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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

Proactive marketing and business development executives – CRM, internal engagement and career insights. What CRM/systems would people recommend? A variety of specialist (to professional services) and mainstream CRM systems were explored. CRM and Marketing Automation Software for SMBs | Act!

CRM 130
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The EAST framework for behavioural nudges in marketing? (Change management)

Red Star Kim

The EAST framework was developed by the Behavioural Insights Team (BIT) in 2012 to help policy makers promote change. All the partners who used the new CRM alert system to identify their top priority BD calls have been pleased with the results. How might we use the EAST framework for behavioural nudges in marketing?

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The 9Billion #CRM Debacle

SBI

According to Gartner Group, Total Worldwide CRM Software revenue in 2012 was $18 Billion. But get ready to shake your head and drop your jaw; the same report reminds us that CRM adoption is less than 50% (poor adoption is around 74%). That means that $9 Billion worth of CRM investments in 2012 alone face a questionable return.

CRM 54
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Dreamforce 2012: A Spectacular Spectacle #DF12

SBI

Dreamforce 2012: A Spectacular Spectacle. I just returned from Dreamforce 2012. It’s a not-to-be-missed event, even if you aren’t a salesforece CRM user. You’ve probably read over and over, that there were 90,000 people registered, 750 sessions, and more than 350 exhibitors. It’s a cloud Lalapalooza.

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Sales reporting: Measure the right KPIs and report them on a regular basis

QYMATIX

Sales Reporting requirements CRM and ERP systems offer extensive reporting functions. December 2012 – Katja Mang Study “Success factor of sales controlling” (in German) The post Sales reporting: Measure the right KPIs and report them on a regular basis first appeared on Qymatix Predictive Sales Software.

B2B 97
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CRM isn’t enough: 6 Sales Tools to Drive Revenue in 2012

SBI

When I started Smart Selling Tools five years ago, I focused mostly on CRM. There were (and still are) more than 100 different CRM tools on the market. Since CRM is the platform for sales organizations, it’s important to have ways to compare offerings and to learn what to look for. That was then. SaaS changed everything.

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Act! Channel Partner Spotlight – Keystroke.ca

ACT

With an expertise of CRM software and enthusiasm for the Act! My expertise was in CRM, so that’s where I decided to invest my resources moving forward. If you’re going to invest in a CRM solution, the goal is that it will make your business operations more efficient, and automation capabilities like Act!’s s are key to that.