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Top Tactics for Selling to a Buying Committee

Brooks Group

Lack of clear authority, conflicting priorities, and the logistics of keeping 7, 10, or 12 people in the loop make the B2B buying process an increasingly tough sale. But with the right skills and tactics, sales leaders can equip their teams to overcome challenges and win these deals.

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10 Key Points to Master Effective Communication in Account Management

Arpedio

They act as the bridge between the client and the company, facilitating communication and problem-solving. Customer relationship management (CRM) systems, data analytics tools, and communication platforms play a vital role in streamlining collaboration between these two functions. Ready streamline your account planning?

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System review: CogniClick for instant, personalised research reports using AI

Red Star Kim

CogniClick is a nifty system (backed by an expert team) to enable you to conduct fast, quick polls and pulse surveys amongst your clients and stakeholders and to also develop maturity assessments and similar thought leadership content. So the system facilitates fast, regular research amongst your targets, clients and referrers.

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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

Just when customer account teams and salespeople were beginning to grow accustomed to virtual-only sales and account management, a return to (some) face-to-face interactions is on the horizon. Figure 2: Buyer and seller perspectives on the challenges of virtual sales interactions. These mixed results are not surprising.

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Account Mapping: Drive B2B Sales Effectively

Arpedio

In the competitive world of B2B sales, leveraging precise and sophisticated sales strategies is not just an option but a necessity for success. Among these strategies, account mapping has emerged as a cornerstone methodology that fosters sales process optimization and drives sustainable growth.

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How to boost sales strategy with a deal desk

PandaDoc

This is done by forming a team of stakeholders and decision-makers, establishing approval workflows, and effectively integrating automation tools. This article highlights how a deal desk functions and its ability to transform the way companies tackle their sales strategy. A deal desk introduces a new approach to managing deals.

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Sales Project Management: What It Is & 5 of Its Key Benefits

Hubspot Sales

Sales orgs stand to gain a lot from incorporating project management principles into their operations. While sales project management is loosely defined and often overlooked, sales leadership should at least consider folding the core tenets behind it into their broader objectives and sales reps' day-to-days.