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Spotlight on Richard Chaplin, PM Forum and Managing Partners’ Forum

Red Star Kim

SEPTEMBER 14, 2023

So here’s the spotlight on Richard Chaplin, PM Forum and Managing Partners’ Forum. That would give anyone great insight into leadership and management. He then created both the PM Forum and Managing Partners’ Forum – two key membership groups in professional services.

Management

Management Leadership Innovation Government

10 Trends – Annual International Marketing Benchmark by PM Forum and Meridian West

Red Star Kim

JANUARY 16, 2023

On 12 th January Keith Hardie at the PM Forum hosted a presentation by Alastair Beddow of Meridian West on the 11 th Annual International Marketing Benchmark. Alastair will be writing an article for a future edition of PM Forum magazine. Increase profile through thought leadership. Differentiate the brand.

Marketing

Marketing Co-Creation Government Artificial Intelligence

Preparing M&BD professionals for the future – learning, skills and knowledge transfer

Red Star Kim

OCTOBER 13, 2023

At the 28 th PM Forum Annual Conference in September I (in my capacity as Head of Training and Learning Transfer of the Managing Partners’ Forum and PM Forum), co-presented breakout sessions with Julie McConnell of international law firm White & Case.

Supply Chain

Supply Chain Emotional Intelligence Construction Innovation

Campaigns, thought leadership and project management – Early engagement, scoping and risk management

Red Star Kim

JUNE 27, 2023

At the recent PM Forum online workshop on campaigns, thought leadership and project management there were 17 delegates from legal, accountancy and insolvency firms located in London, Belfast, Sutton Coldfield, Manchester, Newcastle, Cambridge and Dubai. Achieve early sense-checking and promote bold and innovative thinking.

Leadership

Leadership Management Stakeholders Communication

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

NOVEMBER 18, 2022

This article was published in the latest edition of PM Forum Magazine. PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback. Several people had stayed in London overnight, having been to the PM Regional Committees meeting the day before.

Value Proposition

Value Proposition Procurement Innovation Leadership

Update on marketing and business development (M&BD) team structures

Red Star Kim

SEPTEMBER 26, 2023

They may be project-based to support innovation projects. Innovation and new product and service development These were often areas beyond the scope of M&BD departments. Happily, there is now more involvement of M&BD teams in innovation and new product and service initiatives. Two themes constantly emerge.

Marketing

Marketing Key Account Management Account Management Artificial Intelligence

New Leadership Development Programme from the Managing Partners’ Forum – Consensus through Collaboration

Red Star Kim

MARCH 30, 2023

I’m excited to announce that the Managing Partners’ Forum has just launched a series of six modules for an innovative leadership development programme for firm-wide leaders of small and medium sized professional services firms. Why is the Managing Partners’ Forum Leadership Development programme different?

Leadership

Leadership Emotional Intelligence Digital Transformation Management

Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

JUNE 7, 2023

I was delighted to return to Dublin to lead an in person training workshop for PM Forum Ireland on “ Being more strategic” with delegates from law, accountancy and consultancy firms. The article states “ leading professional-services firms are considered the gold standard for operating as one-firm firms. 1 firm in Ireland.

Artificial Intelligence

Artificial Intelligence Transportation Digital Transformation Innovation

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

JUNE 15, 2023

At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Providing regular research updates about contacts, organisations and sectors can help identify topics for discussions and innovative ideas. Why do law firms needs SAM?

Key Account Management

Key Account Management Account Management Management Client Relationships

Creativity 8 – From consternation to collaboration: Using creativity to turn problems into opportunities in client service

Red Star Kim

NOVEMBER 22, 2022

Creativity is crucial for marketing and innovation and a while back I produced a series of introductory articles on creativity. Further creativity techniques are explored at a workshop on “Boosting problem-solving, creativity and innovation skills” at the PM Forum. Other creativity and problem-solving articles.

Brainstorming

Brainstorming Innovation Client Relationships Marketing

Pitching, differentiation and competitor analysis

Red Star Kim

JUNE 1, 2023

In May we welcomed delegates from legal, accounting and consulting firms at manager and executive levels to a PM Forum workshop on pitching. There are other ways to differentiate such as through innovation, relationship and service excellence, new product and service development and new delivery platforms.

Value Proposition

Value Proposition Innovation Marketing Media

Future Marketing/BD Manager – Build resilience to avoid being overwhelmed

Red Star Kim

MARCH 7, 2023

A key theme arising at the March PM Forum “ Future Marketing/Business Development Manager” (with delegates from legal, accountancy and consultancy firms) was about being overwhelmed. There were conversations about overwhelmed marketing/BD managers, overwhelmed M&BD teams and overwhelmed fee-earners.

Marketing

Marketing Management Emotional Intelligence Leadership

Avoid the revolving door – Recruiting and retaining marketing and business development professionals in PSFs

Red Star Kim

AUGUST 18, 2022

Other firms may prefer M&BD professionals who have experience from outside professional services who can bring innovative and cutting-edge approaches into their firm. Some firms extend their leadership and management programmes and coaching training opportunities to M&BD people. PM Forum Career guidance articles.

Marketing

Marketing Digitalization Investors B2C

Book review – Managing Brands

Red Star Kim

MAY 11, 2023

Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. Porter’s generic strategies (cost leadership, differentiation and focus) are relevant here. It’s interesting to see how brand management has developed.

Management

Management Co-Creation Publishing Leadership

Coaching and Consulting skills – Limiting beliefs, approaches to helping and marketing consultancy

Red Star Kim

FEBRUARY 14, 2023

At the start of February it was a full house of delegates from accountancy, law and consultancy firms (including from Hong Kong) at the PM Forum ’s “Coaching and Consulting skills for marketing and business development professionals”. Delegate views and poll results are shown below.

Emotional Intelligence

Emotional Intelligence Marketing Stakeholders Communication

Strategic Accounts Today

Spotlight on Richard Chaplin, PM Forum and Managing Partners’ Forum

10 Trends – Annual International Marketing Benchmark by PM Forum and Meridian West

Trending Sources

Preparing M&BD professionals for the future – learning, skills and knowledge transfer

Campaigns, thought leadership and project management – Early engagement, scoping and risk management

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Update on marketing and business development (M&BD) team structures

New Leadership Development Programme from the Managing Partners’ Forum – Consensus through Collaboration

Being more strategic – Case studies and insights (Ireland May 2023)

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Creativity 8 – From consternation to collaboration: Using creativity to turn problems into opportunities in client service

Pitching, differentiation and competitor analysis

Future Marketing/BD Manager – Build resilience to avoid being overwhelmed

Avoid the revolving door – Recruiting and retaining marketing and business development professionals in PSFs

Book review – Managing Brands

Coaching and Consulting skills – Limiting beliefs, approaches to helping and marketing consultancy

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