Arpedio

MARCH 6, 2024

In today’s competitive business landscape, effective account management plays a pivotal role in fostering long-term client relationships and driving sustainable growth. However, despite its importance, account management is not without its challenges. Addressing these challenges is crucial for business success.

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Arpedio

MARCH 6, 2024

Account management serves as the backbone of successful businesses, playing a pivotal role in fostering lasting relationships with clients or customers. At its core, account management involves the strategic oversight and nurturing of client accounts, aiming to maximize their value and satisfaction.

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Arpedio

MARCH 5, 2024

This is where effective account management comes into play. Businesses across industries are increasingly turning to account management solutions to streamline their processes, enhance client satisfaction, and drive growth. Moreover, efficient account management contributes to operational efficiency and productivity.

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Account Management Management Client Relationships Facilitation 52

Arpedio

JANUARY 9, 2024

Elevating Account Management Through Metrics and KPIs Explore ARPEDIO's Account Management Software ← Back to blog As companies strive to build lasting relationships with their clients, the need for effective Account Management strategies and tools becomes paramount.

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Account Management Management Client Relationships Account Planning 52

Arpedio

FEBRUARY 20, 2024

What is Key Account Management? Key Account Management (KAM) is a strategic approach to managing and nurturing relationships with a select group of high-value customers or clients, known as key accounts. Book demo The post Key Account Management – What is it?

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Arpedio

DECEMBER 19, 2023

The vital role of Customer Success in Account Management Explore ARPEDIO's Account Management Software ← Back to blog In recent times, companies have come to realize the significance of aligning their customer success and account management strategies. Let’s dive in!

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Account Management Customer Success Management Artificial Intelligence 52

Account Manager Tips

SEPTEMBER 29, 2020

Are you doing key account management the hard way? Effective key account management requires you to increase profits, develop relationships, increase satisfaction, grow revenue, improve retention and reduce conflict. Let's take a look at 7 of my favourite key account management tools. Table of Contents. (1)

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Arpedio

APRIL 13, 2023

Stakeholder Management: A Must Read Guide ← Back to blog Stakeholder management refers to the process of identifying, understanding, and engaging with individuals or groups who have a stake or interest in a project, initiative, or organization. What is Stakeholder Management? What is a stakeholder?

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Arpedio

MAY 10, 2023

Why Key Account Management is Essential for Business Success ← Back to blog In today’s fast-paced business world, simply acquiring new customers isn’t enough – you need to keep them coming back for more. That’s where Key Account Management (KAM) comes in. What is Key Account Management?

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Key Account Management Account Management Management Profitability 52

Red Star Kim

OCTOBER 25, 2023

CogniClick is a nifty system (backed by an expert team) to enable you to conduct fast, quick polls and pulse surveys amongst your clients and stakeholders and to also develop maturity assessments and similar thought leadership content. Another valuable AI-powered tool for the MarTech armoury.

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Banking Artificial Intelligence Cybersecurity Key Account Management 130

Red Star Kim

SEPTEMBER 26, 2023

Process integration – Some firms separate out marketing, communications and sales functions – usually the larger firms where more specialisation is required. increasingly M&BD professionals play a part on the front line of client contact for example, as account managers) Client concentration? Role in direct client contact?

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Marketing Key Account Management Account Management Artificial Intelligence 130

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

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Account Manager Tips

NOVEMBER 16, 2022

Too many clients, not enough time Key account managers have a lot of clients. So here are some ideas to help you improve the quality and efficiency of your client communications. And tools like Zapier and Power Automate can connect separate applications to automate your communication processes and workflow.

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Key Account Management Account Management Procurement Communication 130

Account Manager Tips

AUGUST 3, 2022

When to give up Forms of communication (from most to least effective) Favourite book on follow up In other news Have your say on the future of key account management Quote of the week. You need your client engaged and communicating, but they don't always see it that way. That’s not how it works.

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Key Account Management Account Management Decision-making Communication 130

KAMCast

JULY 8, 2021

The evolution of an account manager , over the decades, has taken us on a bit of a journey: Let’s visit the 70s… Where the gift of the gab was enough to see you into a meeting with a key decision maker - armed with a bag full of good stories and friendly chat. What role does today’s account manager play then?

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Key Account Management Account Management Management Facilitation 52

Red Star Kim

OCTOBER 24, 2022

Some used the DMU (see introductory video on DMUs ) and the stakeholder matrix for targeting. Portfolio management. One delegate was struck by my fun use of dinosaurs in portfolio management. Recommended sales books. Book Review: Smarter selling – Next generation sales strategies (kimtasso.com).

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Meetings Value Proposition Key Account Management Account Management 100

Arpedio

MARCH 8, 2024

Moreover, robust stakeholder engagement serves as the drumbeat of mutual advancement. Trust is nurtured over time, through consistency in actions, transparency in communication, and the adherence to ethical standards. Initiate transparency by always communicating openly about your business processes, successes, and challenges.

Management 52

Management Stakeholders Facilitation Innovation 52

Red Star Kim

JUNE 16, 2022

This prompted a host of discussions on engagement, internal communication, stakeholder buy-in, organisational culture and changing behaviour. This linked into various conversations on promoting internal referrals (cross-selling) through a variety of internal communications, internal marketing, training and monitoring methods.

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Management Key Account Management Digitalization Communication 130

Account Management Skills

MAY 4, 2021

This episode is for you if you’re interested in the role of account management within an app development company. Tim Moore , account director at Sonin joined me. what he believes makes a successful account manager in his agency. He shared: his experience of working in an app development agency. Tim 04:05.

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Account Management Management Banking Insurance 52

Arpedio

MARCH 20, 2024

Leveraging data analytics, predictive modeling, and market segmentation techniques can help pinpoint accounts with the highest potential for revenue growth and long-term value. Securing buy-in from key stakeholders , including sales, marketing, and leadership teams, is crucial for the success of ABS initiatives.

Government 52

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Arpedio

MARCH 18, 2024

Among these strategies, account mapping has emerged as a cornerstone methodology that fosters sales process optimization and drives sustainable growth. The Basics of Account Mapping At its core, account mapping facilitates a detailed understanding of a client’s organizational structure.

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B2B Stakeholders Sales Decision-making 52

DemandFarm

MAY 12, 2023

In case of ‘booked’ revenue, typical opportunities don’t get created most of the time, so funnel is not even in the picture here. This is done by integrating proven sales methodologies with strong stakeholder management to enable faster deal closures. Is the B2B Sales Funnel relevant anymore?

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B2B Key Account Management Account Management Manufacturing 52

Arpedio

NOVEMBER 20, 2023

The Results The implementation yielded profound results, transforming Genan’s operational landscape: Global team alignment A common language now unites global teams, enhancing communication and collaboration. Relationship Mapping & Org Chart Improve your critical stakeholder relationships. Superior together.

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Innovation CRM Account Planning Stakeholders 52

Arpedio

FEBRUARY 2, 2024

When these departments align their efforts towards a common set of accounts, communication becomes more streamlined, leading to a cohesive and unified customer experience. Streamline account planning and foster collaboration with ARPEDIO’s Account Management tool 3. Superior together.

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Account Planning Account Management Facilitation Stakeholders 52

Arpedio

MAY 26, 2023

Mastering Relationship Management – Building Strong Connections for Success ← Back to blog With the right software you can enhance your networking capabilities, streamline communication, and optimize your relationship-building efforts for long-term success. Communication lies at the heart of relationship management.

Management 52

Management Stakeholders Prioritization Software 52

Arpedio

FEBRUARY 15, 2024

Introduction to the Challenger Sales Framework We start by providing an overview of the Challenger Sales framework, developed by Matthew Dixon and Brent Adamson in their seminal book “ The Challenger Sale. Overall, Mobilizers play a vital role in driving consensus within organizations and influencing buying decisions.

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Stakeholders Decision-making Value Proposition Sales 52

Hubspot Sales

SEPTEMBER 16, 2020

To others still, it means a key account plan. We observed this troubling phenomenon while conducting research for our book Cracking the Sales Management Code. Without a common understanding of the term " sales process ," sales managers can’t coach or communicate with their sellers as effectively. Not exactly.

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Account Management Sales Account Planning CRM 128

Account Manager Tips

AUGUST 9, 2022

Details at the end of this page ) The KAM CLUB You’re only seconds away from the essential training, advice and support you need for an exceptional career in key account management. Connected with key stakeholders and decision makers. From the book 5-Minute Selling: The Proven, Simple System That Can Double Your Sales.

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Arpedio

JUNE 22, 2022

Relationship Mapping, also known as Customer Relationship Mapping, Relationship Management, or Stakeholder Management is a way of mapping B2B relationships between large organizations. It can be a complex task, as large enterprises often involve multiple stakeholders in a buying decision. What is a Relationship Map?

Stakeholders 52

Stakeholders Decision-making Sales B2B 52

Mike Kunkle

FEBRUARY 5, 2023

Even on the far right, with disciplined workflows, it’s not easy, and often harder if an RFP or RFI process doesn’t allow open communication. If you doubt this, check out the book, The JOLT Effect: How High Performers Overcome Customer Indecision by Dixon and McKenna, and the detailed research behind it.)

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Arpedio

JUNE 1, 2023

Key Takeaways From SAMA 2023 Annual Conference ← Back to blog Once again, The Strategic Account Management Association (SAMA) brought together sales and strategic account management professionals from around the globe for their annual conference.

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Co-Creation Account Management Account Planning B2B 52

Brightbridge Consulting

AUGUST 5, 2021

We are supporting the development of various activities through The Association for Key Account Management and Technological University Dublin, supported by Pfizer. We now look forward to booked engagements with the development of leadership and furtherance of account plans this Autumn. The post Meeting up?

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Meetings Suppliers Key Account Management Account Planning 40

Hubspot Sales

MAY 17, 2021

Many things count as sales experience, but all share a commonality in that you’ve spent time interacting and communicating with customers and convinced them to make a purchase because you’ve shown them that their lives will be better after buying what you have to offer. Read a sales book. What counts as sales experience?

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B2C B2B Sales Retail 91

Arpedio

APRIL 30, 2024

Relationship Building: Fostering strong relationships with your clients through regular communication, personalized interactions, and exceptional customer service. This can include personalized recommendations, tailored communication, and exclusive offers.

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Account Growth Client Relationships Business Growth CRM 52

Account Management Skills

NOVEMBER 21, 2022

If you’d like some training for you or a member of your client-facing team in how to manage your client relationships, so you’ll be seen more as a proficient proactive advisor, rather than a reactive audit taker, check out the details of my Account Accelerator programme. Transcript: . Jenny 00:02. Beth 05:52.

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Digitalization Account Management Marketing Leadership 104

ProlifIQ

FEBRUARY 8, 2023

This is essentially the industry standard way a sales team and customer success managers think about account management. The customer success manager is (obviously) responsible for customer success. This information can be used to personalize your outreach for each important stakeholder.

Account Planning 52

Account Planning CRM Customer Success Decision-making 52

Arpedio

APRIL 11, 2024

Book demo Benefits of AI in Sales AI adoption in sales offers a multitude of compelling benefits that empower businesses to thrive in competitive markets and drive sustainable growth. These assistants will leverage natural language processing (NLP) to facilitate seamless communication and streamline sales workflows.

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