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A startup’s guide to building a customer success team

Zendesk

Customer success is key to business success, especially for startups that depend on retention for meeting revenue goals. For startups with a well-oiled customer success team, the opportunities for growth are immense. What is a customer success team? When to start your customer success team.

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Our North Star

Zendesk

In the 15 years since its founding, Zendesk has been a leader in product innovation and a steadfast champion of putting customers at the center of every business, including our own. Zendesk’s original vision was to create “beautifully simple” software, enabling businesses to have easy interactions and act on customer feedback.

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Top 50 Customer Success Influencers 2022

SmartKarrot

Thanks to the untiring zeal of its passionate community, Customer Success has grown to become the phenomenal force that it is today. Here’s our Top 50 Customer Success Influencers list for 2022 celebrating the inspiring visionaries and trailblazers who are helping shape the field and its future evolution. Lincoln Murphy.

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Customer Success: Applying Science to the Art of Customer Engagement

Geehan Group

Called the “Customer Engagement Lifecycle,” it depicts the importance of active, meaningful engagement with your customers and why you cannot realize profitable growth without it. Market leading companies such as Oracle, AmerisourceBergen and HCL have long understood this principle, and their return to investors shows it.

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Customer Success Must Spend More Time with Product to Unleash its Full Potential

SmartKarrot

As digital transformation accelerated in 2020-2021, companies have invested heavily in their customer success (CS) teams. Initially, customer success was built at the intersection of sales and marketing functions to create business value as an ancillary function to marketing, sales, and support to generate revenue.

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Top 50 Women Leaders in Customer Success 2022

SmartKarrot

In celebration of International Women’s Day, we are honored to present our Top 50 Women Leaders in Customer Success to Follow list for 2022, celebrating 50 influential women leaders and their inspiring stories of strength and success. Her diverse yet unique skills include customer life cycle optimization from pre-sales.

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3 Ways to Cut Churn and Increase Sales Motivation While You Scale

Hubspot Sales

Where Can You Tie Sales Comp Plans to Customer Success? The biggest problem Mark sees today in the sales world: sales doesn’t care enough about customer success. We talked earlier in the “Seeds” chapter about creating a dedicated Customer Success team, but how do sales comp plans affect customer success?