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Context and curiosity drive commerciality and pricing

Red Star Kim

Context and curiosity drive commerciality and pricing By exploring key themes in commerciality and entrepreneurship, we saw why risk management and anticipating return on investment (ROI) is critical when making the business case for marketing investment. The crux of marketing is to anticipate (and meet) client needs whilst maximising profit.

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

Our target markets span large and small businesses; private, public sector and not for profit sectors; centralised and decentralised buying processes; procurement and user-led purchasing behaviour. Essentially a focus on the most profitable clients. So targeting is often more important and more challenging.

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Selling to the C-Suite: Strategies for Reaching Executive Decision Makers

Brooks Group

As buying processes grow more complex, it’s becoming increasingly important for sales professionals to gain access to senior executives and C-level decision makers. Today’s major purchasing decisions often involve cross-functional buying committees that include executives from the C-suite. Your prospect lacks budget authority.

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Aspirational Account Planning – The Story

SalesGlobe

But impactful account planning can make the difference between a sales team having sporadic performance and a sales team getting consistently great performance and reaching a higher level of aspiration with the business. What Are the Executives’ Decision-Making Styles? What Are Your Challenges Working with the C-Suite?

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ERP and CRM: Differences and Benefits

Apptivo

Many ERP systems are customizable which makes it possible for users to configure and add modules or functionality to suit their specific business needs. CRM systems are built to make customers happy, to keep the relationship with customers ongoing and pleasant. Both ERP and CRM help increase an organization’s profitability.

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Commanding the Digital Sales Battlefield: The Strategy You Need Now

DemandFarm

Data is the IQ and knowing what to do with it, or understanding the humans that make decisions based on that data is EQ. ” – ( Snippets from episode #11 of The Shift podcast ) The tools have changed, but the core remains the same. Think of data like your GPS on this journey, guiding you through the maze of decision-making.

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The ultimate guide to contractor management software with tips and benefits

PandaDoc

Also, it makes it easier to pay contractors accurately and in a timely manner. This is vital in an increasingly digital world as it makes it easier to organize and review necessary documentation. You should make all relevant regulations and policies available to contractors. This is crucial when working on government contracts.