how-to-make-an-impression-with-a-strong-customer-value-proposition Blog Related Topics 
Strategic Account Management Association
APRIL 5, 2021
They make great paperweights, but if asked about specific details, most of us might offer an uneasy grin, knowing that we have companions-in-arms, equally guilty of shirking that responsibility to read altogether. And for those of you who have heard of it, do you really understand its value? The 10-K report: Why bother? Stop Jacques!
ProlifIQ
JUNE 21, 2023
The ROI of Account Planning In the highly competitive landscape of B2B sales, sales leaders are constantly seeking strategies that can boost revenue and foster long-term customer relationships. One such strategy that has proven to deliver impressive returns is account planning. What is an Account Plan?
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Brooks Group
AUGUST 16, 2022
And while there are a lot of different things that might go into making a sale go well, there are a few essential components that all effective sales presentations and pitches have in common. A presentation of a product or service with the intention of making a sale is known as a “sales pitch.”
Arpedio
AUGUST 22, 2023
Key account management best practices ← Back to blog In today’s competitive landscape, effectively managing key accounts is not just a strategy: It’s a necessity. Ready to increase customer lifetime value? The rationale behind this strategy is clear: These key accounts hold a distinct importance for your company.
Arpedio
FEBRUARY 15, 2024
Enter pre-sales—a fundamental aspect of the customer journey that often goes overlooked but holds immense potential for businesses aiming to drive conversions and foster customer loyalty. It encompasses a series of crucial interactions and engagements that occur before a potential customer decides to make a purchase.
Red Star Kim
JUNE 15, 2023
At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Delegates were from legal and accountancy firms in the UK, Channel Islands, Germany and United Arab Emirates. Others may find that the M&BD team is responsible for research.
SalesGlobe
MARCH 16, 2023
Have you ever wondered how those specialists are paid? I would bet you haven’t gone a day without seeing vehicles on the road advertising skilled trades such as construction, HVAC, plumbing and electrical service. I’m also sure many of you have had someone come to your home to service you A/C or that toilet that’s always leaking.
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