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Big Customer Negotiating: Dancing with a Gorilla

Holden Advisors

Those negotiations are often tough and focus on price. As a result of those brutal negotiations, the oftentimes smaller seller will lose money or barely break even. The truth is that we see large and small sellers often give too much during hard, price-oriented negotiations with big customers.

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The Important Role of Pricing Departments in the Price, Cost, Revenue Equation

Holden Advisors

Think: Revenue – Costs = Profit. When only 30% of B2B buyers make decisions based exclusively on price (noted in Negotiating with Backbone ), it’s not surprising the other 70% care about value if they are thoughtfully informed about it. We’ve found this is true even with governments, who are typically price and RFP oriented.

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Context and curiosity drive commerciality and pricing

Red Star Kim

The crux of marketing is to anticipate (and meet) client needs whilst maximising profit. Price is a major driver of profit. Government policy and regulation – a key element of PESTLE analysis – also drives many new work opportunities for both lawyers and accountants. Often, pricing becomes the focus of these negotiations.

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How to maximize your deal desk process flow

PandaDoc

Key takeaways A deal desk is a cross-functional team assembled to oversee opportunity qualification, solution and proposal development, and negotiation stages of a sales process. Analyze your deal desk’s performance by using metrics such as response and resolution time, win rate, deal size, profit, and renewal time.

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It’d Be a Mega-Mistake Not to Consider the Pandemic’s Megatrends

OnStrategyHQ

Identify megatrends from the last year in these categories: Political Forces – The forces brought on by the government. Examples include the implementation of the Paycheck Protection Program, the unemployment benefits programs, and the other forms of government assistance, and policies (even if they are temporary).

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How to seal the deal in a matter of days

PandaDoc

Closing a deal is definitely the most challenging and demanding part of sales negotiations with the customer. In our context, it means finalizing the negotiation process by setting an agreement. The second is the sequence of actions both parties must adhere to in terms of adding any changes to the documents they’re negotiating.

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

Our target markets span large and small businesses; private, public sector and not for profit sectors; centralised and decentralised buying processes; procurement and user-led purchasing behaviour. Essentially a focus on the most profitable clients. So targeting is often more important and more challenging.