December, 2021

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Inherit Another Account Manager’s Mess? 12 Ways to Clean it Up Now

Account Manager Tips

Inherit Another Account Manager's Mess? 12 Ways to Clean it Up Now There’s nothing worse than inheriting a mess left behind by another key account manager. They're OK - they've moved on and don't have to deal with the fallout. But as the new key account manager, you're left to figure out where things went wrong, how to fix them and restore the client's trust. fast.

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Future of Machine Learning: Ways ML and AI Will Drive Innovation & Change

Customer Think

Did you know?? By 2022, the global ML market is expected to be worth $8.81 billion. It’s not a surprise that Artificial Intelligence (AI) and Machine Learning (ML) are two of the top buzzwords in today’s technological world. But, how will the two technologies create innovation and change in the near future? Do you have […].

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Preview: Top Trends in B2B Go-to-Market for 2022

SBI Growth

As we look ahead to 2022, our team is hard at work on a “Top Trends” report that we’ll share early in January. Our intent? Sharing key themes and shifts in both growth strategy and growth execution as we consider what 2022 may hold for commercial leaders and their teams.

B2B 139
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How Are Buyer-Seller Relationships Changing

Engage Selling

Having long studied the habits of top-ranked sellers and the changing nature of the marketplace, I’ve seen a steady shift in the power in buyer-seller relationships. Now, study after study confirms what I’ve been observing in the field: today’s buyer … Read More » The post How Are Buyer-Seller Relationships Changing first appeared on The Sales Leader.

Sales 137
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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Cross-Selling and Upselling: The Ultimate Guide

Hubspot Sales

A customer's revenue potential doesn't immediately end at the point of sale. There's a wealth of opportunity for more business beyond each initial purchase — and practices known as cross-selling and upselling can help you tap into it. Here, we'll take a closer look at cross-selling and upselling, go over the difference between the two, take a look at how to do both, and see some examples of what they look like in practice.

eCommerce 141
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Key Sales Statistics That'll Help You Sell Smarter in 2022

The Center for Sales Strategy

The past decade has radically changed the way consumers learn about, research, find, and buy a product. Now, more than 90% of consumers research online before buying a product. If your company is going to stay relevant, you have to understand the trends of sales data for 2022. Learning the data and staying on top of the trends will allow you to make the most of your sales and marketing strategy and, ultimately, will lead you towards success in 2022.

Sales 121

More Trending

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5 Best Uses for Artificial Intelligence in B2B Sales in 2022

Customer Think

Seventy-five percent of salespeople believe that they could not do their jobs as effectively without current technologies, according to our latest research. Technology is essential in a world that relies on it to evolve and enhance the way sales teams connect and follow up with leads. Now artificial intelligence (AI) has become a key piece […].

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Building a B2B SalesTech Stack for Growth

SBI Growth

Commercial leaders have been introducing sales technology for years in an effort to boost seller productivity and efficiency. However, with the pandemic accelerating Sales’ digital transformation, vendors have accelerated the pace of introducing new sales tools and technologies, creating a complex landscape for sales leaders to navigate. Specifically, Smart Selling Tools cites that $1.5B was invested in sales software companies in just the first months of 2021, and from 2020 to late 2021, the nu

B2B 139
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Are You Still Selling Like It’s 1982?

Engage Selling

Did you know closing ratios on deals that employ traditional selling methods (e.g., cold calls and direct mail) have not changed since the 1980s? Seriously. They’ve not budged at all since “Eye of the Tiger” was a hit song on … Read More » The post Are You Still Selling Like It’s 1982? first appeared on The Sales Leader.

Sales 133
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10 Traits All Great Leaders Possess

Hubspot Sales

This post originally appeared on HubSpot's Agency blog. For more content like this, subscribe to Agency. Think back to the best boss you ever had. What were they like? What made them so great? Odds are, their "X factor" was an embodiment of key leadership traits — ones that inspired, motivated, and empowered everyone around them. It's these traits that transform mediocre leaders into outstanding ones.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to Build a High Performing Sales Team

The Center for Sales Strategy

It's more important than ever to engage with your sales team. Sales teams that are not engaged are much more likely to underperform, experience low budget attainment, and unwanted turnover. Data shows that less than 30% of today's workforce is truly engaged. This is especially true for end-of-the-quarter and end of the year! According to HubSpot, if a seller is disengaged and underperforming, it costs 150% of their salary to replace them.

Sales 111
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Sales Success is Paid For In Advance With Prospecting

Sales Gravy

“God, when I cross the truth, give me the awareness to receive it the consciousness to recognize it the presence to personalize it the patience to preserve it and the courage to live it.” ? Matthew McConaughey, Greenlights The number one reason for failure in sales is an empty pipeline. The number one reason for an empty pipeline is the failure to prospect every day, every day, every day.

Sales 113
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Low-Code Mobile App Development Platform is in Rise | Why?

Customer Think

Low-code usage has been quickly expanding in recent years and it is expected to continue to dominate the software development market. The use of low-code web application development platforms is increasing due to a dearth of trained developers and increased demand for commercial apps. In recent years, there has been a greater emphasis on grooming […].

Software 142
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Four Risks Growth Leaders Must Consider for 2022, Part Four: Too Much Agility

SBI Growth

While the current macroeconomic environment presents growth leaders with considerable opportunity, CEOs will benefit from showing commitment to the shortlist of growth initiatives that matter most to their annual plans as opposed to shifting gears with the market. SBI Research found that lower-growth companies are 250% more likely to take an agile approach to 2022 planning than their peers.

Marketing 133
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Why Team Selling Works | Sales Strategies

Engage Selling

Why does team selling work? A client recently reported interesting results to me. They are a manufacturer and they sell through distributors. They have a core sales team of experts that are assigned to all of these distributors. Many of … Read More » The post Why Team Selling Works | Sales Strategies first appeared on The Sales Leader.

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The Inbound Sales Methodology

Hubspot Sales

Due to the proliferation of marketing materials on the internet, the modern buyer is no longer dependent on salespeople for necessary purchasing decision information. Inbound salespeople see the need to personalize the sales experience to the buyer's context. Meanwhile, inbound sales teams recognize they must transform their entire sales strategy so they're serving the buyer.

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Weekly Roundup: Avoid Burnout, Convert More B2B Sales + More

The Center for Sales Strategy

- MOTIVATION -. "Anyone, anywhere, can make a positive difference.". - Mark Sanborn. - AROUND THE WEB -. > 10 Tips to Avoid Burnout While Working in Sales – Badger Maps. Are you feeling a lack of motivation, negative energy, and exhaustion? Wheels spinning but you’re getting nowhere? While sales pros enjoy the roller coaster ride of emotions, it can take a toll on your physical and mental health.

B2B 108
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10 Hidden Strategic Opportunities

Flevy

Potential opportunities always surround leaders. It is up to them to pounce on those or regret overlooking them when someone else takes advantage of them. Leaders’ personal beliefs and assumptions often clash reality. The trait is categorized as “confirmation bias” in Psychology , where individuals pick the data that supports their existing opinions and approaches and doubt information which defies their mindsets.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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The Power of Client Testimonials in Transforming Customer Experience

Customer Think

Customer experience isn’t just what you create, but the perception you inspire. You might’ve optimized your ads, improved the customer support response rate, and even created an intuitive website; but if your customers don’t think so, then there’s still work to be done. So how do testimonials play into creating exceptional experiences? When it comes […].

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How Omicron Is Impacting SKO Plans

SBI Growth

Immediately following the announcement of the Omicron COVID-19 variant, commercial leaders began questioning their sales kickoff (SKO) plans and turning to SBI for peer comparisons and feedback.

Sales 127
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Selling Agile to Executives: 8 Ways to Get Buy-in

Planview

Effectively selling Agile to executives is more than just getting the go-ahead for an Agile transformation. Because Agile includes a culture shift and a mindset change, as well as funding, you need executives to truly buy in to the approach. If you’ve gotten approval from leadership to embark on an Agile transformation, you may be gaining momentum from Agile teams embracing new ways of working and benefits like faster delivery, better quality, and improved morale.

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Everything You Need to Know About Demand Gen vs. Lead Gen

Hubspot Sales

Inbound sales is a modern sales methodology based on the fact that customers are more in charge of their buyer's journey than ever before and have quick and easy access to the information they need to decide on making a sale before ever speaking to a sales rep. Demand generation and lead generation are two strategies that make up a large part of inbound sales but are often referred to interchangeably despite being two different practices.

Software 117
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The 2023 Supply Chain Crystal Ball: Challenges and Solutions

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.

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Top Articles of 2021: Talent

The Center for Sales Strategy

We believe that talent + training + tactics = performance , and today w e are bringing you a recap of the most popular blog posts we've published in 2021 on all things talent. Providing quality content that helps our clients and visitors improve their sales performance is a goal of ours, and we hope this blog has brought you insight, education, and tips to get you on the path to success.

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Your Top 10 Sales Resources of 2021

RAIN Group

For most sellers, the focus of 2021 has been about adapting to the new sales environment. Those who got ahead in 2021 did so by adopting new methods to stand out and stay competitive. For many, this meant excelling in a virtual environment. But virtual selling is only one piece of the puzzle. Fundamental relationship-building skills and mastery of sales conversations, among many other factors, allowed savvy sellers to gain an edge.

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How to Build a Successful Startup Business Strategy? A Complete Guide Here

Customer Think

For the last decade, startups have been doing really well. Over the world, millions of startups are created by entrepreneurs. Thousands of startups are now generating millions of companies. “A company started by one or more than one entrepreneur, to provide products or services to the impunity. An early-stage venture called startup with limited resources […].

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Apologize to Customers for Mistakes

Jeb Blout

To your customers, YOU are the company. Therefore, it is up to you to apologize for mistakes when things go wrong. It is in our nature as humans to save face. Few of us take any pleasure in admitting when we are wrong. It is especially difficult to apologize in embarrassing situations or when your customer is angry and confrontational. Customers, however, don’t really care about human nature or your pride.

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The Truth About Sales Agility: Separating Fact From Fiction

Speaker: Michelle Vazzana

Every sales organization wants their sales force to be agile. Why? Because the world is rapidly changing, becoming more complex, and making the salesperson’s job harder. Organizational leaders are unsure of the best way to equip sellers to succeed in this new reality. Should they change their sales methodology? Should they adopt better technology tools?

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Strategies World-Class Sales Teams Discuss at Sales Kickoffs

Revegy

As we move into the new year, most sales teams are likely setting the stage for 2022 with sales kickoff (SKO) meetings. Topics that top sales organizations will be covering this year include sales strategies, methodologies, predictable forecasting, and more. Sales Execution Tools for New Sales Methodologies During SKO sessions, many companies roll out new […].

Sales 105
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How to Throw a Holiday Party for Your Team on a Startup Budget

Hubspot Sales

Everyone is looking to unwind when the holidays come around. Every year brings its trials, triumphs, and tribulations — and all of them can be exhausting. So as you come upon 2021's end, you can help your team unwind a bit by throwing a holiday party. But those kinds of events can run your company a lot of cash — and when you're working within the confines of a startup budget, you might not have the room for some extravagant celebration.

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Top Articles of 2021: Sales Process

The Center for Sales Strategy

It's hard to keep up with every article we publish throughout the year! So, today, we're making it easy by recapping the most popular sales process posts we've published in 2021. Providing quality content that helps our clients and visitors improve their sales performance is a goal of ours, and we hope this blog has brought you insight, education, and tips to get you on the path to success.

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Key Performance Indicators (KPIs): The Ultimate Guide

ClearPoint Strategy

KPIs are a much talked-about but frequently underutilized business tool; few companies implement them with the level of rigor required to produce good results. Choosing the right KPIs and implementing a KPI tracking process requires dedication and commitment on everyone’s part. We put together this guide to help organizations like yours get more out of their KPIs.

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.