Arpedio

FEBRUARY 14, 2024

In today’s competitive landscape, having a well-defined account plan is essential to effectively manage key accounts and drive growth. In this article, we will dive into the essential elements and strategies that make up successful strategic account planning.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

Arpedio

FEBRUARY 14, 2024

In today’s competitive landscape, having a well-defined account plan is essential to effectively manage key accounts and drive growth. In this article, we will dive into the essential elements and strategies that make up successful strategic account planning.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

ProlifIQ

JUNE 21, 2023

The team’s expertise and knowledge help in navigating complex organizational structures, understanding customer dynamics, and building strong relationships with stakeholders. By leveraging data, market research, and customer insights, account managers can make informed decisions, identify growth opportunities, and mitigate risks.

Account Management 52

Account Management Management Account Planning Stakeholders 52

Arpedio

JANUARY 4, 2024

As businesses vie for market dominance, an articulate account strategy empowers organizations to deepen customer relationships and scale their operations effectively. Identifying Key Decision Makers Central to the art of B2B sales is the capability to pinpoint the individuals who hold the authority to make purchasing decisions.

B2B 52

B2B Sales Decision-making CRM 52

ACT

FEBRUARY 28, 2024

To create new products and services that solve real problems and optimise customer retention , you must listen to customer feedback and base your decision-making on what users want. Truly innovative companies use customer feedback loops to inform their critical product decisions and create a roadmap for business growth.

Decision-making 52

Decision-making CRM Customer Experience Innovation 52

ProlifIQ

JUNE 21, 2023

Additionally, an effective account plan identifies key stakeholders within the account, including decision-makers and influencers. Understanding the roles and priorities of these stakeholders allows sales representatives to engage with them strategically and build stronger relationships.

Account Planning 52

Account Planning Value Proposition Account Management Stakeholders 52

Arpedio

JANUARY 5, 2024

Effective relationship management in sales is not just about making connections; it’s about building and maintaining long-term partnerships that benefit both parties. It’s a nuanced art that balances empathy, strategy, and business acumen.

Management 52

Management Emotional Intelligence Client Relationships Sales 52

Planview

DECEMBER 8, 2021

Agile enables empowered and motivated teams that are connected to effective strategy, deliver at speed, and ultimately drive business growth. Identify and Train Key Business Owners. Make it Actionable. Read Next: Agile Transformation: 10 Lessons Learned (so far) on our Agile Journey. Form an Agile Leadership Team.

Government 111

Government Leadership Stakeholders Decision-making 111

Arpedio

APRIL 11, 2024

The adoption of AI in sales is paramount due to its profound impact on enhancing productivity, improving decision-making, and driving revenue growth. AI for sales represents a paradigm shift in how businesses approach customer acquisition and relationship management.

Artificial Intelligence 52

Artificial Intelligence Prioritization Sales Innovation 52

PandaDoc

DECEMBER 19, 2022

In many cases, just initiating the first contact doesn’t deliver any business growth. You’ll also find a roster of valuable prospecting techniques and an in-depth look into what makes for a good prospective customer. And poorly managed prospecting lists will result in seller fatigue. B2B sales prospecting in a nutshell.

B2B 98

B2B Sales Decision-making Publishing 98

Insightly

SEPTEMBER 19, 2023

However, the role of CRM in business strategy doesn’t end with customer interaction management — it also plays a crucial part in driving the overall growth and profitability of a business. Accessible and up-to-date data allows healthcare providers to make informed decisions and provide quality care efficiently.

CRM 52

CRM Insurance Healthcare Manufacturing 52

Insightly

SEPTEMBER 19, 2023

However, the role of CRM in business strategy doesn’t end with customer interaction management — it also plays a crucial part in driving the overall growth and profitability of a business. Accessible and up-to-date data allows healthcare providers to make informed decisions and provide quality care efficiently.

CRM 52

CRM Insurance Healthcare Manufacturing 52

Arpedio

OCTOBER 24, 2023

Join us on a journey that unravels the art of strategic decision-making, one SWOT quadrant at a time. In the ever-evolving landscape of business and decision-making, staying ahead of the curve requires a strategic approach. It’s a crucial step in decision-making and steering a business.

Decision-making 52

Decision-making Account Management Prioritization Software 52

Arpedio

MARCH 5, 2024

By identifying upsell and cross-sell opportunities , mitigating churn, and optimizing resource allocation, businesses can maximize the lifetime value of their client relationships and achieve sustainable business growth.

Account Management 52

Account Management Management Client Relationships Facilitation 52

Arpedio

JULY 12, 2023

And what is it about them that makes them such a good fit? You can think of it like this: Marketing creates the initial demand and interest after which account-based selling activities take over to build relationships, engagement and consensus among the stakeholders involved in the buying decision.

Marketing 52

Marketing Advertising Decision-making Communication 52

DemandFarm

MAY 25, 2023

He must now call and find out if any of these stakeholders are still relevant to the task he needs to do. He is so pleased to be able to see, at one glance, all the key stakeholders in his key account. He knows immediately who can best influence the decision he will need when he presents them with a great growth opportunity.

Account Management 52

Account Management Digitalization Key Account Management Digital Transformation 52

SuperOffice

AUGUST 1, 2022

It just might not be the right fit for your business growth ambitions. There are two different business models that require you to choose between generating few high-ticket sales or driving many low-ticket conversions. How many stakeholders usually take part in the decision-making process?

Decision-making 117

Decision-making Prioritization B2B Marketing 117

Flevy

MARCH 26, 2024

By integrating these elements into a cohesive Customer Journey Map, organizations can align their processes, resources, and strategies to significantly improve the overall customer experience, thereby driving customer satisfaction, loyalty, and business growth.

Customer Experience 52

Customer Experience Digitalization Digital Transformation Organization 52

Arpedio

OCTOBER 17, 2023

Role-specific assessments: Use role-specific assessments or case studies to evaluate a candidate’s ability to manage accounts, make strategic decisions, and communicate effectively. Professional development opportunities: Offer opportunities for career advancement and personal growth, making the workplace more rewarding.

Account Management 52

Account Management Management Client Relationships Emotional Intelligence 52

ACT

MAY 16, 2023

Human civilization’s continuous pursuit of growth. And it’s for this reason that you need to start thinking of sustainability, especially as a small business owner pursuing business growth. trillion sheets of paper each year, making this an easy target for deploying relevant technology to reduce consumption.

Small Business 52

Small Business Supply Chain Energy and Utilities Manufacturing 52

ProlifIQ

AUGUST 17, 2023

Multi-Threading: Forrester highlights that multi-threading can significantly impact sales success, with an 82% win rate when multiple stakeholders are involved. Facilitating Smoother Expansion: Involving multiple stakeholders in expansion discussions increases the chances of obtaining buy-in and support for new initiatives.

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

Arpedio

DECEMBER 19, 2023

This tailored approach requires a deep understanding of the core concepts that make ABS both unique and effective. This isn’t about random selection; it’s a strategic decision based on data and insights. Businesses using ABS analyze market data, customer profiles, and potential revenue to identify accounts that offer the highest value.

Decision-making 52

Decision-making Account Planning CRM Marketing 52

Hubspot Sales

JUNE 25, 2021

The process can help you understand what you’re doing right, make informed business decisions, and set realistic goals to help your company grow and sustain success. Depending on your business needs, there are various quantitative strategies to focus on. Historical Growth Rate. We’ll cover a numerical example here.

Decision-making 95

Decision-making Stakeholders Business Growth Meetings 95

Insightly

SEPTEMBER 27, 2023

Cluttering a CRM with unnecessary data fields and relying on outdated processes slows down business development, thereby increasing the chances that users will abandon the system altogether. Despite the necessity for change, companies often hesitate to make adjustments to their CRMs.

CRM 52

CRM Onboarding Brainstorming Software 52

Insightly

SEPTEMBER 27, 2023

Cluttering a CRM with unnecessary data fields and relying on outdated processes slows down business development, thereby increasing the chances that users will abandon the system altogether. Despite the necessity for change, companies often hesitate to make adjustments to their CRMs.

CRM 52

CRM Onboarding Brainstorming Software 52

Insightly

JANUARY 18, 2023

Getting a dashboard view of your business makes it easy to see the health of your business at a glance. A scattered approach to communication makes it difficult to give clients the attention they seek. Doing so lets you focus on meaningful work while fostering your business growth.

CRM 52

CRM Client Relationships Acquisition Decision-making 52

SmartKarrot

OCTOBER 3, 2023

This helps in keeping relevant stakeholders informed without having to ask for data and progress, thus improving the quality of customer interactions. The playbook serves as a tool for standardizing procedures, ensuring consistent service quality, and fostering customer relationships that lead to business growth.

Customer Success 19

Customer Success Management Account Growth Stakeholders 19

Arpedio

MARCH 26, 2024

Understanding the unique role and significance of pre-sales strategy is essential for organizations seeking to drive successful sales outcomes and achieve sustainable business growth. Importance of Pre-Sales Strategy in Driving Business Success The pre-sales phase is where the groundwork for successful sales transactions is laid.

Value Proposition 52

Value Proposition Prioritization Sales Organization 52

Arpedio

FEBRUARY 27, 2024

In this blog post, we will delve into the principles, strategies, and benefits of relationship selling, exploring how it can drive sustainable business growth and foster enduring customer relationships. What is Relationship Selling? Relationship selling goes beyond the traditional transactional approach to sales.

Prioritization 52

Prioritization Communication Software Software 52

Zendesk

JULY 13, 2022

In the future of work, employees are your most important stakeholders. In a Zendesk survey, 68 percent of company leaders said they see a direct link between employee service and business growth. That’s why you need to make sure that when your employees talk about you, they have something good to say.

Future of Work 98

Future of Work Onboarding Prioritization Insurance 98

Insightly

JULY 25, 2023

This is often what makes marketers great: we know how to maximize wins and minimize losses. In fact, I think creating an ideal customer profile (ICP) for your business is a perfect place to start. As a business, it is critical to know what types of customers get the most value out of your products and services.

Manufacturing 52

Manufacturing B2C Decision-making B2B 52

Arpedio

JANUARY 26, 2022

There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. It serves as a great KAM (Key Account Management) tool as it gives KAMs, Sales reps, as well as Management the insights to make the right strategic decisions on how to move forward and keep growing key accounts.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

Arpedio

JANUARY 26, 2022

There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. It serves as a great KAM (Key Account Management) tool as it gives KAMs, Sales reps, as well as Management the insights to make the right strategic decisions on how to move forward and keep growing key accounts.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

Janek Performance Group: Account Planning

AUGUST 4, 2021

Because these are positions that require distinctly different skills from sales reps and sales managers, it makes sense that the areas of coaching focus will likewise be separate from your typical sales coaching and training approaches. How does each client make decisions? Where the client is in their business life cycle?

Account Management 40

Account Management Management Communication Stakeholders 40

Arpedio

JULY 11, 2022

And if you keep working on your stakeholder relationships , best case scenario, you might even reach a point where they’ll be doing the selling for you. We call these stakeholders ‘Champions’, and ultimately, you want as many of these as possible. And why is this approach so valuable, you might ask? Chet Lovegren.

B2B 52

B2B Account Management Customer Success Leadership 52

SmartKarrot

FEBRUARY 8, 2023

Drive new business growth through greater advocacy and reference-ability. Leverage analytics and data to make key business decisions. Communicate with stakeholders in our largest customers, handle escalations,s and navigate challenging situations with positive and balanced results. Map customer journey.

Customer Success 19

Customer Success e-Learning Retail Customer Experience 19

SmartKarrot

MARCH 24, 2022

Expand Impact.com’s presence in the client organizations by developing relationships and facilitating strategic review sessions with senior-level people that have decision-making authority. Advocating security best practices for the customers to drive product adoption and business growth.

Customer Success 19

Customer Success Government Account Growth Facilitation 19