How DuPont engages C-suite buyers with custom content hubs | Maestros of Modern Selling Blog Series
Showpad
JUNE 20, 2022
“Event-based marketing used to be huge. Before, prospects would turn to sales reps for education and information. But giving buyers the space to consume content on their own terms doesn’t mean sales reps are left in the dark. With Showpad’s Pages, reps collect key engagement data from all stakeholders on the buying team.
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