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Break & Glue: The art of capturing complex mega-strategic accounts in CRM to get the most from account planning tools 

Strategic Account Management Association

A while ago, I came across a discussion about the optimal way to capture strategic customers in a customer relationship management (CRM) tool in a way that enables effective, efficient account planning using account planning applications or tools. Options for capturing your complex mega-strategic account in CRM.

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Make smarter decisions using business intelligence

Insightly

The days of using intuition over data to make business decisions are mostly gone. With the availability and affordability of tools like the modern CRM , the measurement of many metrics is automated. However, certain metrics provide significant insight into business health and drive the smartest growth decisions.

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Make smarter decisions using business intelligence

Insightly

The days of using intuition over data to make business decisions are mostly gone. With the availability and affordability of tools like the modern CRM , the measurement of many metrics is automated. However, certain metrics provide significant insight into business health and drive the smartest growth decisions.

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Why building a custom CRM is almost always a bad idea

Nutshell

If your company has a unique sales process or sells a variety of products and services, it can be tempting to build a CRM from scratch. In this article, we’ll dig into the nitty-gritty surrounding homegrown CRMs, including what a custom CRM is and the potential benefits and drawbacks of building your own.

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Creating a CRM Implementation Plan

Nutshell

Using a customer relationship management (CRM) platform can bring your business major value and a wealth of benefits, from streamlining and automating parts of your sales process to helping you craft marketing campaigns tailored to the right audience. Table of Contents What is a CRM implementation plan?

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The Utmost Importance of CRM Analytics

Agile CRM

It is no longer about making a sale because long gone are the days when customers obliged to simple product advertisements and sales catalogs. This is where CRM analytics finds its relevance. Companies typically make use of excellent CRM solutions to stay on top of their customer relationships. What is CRM analytics?

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Sales CRM Software – 10 Must-Have Features

SalesPop

If you’re in the market for a robust, powerful, and efficient CRM program, look no further. The top 10 characteristics that any quality sales CRM software are covered in this article. You will know what to look for when selecting your new sales CRM software by the time you finish reading this article.

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