better leads will help realize this objective.
Planview
JANUARY 10, 2022
At Planview, we have two great products that meet the varying needs of Professional Services organizations—whether it be products for Professional Services companies, professional services groups embedded in product companies, or those providing Managed Services. Key Resources to Guide Your Organization’s Success. TSW Conference.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Upland
AUGUST 30, 2023
Satisfied customers are more likely to become brand advocates, sharing positive experiences with others and promoting the brand organically. This word-of-mouth marketing can lead to new customer acquisitions easily. While this constitutes both BOFU and the post-purchase stage, it is a prime opportunity to improve revenue potential.
Arpedio
JANUARY 3, 2024
When it comes to customer acquisition and growth , businesses have two primary sales strategies at their disposal: inbound sales and outbound sales. In this article, we’ll take an in-depth look at each strategy and compare their tactics and effectiveness, helping you decide which approach is right for your customer acquisition goals.
Hubspot Sales
JUNE 24, 2020
It's a way to ensure that your messaging, promotion, and outreach are in sync across the different facets of your organization — a means of keeping everyone on the same page to leverage a common, integrated approach internally and project cohesion to prospects. If sales deems the lead "qualified" for more contact, it becomes an SQL.
OnStrategyHQ
MARCH 4, 2021
Strategic objectives establish the boundaries for what your organization’s effort must focus on. For this whitepaper, we’re going to call them strategic objectives. Ideally, strategic objectives should be broad, 3-year(ish) statements that address the core functional areas of your organization. 👍 Tip.
Apptivo
FEBRUARY 20, 2023
For example, if a C-level representative in B2B contacts you via your website’s contact form, this can be considered a bottom-funnel lead – your sales team can contact the individual directly and begin the account acquisition process. Whitepapers, manuals, and webinars are examples of informational goods that make strong offers.
Expert insights. Personalized for you.
102 
Let's personalize your content