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Book review: The Strategy Book by Max McKeown

Red Star Kim

Book review: The Strategy Book by Max McKeown Author and book overview of The Strategy Book Author Max McKeown, with both an MBA and PhD from Warwick Business School, is a strategy and innovation coach for leading companies. Unusually, he has accolades for both customer service and human resources. A strategist cannot get lost in the detail”.

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How to use the Potential of Generative AI in B2B Business

QYMATIX

For example, AI entered our everyday lives in 2011 with Apple’s “Siri” launch. Also, in 2011, the computer program “Watson” beat human players in an American quiz show. Generative AI can produce innovative solutions and support human creativity by generating new data and content.

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How to use the Potential of Generative AI in B2B Business

QYMATIX

For example, AI entered our everyday lives in 2011 with Apple’s “Siri” launch. Also, in 2011, the computer program “Watson” beat human players in an American quiz show. Generative AI can produce innovative solutions and support human creativity by generating new data and content.

B2B 40
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The Eight Types of Entrepreneurship (& Companies That Exemplify Them)

Hubspot Sales

While all types involve innovation and ingenuity, different focus and overall intent distinguish some entrepreneurial ventures from each other. These entrepreneurial ventures sometimes involve purchasing smaller businesses that can meet the needs of existing target markets. Innovative Entrepreneurship. We’ll outline them below.

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Wholesale as a Success Factor: Modern Customer Relationship Management

QYMATIX

Although the market is highly competitive, there are innovative strategies that companies can use to capture markets and retain customers for the long term. Further Read: Thomas Johne(2011): Customer loyalty through customer orientation Lucas Pedretti(2021): Predictive Analytics – CRM? I WANT PREDICTIVE ANALYTICS FOR B2B SALES.

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Deconstructing the Myth of the Challenger Sale

Miller Heiman Group

In 2011, the Challenger Sale burst onto the scene, telling sales organizations to completely rethink their approach to complex sales opportunities. In fact, at Miller Heiman Group, we believe the Challenger Sale model lacks the impact of a proven methodology and is a tactic that doesn’t meet the needs and expectations of today’s marketplace.

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Deconstructing the Myth of the Challenger Sale

Miller Heiman Group

In 2011, the Challenger Sale burst onto the scene, telling sales organizations to completely rethink their approach to complex sales opportunities. In fact, at Miller Heiman Group, we believe the Challenger Sale model lacks the impact of a proven methodology and is a tactic that doesn’t meet the needs and expectations of today’s marketplace.