Strategic Account Management Association

SEPTEMBER 13, 2021

A shared success plan is one of the most important tools in the strategic account management toolbox. Strategic Accounts programs produce twice the growth rate with their strategic accounts compared to their non-strategic accounts. It all starts with selecting the right accounts. #4: – SAMA.

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Co-Creation Suppliers Management Supply Chain 520

Arpedio

NOVEMBER 22, 2023

Unlock Business Potential with Effective Stakeholder Mapping Improve your critical stakeholder relationships ← Back to blog As businesses strive to achieve growth and success, many overlook the untapped potential of effective stakeholder mapping.

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Stakeholders Decision-making Innovation Business Growth 52

Arpedio

OCTOBER 11, 2021

Key Account Manager or Strategic Ecosystem Leader? Key Account Manager or Strategic Ecosystem Leader? ? Back to blog. On September 15th, more than eighty Key Account Managers (KAM) assembled in Copenhagen and online for a hybrid event. October 11, 2021. October 11, 2021. um@arpedio.com. Contact us.

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Key Account Management Account Management Co-Creation Management 98

Strategic Account Management Association

SEPTEMBER 22, 2020

As a strategic account manager (SAM), you know how important it is to speak your customers’ language and see the world through your customers’ eyes. Just like IDNs, strategic account managers must understand which physician groups are positioned to be creative, collaborative partners over the longer-term.

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Supply Chain Artificial Intelligence Innovation Suppliers 400

DemandFarm

MAY 25, 2023

He must now call and find out if any of these stakeholders are still relevant to the task he needs to do. He is so pleased to be able to see, at one glance, all the key stakeholders in his key account. He shortlists several people from previous reports filed. There must be a better way to do this’, he thinks.

Account Management 52

Account Management Digitalization Key Account Management Digital Transformation 52

Red Star Kim

SEPTEMBER 26, 2023

increasingly M&BD professionals play a part on the front line of client contact for example, as account managers) Client concentration? In this case, account managers liaise with the fee-earners. The growth of MarTech in professional services – an overview (kimtasso.com) Account management or project support?

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Marketing Key Account Management Account Management Artificial Intelligence 130

Arpedio

MARCH 8, 2024

Effective Business Relationship Management Strategies Explore the ARPEDIO platform ← Back to blog Table of Contents In today’s dynamic business landscape, the capacity for relationship building and partnership development is more than a nicety—it’s a sturdy keystone of enduring organizational success. Superior together.

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Management Stakeholders Facilitation Innovation 52

Arpedio

FEBRUARY 2, 2024

8 Game-Changing Benefits of Account-Based Selling Explore ARPEDIO's Account-Based Selling Platform ← Back to blog In the world of sales, where personalization is paramount, it is almost impossible to overlook the significance of Account-Based Selling (ABS). Try ARPEDIO's Account-Based Selling Platform!

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Account Planning Account Management Facilitation Stakeholders 52

Arpedio

MAY 10, 2023

ARPEDIO Recognized in 2023 Account-Based Selling Technologies Landscape Report by Forrester ← Back to blog Copenhagen, Denmark. ” The report provides sales and sales operations leaders with valuable insights into the diverse set of vendors in the rapidly evolving account-based selling technologies market. May 15, 2023.

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Account Planning Innovation Stakeholders Government 52

Clarity Engagement Solutions

NOVEMBER 9, 2020

the evolving healthcare industry, pharma and bio-tech companies are now focusing on each component of market access: – Price – Channel – Stakeholders – Government agencies How do these elements apply to new types of decision makers, previously unknown to market access teams?

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Marketing Healthcare Stakeholders Procurement 91

Clarity Engagement Solutions

NOVEMBER 9, 2020

– Stakeholders. Customized processes and functions are required to effectively engage these new stakeholders. A primary challenge for pharma and bio-tech companies is how to identify the right stakeholders in the approval process. – Research each stakeholder and align your goals with theirs.

Marketing 91

Marketing Healthcare Stakeholders Procurement 91

Arpedio

JUNE 1, 2023

Key Takeaways From SAMA 2023 Annual Conference ← Back to blog Once again, The Strategic Account Management Association (SAMA) brought together sales and strategic account management professionals from around the globe for their annual conference. 75% of companies think they are customer-centric.

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Arpedio

NOVEMBER 17, 2021

Back to blog. On November 9 and 10, SAMA held their annual Global Summit: two half-days of virtual learning, sharing and networking on the future of Strategic Account Management, and we’re thrilled to have been part of it. Many of these stakeholders do not report directly to the KAMs, and some do not even reside in your company.

Digital Transformation 52

Digital Transformation Account Management Co-Creation B2B 52

Arpedio

NOVEMBER 17, 2021

Back to blog. On November 9 and 10, SAMA held their annual Global Summit: two half-days of virtual learning, sharing and networking on the future of Strategic Account Management, and we’re thrilled to have been part of it. Many of these stakeholders do not report directly to the KAMs, and some do not even reside in your company.

Digital Transformation 52

Digital Transformation Account Management Co-Creation B2B 52

Arpedio

NOVEMBER 17, 2021

Back to blog. On November 9 and 10, SAMA held their annual Global Summit: two half-days of virtual learning, sharing and networking on the future of Strategic Account Management, and we’re thrilled to have been part of it. Many of these stakeholders do not report directly to the KAMs, and some do not even reside in your company.

Digital Transformation 52

Digital Transformation Account Management Co-Creation B2B 52

Arpedio

AUGUST 4, 2021

Your main responsibility will be to create content and designs for our social media accounts, but you will also be asked to help create content and designs for emails, blogs, case studies, website landing pages, and video – in short you’ll plunge into a bit of everything: content, design, and video! Responsibilities. Requirements.

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B2B Media Account Management Stakeholders 52

Arpedio

FEBRUARY 15, 2024

In this blog post, we delve into the dynamic realm of sales strategy by exploring the concept of Mobilizers and the renowned Challenger Sales methodology. They champion innovation, challenge the status quo, and prioritize value-driven solutions that address their organization’s strategic objectives and pain points.

Stakeholders 52

Stakeholders Decision-making Value Proposition Sales 52

Arpedio

MAY 4, 2021

Back to blog. In short, the term Key Account Management can be summed up to ‘value creation’ for the customer. If you are a part of a sales/account management team, it is essential to have a thorough understanding of your client in order to improve the strategic relationship with them. May 4, 2021. May 4, 2021.

Account Management 52

Account Management B2B Stakeholders Key Account Management 52

Arpedio

APRIL 11, 2024

In this blog post, we’ll explore the transformative potential of AI in sales, highlighting its importance and the myriad benefits it offers to businesses seeking to stay competitive in today’s digital era. Let’s delve into emerging trends and innovations in AI-driven sales.

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Artificial Intelligence Prioritization Sales Innovation 52

Arpedio

AUGUST 11, 2022

Org Chart Software: Crucial Visual Mapping of Accounts. ? Back to blog. It details stakeholder roles and responsibilities, and even the relationships and reporting structures between them. The number of stakeholders in a buying group has exploded. Let’s dive further into these two points in the following: 1.

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Software Software Stakeholders Decision-making 52

Arpedio

OCTOBER 21, 2021

Back to blog. This is why we have developed the org chart tool, a branching diagram to help you access the different relationships with your stakeholders and process visual content faster, better, and smarter by having a relationship assessment system. Prev Previous post Key Account Manager or Strategic Ecosystem Leader?

Digitalization 52

Digitalization Digital Transformation Account Management B2B 52

Arpedio

OCTOBER 21, 2021

Back to blog. This is why we have developed the org chart tool, a branching diagram to help you access the different relationships with your stakeholders and process visual content faster, better, and smarter by having a relationship assessment system. Prev Previous post Key Account Manager or Strategic Ecosystem Leader?

Digitalization 52

Digitalization Digital Transformation Account Management B2B 52

Arpedio

NOVEMBER 30, 2021

? Back to blog. The overlay of various interaction media and multichannel customers complicates ‘how’ buyers now interact with sellers and the speed of innovation makes it difficult for customers to keep track and make informed purchase decisions. We asked Jeppe Tølløse, our Account Manager and Private Equity responsible on some tips.

Digitalization 52

Digitalization Account Management B2B Decision-making 52

Arpedio

AUGUST 9, 2021

Back to blog. At the end of the implementation project, we will facilitate a training session for chosen key users and stakeholders, and we will make sure to provide guides for how to work with the solution. We are confident that Arpedio can benefit your work with complex B2B Sales and Strategic Account Management.

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B2B Account Management Innovation Facilitation 98

Arpedio

DECEMBER 14, 2023

Maximize Your Team with Sales Enablement Tools Explore the ARPEDIO platform ← Back to blog Table of Contents In the ever-evolving world of sales, staying ahead of the curve is key to success. Net Sales Read More #1 Account-Based Selling Platform Powerful alone. Account Management Build powerful account plans in Salesforce.

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Sales Software Software Account Planning 52

Arpedio

OCTOBER 24, 2023

SWOT analysis: A comprehensive guide and template Account Management Software ← Back to blog In this comprehensive guide, we’ll delve deep into the world of SWOT analysis. In this blog post, however, we’ll delve into the SWOT analysis specifically from a business perspective. Let’s dive in.

Decision-making 52

Decision-making Account Management Prioritization Software 52

Arpedio

APRIL 1, 2022

Account-Based Selling (ABS): Everything you need to know. Account-Based Selling (ABS): Everything you need to know. ? Back to blog. Account-Based Selling is a targeted approach to B2B sales. It requires investing your team’s resources to target multiple stakeholders within an account. We’ll elaborate below.

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Stakeholders B2B Account Management Decision-making 59

Clarity Engagement Solutions

NOVEMBER 9, 2020

What are the pressures and challenges that stakeholders face at the moment? – The rapid pace of change and innovation. Providers, payers and suppliers, also a distribution supply chain and the patients themselves. – Patient empowerment. – The effect of merger and acquisition activity.

Supply Chain 91

Supply Chain Healthcare Suppliers Stakeholders 91

Arpedio

JUNE 22, 2022

Back to blog. Relationship Mapping, also known as Customer Relationship Mapping, Relationship Management, or Stakeholder Management is a way of mapping B2B relationships between large organizations. It can be a complex task, as large enterprises often involve multiple stakeholders in a buying decision.

Stakeholders 52

Stakeholders Decision-making Sales B2B 52

Clarity Engagement Solutions

NOVEMBER 9, 2020

What are the pressures and challenges that stakeholders face at the moment? – The rapid pace of change and innovation. Providers, payers and suppliers, also a distribution supply chain and the patients themselves. – Patient empowerment. – The effect of M and A activity. In this case, what is the issue for Pharma?

Supply Chain 91

Supply Chain Healthcare Suppliers Stakeholders 91

Arpedio

FEBRUARY 20, 2024

Navigating Account-Based Selling: CRM, AI and Customer Understanding Explore the ARPEDIO platform ← Back to blog When it comes to B2B sales, companies often find themselves wrestling with a myriad of challenges, from a lack of prospecting skills to navigating lengthy sales cycles. This holds true for both monkeys and humans alike.

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CRM Artificial Intelligence B2B Account Management 52

Arpedio

MAY 30, 2022

Back to blog. Not sure what it means to be a journey orchestrator in Account Management? Last week more than 500 Strategic Account Managers (SAMs) and leaders of SAM programs gathered in New Orleans for the annual Strategic Account Management Association (SAMA) conference. Keep on reading. Contact us.

Digital Transformation 52

Digital Transformation Account Management B2B Advertising 52

Jermaine Edwards

MARCH 17, 2020

Product innovation and new market access. This is especially true when it comes to the application of key account management and the elements that shape the success of existing customer management. Although it is not specific to key customer management, the steps illustrated are powerful and need to be considered.

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Customer Life Cycle Key Account Management Decision-making Innovation 130

DemandFarm

NOVEMBER 3, 2023

Even before they interact with different stakeholders, your team must be armed with a unified plan and must have access to all relevant information. Improves communication and collaboration A complex and multi-tiered process, sales requires careful coordination and collaboration between several teams and stakeholders.

Management 52

Management Artificial Intelligence Stakeholders Decision-making 52

Arpedio

JUNE 20, 2022

Back to blog. The ability to automate your account planning is another reason why sales tools are essential to your business. Digital sales tools can help your sales professionals stay on top of stakeholders, opportunities, and next steps in each account by automating these processes directly in your preferred CRM.

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B2B Account Management Digitalization Account Planning 52

Arpedio

JANUARY 26, 2022

Back to blog. White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. Enter our treasured Key Account Managers. JANUARY 26, 2022. White Space Analysis: A Complete Guide.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

Arpedio

JANUARY 26, 2022

Back to blog. White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. Enter our treasured Key Account Managers. JANUARY 26, 2022. White Space Analysis: A Complete Guide.

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Account Management B2B Key Account Management Co-Creation 52