Jermaine Edwards

DECEMBER 6, 2023

Despite this we can’t ignore that today more than any time in history our products and services are exposed to scrutiny, comparison, commodity and competition. After reading close to 50 different books and research papers on social psychology, ethics of trust, cultural trust, cultural behaviour and just plain old observation in business.

Emotional Intelligence 130

Emotional Intelligence Client Relationships Key Account Management Negotiation 130

Red Star Kim

NOVEMBER 18, 2022

In view of the war for talent facing most professional services firms, next up were Joanne Nisbett of DAC Beachcroft (“A life that works” with Fully Flex built on three operating principles: client, team and output needs) with Andrew Baird of Blackbridge Consulting with a timely talk about employer brands. “96% Innovate client experience.

Value Proposition 130

Value Proposition Procurement Innovation Leadership 130

Red Star Kim

JUNE 1, 2023

There are other ways to differentiate such as through innovation, relationship and service excellence, new product and service development and new delivery platforms. This is particularly useful to gain insight into firm’s approach to relationship management, service delivery and use of technology and systems.

Value Proposition 130

Value Proposition Innovation Marketing Media 130

Brooks Group

APRIL 10, 2024

Social media gives every sales professional the opportunity to develop an audience of LinkedIn connections , Facebook friends, or X (Twitter) followers and a platform for publishing content. Listening to upbeat music is another technique many sales professionals enjoy. This will ensure you’re not wasting your time on unqualified leads.

Sales 88

Sales Media B2B Publishing 88

Zendesk

FEBRUARY 12, 2024

In today’s fast-paced and competitive business environment, staying ahead in customer service means continually educating yourself and your team. Customer service podcasts provide an excellent avenue for gaining knowledge and insights without disrupting your busy schedule.

Customer Experience 52

Customer Experience e-Learning eCommerce Artificial Intelligence 52

Hubspot Sales

SEPTEMBER 18, 2023

These financial statements can help you determine a company’s financial position and whether or not they can afford to purchase your products or services. Social Listening Tools : Social listening tools can notify you if someone is talking about you or your business online. Track this event with : LinkedIn 3.

Media 105

Media Investors Insurance Leadership 105

Red Star Kim

OCTOBER 20, 2023

We explored writing from professional services firms and looked at how to improve our firms’ written content. Seth Godin We looked at social media posts and compared those with an anonymous corporate voice with others conveying a more personal tone. Listen to how they speak. And impersonal. Stories help the reader connect.

Media 130

Media Communication Marketing Digitalization 130

Hubspot Sales

MARCH 27, 2023

You can also buy virtually anything online, including services. These services range from financial counseling to tarot readings. But, it's advantageous for businesses to sell services online, especially now, when a plethora of services can be offered virtually. How to Sell Services Online 1.

Media 125

Media e-Learning Onboarding Marketing 125

Customer Think

APRIL 30, 2021

Source: Adobe Stock Social media is bad for customer service. Whether ranting or raving, customers are telling stories online about businesses whether those businesses are listening or not.

Media 114

Media 114

Hubspot Sales

JANUARY 9, 2024

Door-to-door (D2D) sales involves knocking on people’s doors to advertise or sell products/services. Find a company that will invest in you “When I started at Pitney Bowes, they put me in a classroom for six months and taught me sales fundamentals: how to listen, how to prepare for a call, how to present, and how to close,” Jim continues.

Sales 103

Sales Decision-making Meetings Insurance 103

Hubspot Sales

JUNE 29, 2023

Using this information to spark conversations lets clients know you listen and they’ll trust you. The ability to listen is a superpower of closers. When you listen, you’ll know your clients' needs, and you’d be able to influence the sale of your product. Leverage social proof. Image Source 2. Master storytelling.

Insurance 103

Insurance Sales Interpersonal Skills Decision-making 103

Hubspot Sales

FEBRUARY 16, 2022

Essentially, a sales hook (or pitch) is a condensed sales presentation that gets the conversation started regarding what your business is, as well as your product or services' main benefits. A sales hook should be a quick, 1-2 minute rundown of how your product or service can help your prospect. Practice active listening skills.

Sales 130

Sales e-Learning Media B2C 130

Red Star Kim

DECEMBER 5, 2023

These sessions are experiential – with much use of social learning so many insights are generated during group discussions. A variety of specialist (to professional services) and mainstream CRM systems were explored. It was on budget day so those from accountancy and tax practices had a lot going on. Email Online Invitations that WOW!

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Hubspot Sales

MARCH 9, 2021

According to Statista , nearly 75% of podcast listeners tune into their favorite shows to learn new information. We know you’re a busy entrepreneur and don’t have time to sift through millions of podcasts to find what to listen to, that’s why we rounded up the top entrepreneurship shows you should listen to to help grow your business.

Investors 133

Investors Finance Internet Publishing 133

Help Scout

MAY 14, 2021

What keeps our customers coming back is the consistency and dependability of the results they get when listening to our music.”. Happiness report : Discover promoters and happy customers to source social proof. What was lacking with these tools, however, was a bird’s-eye view of the performance of their customer service.

Customer Success 109

Customer Success Communication Organization Marketing 109

Red Star Kim

APRIL 12, 2023

As an additional learning resource for delegates, I review the key themes of The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media. This is a common theme when M&BD people move from another sector into professional services.

Media 130

Media Marketing B2C Stakeholders 130

ACT

APRIL 22, 2024

Conduct online surveys, social media polls, and customer interviews to dig deeper into their changing expectations and needs. to monitor their purchase history and recent customer service interactions. Competitor analysis and social listening tools can also come in handy.

Supply Chain 52

Supply Chain Small Business Investors Sales 52

Red Star Kim

JUNE 15, 2023

Fame for accountants and professional services firms “tool for general financial research, benchmarking analysis, screening acquisition targets for your clients, client onboarding, company secretarial services and business development”. 800,000 global company profiles and 15,000 reports. Helpful for competitor analysis.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

LinkedFusion

APRIL 13, 2023

For people with a B2B business, it’s pretty likely that the social media platform worth hanging around in and marketing on would be LinkedIn. LinkedIn is the world’s largest professional social networking platform that helps professionals from various industries to connect and grow their businesses.

Marketing 52

Marketing Media Advertising Digitalization 52

Red Star Kim

JUNE 12, 2023

His webinar wasn’t targeted at professional services but the content was relevant. Social media Primarily used on a person-to-person basis to endorse a B2C or B2B brand in front of a wider audience. He also suggested that gated content was a powerful way to generate leads. He advised a 90 day content strategy to define all posts.

Digitalization 130

Digitalization Marketing Advertising B2C 130

Arpedio

JANUARY 5, 2024

This concept has evolved from mere customer service to an intricate process of building and nurturing long-term partnerships. Listening : Truly listening to and addressing client concerns demonstrates commitment. The Art of Active Listening in Sales Active listening is a fundamental skill in sales that goes beyond hearing words.

Management 52

Management Emotional Intelligence Client Relationships Sales 52

Hubspot Sales

APRIL 7, 2023

Flexibility in Fixing or Adjusting a Product or Service Should a customer have an issue with a digital product, addressing their issue could be easier than addressing problems with a physical product. Think about what channels of promotion you will utilize: social media, website, and newsletters, for example.

Digitalization 112

Digitalization Computers and Electronics Media Brainstorming 112

Apptivo

JANUARY 27, 2022

There are two types of sales detractors whom you will come across when selling your products or services. In either case, effective sales management deals with strengthening your social relationship skills and understanding how to tackle dire situations that might cost a lot for your business. Promote Listening. Be Prepared.

CRM 98

CRM Sales Sales Management Financial Services 98

Zendesk

DECEMBER 3, 2020

Namely, the design of a coronavirus-shaped canapé that one diner photographed and shared on social media. Like many businesses in hot water, they could’ve better weathered the controversy by employing some proven social media crisis-management tactics. What is a social media crisis?

Media 95

Media Stakeholders Decision-making Publishing 95

Hubspot Sales

JANUARY 9, 2023

Use this question to show that you’ve actually been listening throughout your relationship. If they didn’t previously mention an event or you’re speaking with them for the first time, use a detail you found on social media. You can also use social media to learn about their hobbies. Don’t forget to listen.

Media 113

Media Publishing Meetings Communication 113

SalesPop

SEPTEMBER 21, 2022

He teams up with two colleagues, who provide a wide range of services, including succession planning, exit planning, strategic planning, sales coaching, and sales development. Developing a high-performing sales team requires a virtual sales skill set, remote working, real active listening, and connection authenticity.

Remote Working 52

Remote Working Sales CRM Sales Training 52

Nutshell

DECEMBER 7, 2022

By interacting with customers on a service level, we learn firsthand about problems as well as understand customer concerns and objections to buying our products.” Many of your buyers are on social media – and also expect you to be there. Companies need to be good listeners in the digital age.”

Media 62

Media Customer Experience Software Software 62

Nutshell

JANUARY 17, 2024

Provide social proof: Another benefit of customer reviews is that they offer social proof, allowing prospective customers to read what their peers have to say about a product or service. Improve customer service: Customer reviews often include descriptions of people’s experiences with your company.

Artificial Intelligence 71

Artificial Intelligence CRM Software Software 71

Flevy

JANUARY 10, 2024

The concept of the “Experience Society” is a social and economic evolution where experiences, rather than goods or services, become the primary products of society. It reflects broader cultural and social changes, where personal fulfillment and experiences become central to lifestyles and identity. Popularized by B.

Digital Transformation 52

Digital Transformation Customer Experience Media Digitalization 52

Zendesk

OCTOBER 22, 2021

Social selling has impacted the market ever since we started trading products. Market analysis indicates that consumers influenced by social media are four times more likely to spend more on purchases. Below, we’ll discuss what social selling is, why it’s important, and best practices on mainstream social media sites.

Advertising 98

Advertising Media Marketing Retail 98

Account Management Skills

SEPTEMBER 11, 2023

Listen to the results and study breakdown (512 marketing decision makers) on Drew McLellan’s Agency Management Institute’s podcast. : Saw success on a particular marketing activity and elected to spend more on it (36%) What this means for you: Are any campaigns / services working well for your clients right now?

Account Management 52

Account Management Management Account Growth Decision-making 52

Hubspot Sales

MAY 22, 2019

These days, there's a lot of talk about influencing sales through social media or "social selling." It also explores how social media fits into a true multi-channel approach. These guests deliver unique content and insights to listeners. Then, we apply a multi-pronged approach to sharing it through social media channels.

Media 100

Media Sales Training Sales B2B 100

Nutshell

APRIL 21, 2023

Consumer behavior: When analyzing consumer behavior and preferences, look for trends in demand for certain products or services. Economic shifts: The economy can sway how and why customers invest in products or services. Analyze customer feedback One of the best ways to identify new market opportunities is to listen to your audience.

Marketing 62

Marketing CRM Media Decision-making 62

Hubspot Sales

AUGUST 24, 2020

Research from LinkedIn shows that top-performing sales reps, who close deals 51% more than their peers , consider social networking platforms "very important" to their success. Leverage social media. Social media is one of the foremost channels at any digital salesperson's disposal. Empower evangelists.

Digitalization 131

Digitalization Media Sales Digital Transformation 131

Hubspot Sales

JANUARY 1, 2021

It makes sense: We -- and our evolutionary cousins -- are social species, predisposed to live in groups and predisposed to limit conflict from this cohabitation. They may speak loudly and quickly to convey their passion for a particular product or service -- but this won’t work if prospective clients are quiet and introspective.

Sales 136

Sales Communication Media 136

Zendesk

JANUARY 5, 2022

Cold leads have never connected with your company or shown interest in your product or service. Warm leads know about your company and have expressed some level of interest, perhaps by visiting your website or commenting on a social media post. Prospects need your solution; they’re also ready to listen and ready to buy.

Publishing 105

Publishing Sales Media CRM 105

Apptivo

OCTOBER 3, 2022

However, as businesses grow, their ability to service every customer with the same level of care becomes a challenge. The focus of Awareness campaigns is to position the product or service and to create top of the mind recall in the potential customer. Why is lifecycle marketing crucial to scale any business? Strategies: 1.Engagement

Marketing 98

Marketing Value Proposition CRM Publishing 98