Red Star Kim

SEPTEMBER 8, 2023

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. As well as marketing and business development executives and managers there were also those in specialist pricing and bid roles. Books on pricing?

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Arpedio

APRIL 29, 2024

Here, we would like to summarize the key takeaways from the Symposium. Explore actionable strategies, best practices, and innovative approaches that promise to revolutionize the way you approach Strategic Account Management.

Key Account Management 52

Key Account Management Account Management Ecosystem Leadership Global Accounts 52

DemandFarm

JULY 26, 2023

Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management As digital Key Account Management grows in relevance, many organizations find themselves confounded by the question of whether obtaining new customers is more important than retaining existing key clients.

Key Account Management 40

Key Account Management Account Management Digitalization Management 40

Account Manager Tips

MARCH 23, 2021

Portrait Software became a key account, and within 18 months, that partnership led to winning the larger Pitney Bowes business. Which is why key account management is so important. Culture of innovation. How innovative is your customer? High dependency means key. So let's find them.

Co-Creation 227

Co-Creation Key Account Management Account Management Suppliers 227

Red Star Kim

AUGUST 24, 2023

And there’s a pragmatic guidance on pitching, pricing (six things clients consider, a table of alternative fee structures ) and a simple project management methodology. There’s even an overview of the strategic benefits of different types of clients (linked to Key Account Management strategy).

Finance 130

Finance Government Profitability Banking 130

Account Manager Tips

APRIL 26, 2021

How much money does a key account manager make? Find out the average salaries for key account managers in Australia, India, the United Kingdom and the United States and what the job is REALLY like before you decide if it's for you. Find out how much money key account managers REALLY make!

Key Account Management 242

Key Account Management Account Management Management Negotiation 242

SmartKarrot

MAY 12, 2023

In today’s highly competitive business landscape, managing and nurturing key accounts has become a critical aspect of organizational success. Key Account Management (KAM) is a strategic approach that focuses on developing long-term, mutually beneficial relationships with a select group of high-potential customers.

Key Account Management 10

Key Account Management Account Management Business Growth Value Proposition 10

Jermaine Edwards

MAY 27, 2020

Some account managers and key account managers can get paralysed by over research. When studied and applied these will immediately help you as a customer leader or key account manager prepare to support, shape and solve real problems with and for your customers. Market Impact (I).

Key Account Management 195

Key Account Management Account Management Innovation Financial Services 195

QYMATIX

MARCH 26, 2024

Although the market is highly competitive, there are innovative strategies that companies can use to capture markets and retain customers for the long term. A well-implemented CRM system can help companies build long-term, profitable customer relationships and provide intensive customer care. Such software supports profitable growth.

Management 52

Management Artificial Intelligence CRM Software 52

Jermaine Edwards

MARCH 17, 2020

Companies like Hubspot, Mckinsey and Apple say they get benefits from evaluating their customer life cycle to: Increase customer profitability. Strengthen brand position and retention of key customers. Product innovation and new market access. While this might be a helpful starting place, it is certainly not where it ends.

Customer Life Cycle 130

Customer Life Cycle Key Account Management Decision-making Innovation 130

QYMATIX

MARCH 26, 2024

Although the market is highly competitive, there are innovative strategies that companies can use to capture markets and retain customers for the long term. A well-implemented CRM system can help companies build long-term, profitable customer relationships and provide intensive customer care. Such software supports profitable growth.

Management 40

Management Artificial Intelligence CRM Software 40

QYMATIX

JULY 6, 2021

New customer behaviour and innovative technologies are having an impact on wholesale and distribution businesses worldwide. Furthermore, to the challenges I described above, ours is a difficult time for the industry, whose profits have trailed those of the overall industrials sector for 15 years.

Software 40

Software Software Artificial Intelligence Manufacturing 40

Jermaine Edwards

DECEMBER 6, 2023

The speed of innovation, technology and a customer that needs to remain competitive just as much as us, has forced every business to raise the quality of their products and take serving their customers more seriously. The more I study trust and the impact and power it has in healthy, profitable and accelerated relationships.

Emotional Intelligence 130

Emotional Intelligence Client Relationships Key Account Management Negotiation 130

Account Manager Tips

OCTOBER 11, 2021

15 Reasons Why You Might be a Bad Account Manager Bad key account managers fail to build business relationships and achieve results. Here are fifteen signs you might be a bad key account manager and how to turn yourself into a good one. Key account managers without an action plan will fail.

Account Management 246

Account Management Key Account Management Management Suppliers 246

Jermaine Edwards

NOVEMBER 25, 2021

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. Stakeholders influence can be both positive or negative on project sign off, commercial profitability, resource access and long-term relationship success.

Stakeholders 130

Stakeholders Decision-making Shareholders Key Account Management 130

Red Star Kim

DECEMBER 5, 2023

Leadership and the In-Group/Out-Group Phenomenon (blanchard.com) Create a sense of unity by reminding people we are on the same team and all striving for the same results (happy clients and increased profits). A similar approach would be to unite people behind the need to focus on client interests and overcoming competitor activity.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Jermaine Edwards

APRIL 16, 2020

This can be seen in this simple innovation diagram: The world we’re in today is no longer about whether you can change or how fast the change is happening. Loss of customer revenue and profitability. Every person and every organisation is currently seeking to make one or all of these adaptations. Hyper Adaptation System (HAS).

Computers and Electronics 130

Computers and Electronics Supply Chain Telecommunications Financial Services 130

SmartKarrot

APRIL 13, 2023

In today’s economic environment, effective account management is essential for building and maintaining strong client relationships and achieving growth. From podcasts and webinars to blogs and social media posts, these influencers are using a range of channels to help other account managers learn, grow, and succeed.

Account Management 11

Account Management Key Account Management Management B2B 11

ProlifIQ

JUNE 21, 2023

By proactively managing account plans , account managers can identify and seize opportunities, address challenges, and enhance customer satisfaction. What do companies get wrong with strategic account management? A defined process ensures consistent value delivery and proactive account management.

Account Management 52

Account Management Management Account Planning Stakeholders 52

Jermaine Edwards

MAY 6, 2020

They began to see 20% of their customer base move to explore manufacturing overseas to reduce their own costs, access new markets and grow their profits. They realised two things: The growth of IOT brought in rapid entry of competitors offering innovative and quick access tools for organisations.

Manufacturing 130

Manufacturing Key Account Management Decision-making Digitalization 130

Whetstone

APRIL 14, 2020

We need to identify those customers, build very deep relationships, or continue to build deep relationships with them, and work creatively and innovatively with those customers. The worst thing I think that can happen to us right now is we get kind of desperate, we spread ourselves thin with customers that really don’t value us.

Marketing 40

Marketing Management Software Software 40

Red Star Kim

SEPTEMBER 5, 2023

Topics include: Professional and Practical skills for Marketing & BD Assistants, The Proactive Marketing Executive and Future Marketing Manager. Training for lawyers, accountants, surveyors and consultants I create and deliver a wide range of training workshops for fee-earning staff.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147