Flevy
MARCH 8, 2022
Most organizations struggle to find a true strategic fit between their Corporate Strategies and their Supply Chain Strategies. For most organizations, they operate within a highly complex and globally interconnected Supply Chain. Each archetype is characterized by its Customer Value Proposition.
Luminas Strategy
JANUARY 15, 2024
At Luminas Strategy, we believe that in order for strategic planning effective it is critical to take an outside-in approach, to gather input from customers on how they perceive you create differential value vs. your competitors. How is the value you bring different from customers’ next best alternatives?
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Strategic Account Management Association
AUGUST 24, 2021
It’s important to engage with customers and organizations in new ways. We have to understand how SAM relates to the other ways that we engage with customers like marketing, sales, supply chain management.”. Build multifunctional teams includingsupply chain, quality and operations that focus on servicing customers.
Luminas Strategy
NOVEMBER 1, 2022
While grabbing the “low hanging fruit,” you can progress slower moving, multiyear technology investments, such as enterprise resource planning, customer relationship management, or content management systems, which often take a year and a half to three years to deliver returns. Link marketing and sales to the supply chain.
Mercuri International
MAY 12, 2022
Customer value orientation. Customer value orientation, identified as the number one trend in sales in a recent Mercuri Research survey, is at the core of this transition. We need to shift our perspective, with salespeople putting themselves in their customer’s shoes. The solution?
Sales Readiness Group
JANUARY 5, 2022
the great resignation”, dealing with supply chain disruptions, and managing a remote workforce. In thinking about these very real challenges, I’m reminded of a CEO who always promoted the message “overwhelming, absolute commitment to customer satisfaction.”
Zendesk
MAY 9, 2022
The manufacturing industry has seen increasing challenges over the last few years, including facing increasing global competition, disruptions in international supply chains, changing customer preferences, remote work and workforce reskilling, as well as fundamental shifts in product and service offerings.
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