Jermaine Edwards

MAY 18, 2020

The big idea is this… What your customer bought from you today helps them get to where they might want to go today, but it doesn’t always reflect who they’re trying to become. A software company selling digital print solutions to a large engineering company maybe helping solve a range of challenges; cost savings, profit maximising etc.

Key Account Management 130

Key Account Management Account Management Decision-making Leadership 130

Jermaine Edwards

MAY 18, 2020

The big idea is this… What your customer bought from you today helps them get to where they might want to go today, but it doesn’t always reflect who they’re trying to become. A software company selling digital print solutions to a large engineering company maybe helping solve a range of challenges; cost savings, profit maximising etc.

Key Account Management 130

Key Account Management Account Management Decision-making Leadership 130

QYMATIX

MAY 17, 2022

Fortunately, B2B companies possess more consistent, robust and economic data sources to forecast sales individual customer lifetime: internal ERP sales data and CRM data. How did Executives Forecast Sales and Individual Customer Lifetime in the Past? Is it, nonetheless, a good idea? Will it produce an accurate sales forecast?

Sales Analytics 52

Sales Analytics CRM B2B Sales Management 52

Nutshell

APRIL 23, 2020

According to research, the likelihood that an existing customer will respond to an upsell is 60 to 70%. This is especially true for B2B companies, where 90% of customer value comes after the first sale. Finding new customers is expensive. Another reason you absolutely must retain customers in the long-term?

Sales 71

Sales Customer Success CRM Communication 71

Zendesk

APRIL 14, 2022

In 1997, high-level businesses began adopting a new tool: customer relationship management (CRM) software. So, it’s no wonder that most companies still aren’t using CRM technology to its full potential. And when CRM software is underutilized, companies can lose customers to improper follow-ups and poor customer experience.

CRM 52

CRM Management Software Software 52

Zendesk

MARCH 21, 2022

Every executive in the world spends part of their day wondering how to make their products and services stand out while still turning a profit. In this piece, we cover: Value chain definition. Benefits of value chains. Porter’s value chain. Value chain vs. supply chain. How to create a value chain model.

Supply Chain 98

Supply Chain Logistics Suppliers Procurement 98

Hubspot Sales

APRIL 13, 2021

Successful price optimization is a matter of finding the sweet spot between valuable and lucrative — a balance that can have a major impact on your sales, customer satisfaction, profits, and achievable growth goals. It requires research to understand both your customers and your business. Define goals and constraints.

Artificial Intelligence 110

Artificial Intelligence B2C Retail Profitability 110

Zendesk

OCTOBER 18, 2022

Creates a customer advocate to help evangelize the value of your company and products or services. In this guide, we’ll cover 16 ways to connect with your customers, with examples and tips on how to put it into practice. Learn what your customers value. Build a customer-centric culture. Create empathy maps.

Media 98

Media Prioritization Customer Value Customer Experience 98

SmartKarrot

MAY 11, 2020

Doing so leads to happy customers, large margins, and high profits. Customer churn analytics allow you to plug the leak in your customer bucket. If you are running a business and prioritizing to attract new customers over existing ones and not noticing the toll churn, it can seriously affect your profits.

Artificial Intelligence 10

Artificial Intelligence Decision-making Logistics Prioritization 10

Zendesk

NOVEMBER 16, 2021

Most customers will end up interacting with both sales and customer service. But in many teams’ perspective, the customer experience with sales has nothing to do with the experience with service. This is where companies start losing profit. Incorporate customer values into the company culture.

Sales 98

Sales Customer Experience Profitability Meetings 98

Whetstone

APRIL 14, 2020

They always led with, or we always led with, “What does the customer need, what will the customer value?” ” And we hear from them first their perception of value. Then we basically bend the application of the software creatively to solve that problem. ” And it was salesforce.com. We laughed.

Marketing 40

Marketing Management Software Software 40

Zendesk

MARCH 17, 2022

Research shows that 84 percent of companies that work to improve their customer experience report an increase in revenue, and customer-centric companies are 60 percent more profitable than those that aren’t. 84% of companies that work to improve their customer experience report an increase in revenue.

Customer Experience 98

Customer Experience Software Software Advertising 98

Help Scout

JULY 20, 2021

There are tons of customer anecdotes about the lengths that Ritz Carlton employees have gone to in order to make them feel cared for — everything from taking notes in their internal CRM about breakfast preferences and favorite wines to noting significant anniversaries like weddings or births. Here’s how to go about doing that.

Customer Experience 145

Customer Experience Decision-making Communication Organization 145

SBI

NOVEMBER 7, 2019

Join us for “From Vendor to Strategic Partner: Uncovering Insights to Generate Customer Value” webinar. Salespeople have a lot of information and data thrown their way and CRM doesn’t make. CRM and other sales apps should work inside of email so that entering data fits more easily into a salesperson's daily workflow.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20