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Be more strategic – PESTLE, Positioning and Plans

Red Star Kim

This post picks up on some of the emerging themes and shares the delegate polls as an additional learning resource. Be more strategic – PESTLE, Positioning and Plans. Several delegates were particularly interested in macroeconomic analysis. Using the PESTLE analysis model for your brand | Smart Insights.

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PESTLE Analysis Examples

OnStrategyHQ

PESTLE Analysis Examples. Before We See PESTLE Analysis Examples, Let’s Recap on the Basics. A PESTLE analysis looks at the macro trends in the surrounding environment of a certain business or organization. A PESTLE analysis is often used as an extension of a SWOT analysis.

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Be more strategic – A metaphor: Analyse, join and align the dots

Red Star Kim

Below is a summary of the key themes discussed and the poll results as a further learning resource. The starting point for strategy is analysis. Many use a situational analysis or marketing audit. Or we might have different sized dot on a portfolio analysis of our services/products.

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Internal & External Analysis

OnStrategyHQ

What is an Internal and External Analysis? An internal and external analysis is simply looking at your organization’s current performance from an internal and external perspective. How does a strategic analysis fit into strategic planning? What is the output of an internal and external analysis?

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Context and curiosity drive commerciality and pricing

Red Star Kim

This summary forms part of the learning resources for this session: Context and curiosity drive commerciality and pricing. Government policy and regulation – a key element of PESTLE analysis – also drives many new work opportunities for both lawyers and accountants. Why commerciality for M&BD?

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Private client management and marketing: Business plans, recruitment, assessments and automation (Nov 2023)

Red Star Kim

This post summarises the key themes discussed, provides an additional learning resource for the delegates and includes further information – as promised – to some of the questions posed by delegates. Private client management and marketing: Business plans, recruitment, assessments and automation. The need to include purpose (i.e.

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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

This is a summary (and an additional learning resource for delegates) of last week’s M&BD planning workshop through the PM Forum. Allocate the necessary resources – of which fee-earner time is often key. For example: Internal communication – Why, how and what (kimtasso.com). Prioritise action.