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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

And I’ve noted the highlights of the sessions by other speakers (How the BD function can be more influential, Rethinking your online strategy, Digital marketing maturity and Best practice for KAM) below. I’ve summarised the key points here as a supplementary learning resource for the delegates.

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Mastering the Go-to-Market Strategy: The Ultimate Guide

Arpedio

Book demo Defining Your Value Proposition In the competitive marketplace, having a strong value proposition is essential for capturing the attention of potential customers and differentiating your offering from competitors. Let’s explore the key components of crafting a compelling value proposition.

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2022 Midpoint: Solving the Top 5 B2B Sales Challenges

Insightly

Sales leaders are forced to focus on hiring and onboarding instead of strategy and execution. Clarify your employer value proposition. Adjust tactics for digital leads. While they aren’t digital natives, they’re comfortable with a wide variety of digital channels and tech platforms. Gen X is tech savvy.

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Product-Led Sales: All You Need to Know

Arpedio

In recent years, the PLG approach has gained widespread attention and adoption, particularly among software-as-a-service (SaaS) companies and digital products. Its emphasis on user-centricity, frictionless onboarding, and iterative product improvements has reshaped the way businesses approach sales and customer engagement.

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Mastering Pre-Sales Strategy: Your Guide to Success

Arpedio

Post-Sales Strategy: Involves activities and processes that occur after the sale, such as customer onboarding, support, and relationship management , aimed at ensuring customer satisfaction and retention. Personalizing Outreach: Tailor your outreach efforts to resonate with the unique needs and challenges of each target account.

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Discovering the Best Sales Enablement Tools and Software

Showpad

That alignment can help create better Sales enablement assets, like buyer personas, client presentations, and onboarding training courses that help drive Sales productivity and performance. Automating and digitizing these processes can generate efficiency and effectiveness. Why are Sales Enablement Assets Important?

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Top 10 Video Marketing Softwares

Scovel

Video marketing is a form of using videos to promote and market your product or service, increase engagement on your digital and social channels, educate your consumers and customers, and reach your audience with a new medium. Hence, the video will lead with the benefits and the value proposition to catch the attention of the viewer.