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What is Buying Intent?

Upland

It drives individuals and organizations to explore, evaluate, and invest in a product or service. Creating educational content, such as blog posts, whitepapers, and guides, that addresses common pain points and provides insights into industry trends can attract and engage prospects. The UI/UX of your website plays a major role here.

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Successful Team Building for Boehringer Ingelheim RCV

MDI Training

“ Learn and act ,” that’s what I stand for, and I want to contribute to moving and enriching individuals and organizations. Onboarding, content and delivery briefing , and alignment of the trainers who facilitated the breakout sessions. LinkedIn Download our MDI Whitepaper here: What might help you next?

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HubSpot Reps on How to Work With Marketing to Make Better Sales Content

Hubspot Sales

Isaac Caroll, a Channel Account Manager at HubSpot, says the information behind the content he helps produce takes "[a] lot of research, reading industry whitepapers, and talking to thought leaders in the space the content is relevant to.". But how can that be facilitated? Well, dedicated Slack channels are one option worth exploring.

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Examples of Strategic Objectives

OnStrategyHQ

Strategic objectives establish the boundaries for what your organization’s effort must focus on. For this whitepaper, we’re going to call them strategic objectives. Ideally, strategic objectives should be broad, 3-year(ish) statements that address the core functional areas of your organization. 👍 Tip.

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Healthcare Project Management Software

ClearPoint Strategy

Looking for healthcare project management software that will keep your individual projects on track and support your organization’s broader efforts to deliver high-quality care? Your organization may even take a hybrid approach, making this capability even more necessary. ClearPoint was designed to handle all these challenges and more.

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How to build a sales enablement strategy

PandaDoc

As you might expect, traits of a sales enablement manager include a high level of organization and a keen interest in data analysis. Typical types of content involved in a sales enablement strategy include case studies, testimonials, product sheets, messaging guides, articles, email templates, ebooks, reports, and whitepapers.

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Everything You Need to Know About Sales Collateral

Hubspot Sales

In fact, almost 70% of B2B companies reported they want to see B2B vendors organize content by issue and pain point. Notice this list is organized by the stages of the buyer’s journey : how your prospects research your business, buy your products, and become and remain customers. Whitepapers. Landing pages. Consideration Stage.