Showpad

APRIL 10, 2023

So how can sales leaders drive growth in today’s landscape? With support from sales enablement. Four core responsibilities of sales enablement Forrester guest speaker, Peter Ostrow, shares four major categories of enablement responsibilities in our webinar. Sales talent management. Sales asset management.

Supply Chain 91

Supply Chain Sales Communication Organization 91

Red Star Kim

JUNE 12, 2023

It’s hard to find valuable and reliable sources of information so I wanted to share some insights from some excellent webinars I recently attended. Digital Marketing update webinars (June 2023). His webinar wasn’t targeted at professional services but the content was relevant. Long form (1,000 to 1,500 words) gets more traction.

Digitalization 130

Digitalization Marketing Advertising B2C 130

Planview

APRIL 14, 2023

When it comes to resource management, what do you find to be your biggest challenge? Is it balancing capacity, tackling bottlenecks, or even dealing with limited resource forecasting? In a recent webinar , 37% of attendees said their number one challenge was balancing capacity for supply and demand on their projects.

Management 52

Management Prioritization Decision-making Organization 52

Zendesk

JANUARY 5, 2022

Every salesperson is eager to hit their monthly quota—the more sales, the better. But the road to that finish line is reliant on a set of key players: sales leads. Before sales reps can meet their targets, they need a clear understanding of what a sales lead is and how a lead is different from a prospect.

Publishing 105

Publishing Sales Media CRM 105

Mike Kunkle

AUGUST 30, 2023

In the ever-evolving landscape of business, the Sales Enablement profession has reached a pivotal crossroads. To firmly establish the function as required and themselves as integral players in their companies, enablement experts must be equipped to prove their worth by improving sales results and bolstering profitability.

Leadership 262

Leadership Stakeholders Decision-making Sales Training 262

Mike Kunkle

AUGUST 8, 2023

In the ever-evolving landscape of business, the role of Chief Revenue Officers (CROs) or senior-most sales leaders (by any title), has never been more critical. When sales, marketing, and customer success operate in isolated bubbles, opportunities for collaboration and synergy are lost. This is a definite growth killer.

Sales 188

Sales Prioritization Innovation Leadership 188

Hubspot Sales

MAY 11, 2023

But what if we told you that sales can work together with your marketing team to boost your customer base? This is where the sales blitz comes into play. Through a sales blitz, your team can accelerate the time needed to convert leads into customers by adopting a tailored strategy. Train your sales reps for the campaign.

Sales 101

Sales Media Marketing Customer Success 101

Mike Kunkle

NOVEMBER 26, 2022

I am exceptionally pleased and excited to announce that Felix Krueger of FFWD and I launched The Building Blocks of Sales Enablement Learning Experience on November 25, 2022. Access to a Growing Library of 4+ Hours of Video Content , teaching the Building Blocks of Sales Enablement framework.

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Sales Leadership Transportation Sales Training 200

Planview

AUGUST 29, 2023

But most organizations lack basic resourcing capacity, and plans are often approved before resource capacity is evaluated, resulting in missed objectives and employee burnout due to overutilization. Understanding Resource Management Capacity planning can take on different forms depending on whether it happens internally or externally.

Meetings 52

Meetings Prioritization Facilitation Decision-making 52

Sales Outcomes

MARCH 4, 2024

Business leaders expect their sales and marketing organizations to effectively execute the critical motions for the success of the go-to-market plan. However, the reality is that there are often blind spots where execution matters most – at the front line, where sales, marketing, and pre-sales teams work together.

B2B 52

B2B Marketing CRM Sales Environment 52

Mike Kunkle

OCTOBER 8, 2023

This strategic approach goes beyond conventional departmental boundaries, breaks down silos, and encompasses product, marketing, demand generation, sales enablement, and the encompassing realm of customer experience (whether it goes by customer support, customer success, customer service, or a combination of these).

Customer Experience 277

Customer Experience Decision-making Profitability Marketing 277

Force Management

NOVEMBER 10, 2021

In our recent webinar , Force Management President, John Kaplan, answered timely questions on sales leadership actions related to the “post-Covid” world and remote working strategies. Get more out of your team and cut through the noise of remote working challenges.

Sales Leadership 82

Sales Leadership Sales Environment Leadership Remote Working 82

Planview

JULY 20, 2023

A recent Planview webinar featuring TSIA VP of Technology and Ecosystems John Ragsdale, Planview Sr. You can re-watch the webinar here. When companies have this visibility, they are more predictable and more proactive, and they have time to educate sales on what they should be selling and the advantages of more value-added products.

Profitability 52

Profitability Software Software CRM 52

Hubspot Sales

AUGUST 24, 2020

The landscape of sales has shifted radically over the past decade or so. While phone calls, meetings, and other familiar sales staples still have a place in the field, digital sales tactics — techniques conducted through virtual channels — have emerged and started taking up some serious space. Leverage social media.

Digitalization 124

Digitalization Media Sales Digital Transformation 124

SuperOffice

NOVEMBER 26, 2021

is there a less resource-intensive option for building a mailing list? Offer downloadable resources. By downloadable resources, we mean any educational asset that your audience gets access to after they share their email address with you. Many B2B companies have dedicated sections with educational resources on their websites.

B2B 128

B2B B2C Decision-making Advertising 128

Red Star Kim

OCTOBER 16, 2023

This post adds to the learning resources from the session. Expectations and business goals The business case for devoting resources to this time-intensive activity has to be clear and compelling. Some looked to LinkedIn’s Sales Navigator to drive data and process. Which was important for individual competencies (see below).

Management 130

Management Emotional Intelligence Onboarding Communication 130

Force Management

NOVEMBER 17, 2021

Force Management President, John Kaplan, answered timely questions during a webinar on sales leadership , sharing the tactics leaders are using now to achieve critical outcomes. Here are some of the most relevant questions answered, along with valuable resources to help you be successful.

Sales Leadership 74

Sales Leadership Leadership Sales Management 74

Force Management

OCTOBER 20, 2021

Every sales leader wants to get more out of their current sales team and implement a strategy that drives immediate results. In our recent webinar , Force Management President, John Kaplan, discussed three critical areas where leadership alignment supports sales resilience and growth.

Leadership 70

Leadership Management Sales Sales Leadership 70

SuperOffice

JUNE 14, 2022

In fact, more than 40% of sales reps consider prospecting the most challenging stage of the sales process. At the same time, prospecting is one of the most important parts of sales. Without it, your sales pipeline won’t be filled with sales opportunities. I know – prospecting is hard. Prepare scripts.

Decision-making 118

Decision-making B2B Digitalization Meetings 118

CMOE

FEBRUARY 24, 2023

We have curated a list of select coaching resources to provide you trusted and relevant expertise that will help you take those actions and make the effort needed that will provide lasting impact. We encourage you to bookmark these as a resource to help yourself, team, and business move forward.

Small Business 52

Small Business Leadership Profitability Publishing 52

Hubspot Sales

NOVEMBER 28, 2023

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Sales collaboration dramatically improves results, but bringing it to fruition can be more complex than it sounds.

Marketing 99

Marketing Sales Decision-making Prioritization 99

Zendesk

JANUARY 30, 2024

Forget about the age-old cold calls and impersonal ads—now it’s all about creating genuine connections, becoming a trusted resource, and guiding potential customers on a value-driven journey. With the right strategy and the comprehensive resources Zendesk offers, you can reach new leads and turn them into clients. Here’s how.

Value Proposition 52

Value Proposition Media Digitalization Innovation 52

Nutshell

JANUARY 30, 2020

Powerful and versatile, CRMs are used to manage every aspect of the sales pipeline , from signing up newsletter subscribers to nurturing longtime customers, and literally everything in between. Furthermore, many marketers find themselves stuck in sales-heavy organizations, with fewer resources at their disposal than their sales colleagues.

CRM 155

CRM Marketing Decision-making Advertising 155

Mike Kunkle

JUNE 12, 2022

If you absolutely can’t avoid it and find yourself needing to resize and retool your sales force again at this time, I have some advice that I hope might help. Sometimes, it seems to me as if critical thinking is at an all-time low right now, especially in the sales profession. Reengineering Sales Performance.

Sales 130

Sales Decision-making Virtual Selling Remote Working 130

Hubspot Sales

OCTOBER 4, 2023

In sales, where every conversation counts and every opportunity demands precision, your team needs more than just the ordinary training programs. Without sales training software, it would be very difficult to ensure reps are applying best practices, staying up-to-date with the products and services they’re selling, and closing deals.

Sales Training 74

Sales Training Software Software Sales 74

Hubspot Sales

JUNE 9, 2020

Either way you’ll want to focus on improving your conversion rate to maximize sales. In this guide, I’m going to show you how to utilize one of the most effective sales channels and webinars to sell online courses. To set the scene, let’s clear up why you should use webinars in the first place. It makes sense.

Marketing 76

Marketing Sales Management 76

Scovel

SEPTEMBER 22, 2021

Marketing existing customer accounts to drive sales and cross-selling is one of the keys to getting the most out of your biggest account. For businesses trying to sell on large accounts with long sales cycles and large transaction sizes, account-based marketing offers many advantages over other marketing approaches. Direct mail.

Marketing 52

Marketing Advertising B2B Decision-making 52

Miller Heiman Group

JUNE 17, 2020

If you haven’t yet adapted your sales tactics to address the changes wrought by the COVID-19 pandemic, it’s time to think about how to pivot as you position your company to rebound from the crisis. Our focus is helping sellers develop a strategy that allows them to quickly and consistently qualify sales opportunities.

Decision-making 69

Decision-making Sales Stakeholders Organization 69

Hubspot Sales

APRIL 6, 2020

Whether you specialize in inside sales or are a field sales pro, you have likely picked up a lead or two at an event or trade show at some point in your career. Host webinars and online workshops. According to Xant, 73% of marketing and sales leaders credit webinars as a way to generate high-quality leads.

Media 107

Media Internet Advertising Digitalization 107

Insightly

MAY 13, 2021

We talk quite a bit about marketing and sales team alignment. Marketing efforts should be in-step with the sales cycle. Yet, we rarely talk about what happens after the sale is closed. For example, perhaps customers who come in through a webinar are less likely to churn. Customer success managers are content marketers.

Customer Success 93

Customer Success Marketing Acquisition CRM 93

Brooks Group

FEBRUARY 28, 2023

By leveraging virtual technologies such as webinars or e-Learning platforms, companies can ensure that their employees receive consistent instruction regardless of physical location. Why Should You Consider Virtual Sales Training Programs? Is virtual learning the best fit for your company? We at The Brooks Group will help you find out!

Sales Training 52

Sales Training e-Learning Sales Digitalization 52

Hubspot Sales

APRIL 6, 2020

Whether you specialize in inside sales or are a field sales pro, you have likely picked up a lead or two at an event or trade show at some point in your career. Host webinars and online workshops. According to Xant, 73% of marketing and sales leaders credit webinars as a way to generate high-quality leads.

Media 101

Media Internet Advertising Digitalization 101

Planview

JANUARY 12, 2023

For professional services, this means your revenue number will go up, but you’ll be stretching your resources and adjusting business models to scale operations while maintaining profitability. To maximize both metrics, companies must wean themselves off manual scheduling and rely on the resource management module of their PSA system.

Profitability 52

Profitability Customer Success B2B Decision-making 52

Apptivo

FEBRUARY 16, 2023

When it comes to businesses, much of the progress in automation is happening in marketing – directed at raising brand awareness and converting leads into sales. Marketers prefer hosting webinars, product launches and events to grow their business by sending automated emails that draw their attention to the brand.

Marketing 94

Marketing Artificial Intelligence Manufacturing Digitalization 94

Zendesk

MARCH 1, 2022

Based on an idea from a previous leader, the company tried using webinars as a self-service tool rather than a sales function to drive new business. These educational webinars reduced service requests from new customers. To manage the influx of inquiries, the company decided to get creative with its self-service options.

Artificial Intelligence 98

Artificial Intelligence Customer Experience Organization Meetings 98

Planview

MARCH 29, 2023

PSA can make a significant impact by automating resource management and scheduling in effort to balance utilization rates across the consultant pool. Another metric which PSA resource management and scheduling can help with is rate realization, ensuring consultants are being billed at their set rate. Rate realization.

Finance 52

Finance Profitability B2B Software 52

Arpedio

FEBRUARY 26, 2024

In today’s hyper-competitive business landscape, the traditional sales approach of casting a wide net and hoping for the best no longer suffices. Target Account Selling (TAS) is a strategic sales methodology that prioritizes the identification, engagement, and cultivation of relationships with specific high-value target accounts.

Value Proposition 52

Value Proposition Prioritization Stakeholders Energy and Utilities 52