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Book review: The Strategy Book by Max McKeown

Red Star Kim

Book review: The Strategy Book by Max McKeown Author and book overview of The Strategy Book Author Max McKeown, with both an MBA and PhD from Warwick Business School, is a strategy and innovation coach for leading companies. What is the informal decision-making process? He’s clearly an advocate for scenario planning.

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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. Innovate – Be more innovative in M&BD. There was sometimes a lack of appetite for trying new approaches by fee-earners who might be risk averse or resistant to trying out innovative initiatives.

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How to Turn Canceled B2B Events Into Sales Opportunities

Hubspot Sales

It’s why so many companies hold and attend conferences and other major events. There are many reasons you might have to cancel your upcoming B2B events. Global pandemic aside, everything from a burst pipe to a venue mix-up might force you to postpone or cancel your event. However, things don’t always go according to plan.

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Book review: The Management Shift – How to harness the power of people and transform your organization for sustainable success by Vlatka Hlupic

Red Star Kim

It focuses on people, purpose, collaboration and innovation. There is ample research evidence that in dynamic and complex business environments this traditional approach inhibits creativity and innovation and decreases motivation and productivity”. Distribute responsibility, decision-making and control (and voluntary leadership).

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Beyond the Horizon: GenAI and Ethical Leadership

MDI Training

Beyond the Horizon: GenAI and Ethical Leadership In this blog post, keynote speaker Bailey Parnell gives us a few snippets of her exciting keynote speech at our upcoming Leadership Horizon event. Bailey, as we approach the Leadership Horizon event on 04.04.2024, could you start by giving us a brief overview of your upcoming keynote?

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Implications for B2B Selling in the Age of Artificial Intelligence

Mike Kunkle

In a B2B setting, AI will review customer websites, blogs, PR statements, financial reports, social media contributions from potential decision makers, determine price elasticity segmented by the sales representative that is assigned to the opportunity, based on their past discounting habits, and assign a probably of winning an opportunity.

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A Day in the Life of Senior Human Resources Business Partner at Planview

Planview

Plus, I make myself available to have meetings with managers or employees who need professional or personal questions answered, meetings around our HR projects, and benefits. I make time to have lunch with my daughters upon their return from school and another break with my youngest son once he comes home from school.