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Book review: The Strategy Book by Max McKeown

Red Star Kim

Being easy to read, short and jargon-free The Strategy Book (FT Publishing, 2012) is a considerable achievement bearing in mind the subject matter. What does success look like for your organization? What is the informal decision-making process? Strategy is a stream of decisions and actions”.

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Strategy Execution: 5 Organizations That Have Done It Well

ClearPoint Strategy

Every organization must make a big strategy shift at some point or another to stay at the forefront of its industry. This shift in thinking came about in 2015 after city administrators read the book, “We Don’t Make Widgets: Overcoming the Myths that Keep Government from Radically Improving.” organization can receive.

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Marketing is Moving Further Down the Sales Funnel

Corporate Visions

Those campaigns generated interest, but at some point, there was always that handoff to Sales, who would ultimately guide the buyer toward a decision. In 2012, CEB noted that B2B buyers weren’t contacting suppliers directly until 57 percent of the purchase process was complete. Then, several years ago, it all started to change.

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If Technology is Not the Answer to Solving Sales Problems, What Is?

SBI Growth

Deploying a Sales Force Automation tool will not solve the challenges facing your Sales organization. The Sales organization isn’t short on data, it is short on knowledge. Register for our Q3 Tour - Making the Number session and learn what your peers are doing today to make the number. Technology is difficult.

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Why Technology Can't Solve Sales Problems All By Itself

SBI Growth

Deploying a Sales Force Automation tool will not solve the challenges facing your Sales organization. The Sales organization isn’t short on data, it is short on knowledge. Register for our Q3 Tour - Making the Number session and learn what your peers are doing today to make the number. Technology is difficult.

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How Social Sellers Build Their Pipeline with LinkedIn

SBI Growth

It’s THE way to make connections.”. have held director-level or above positions (source: LinkedIn Ad Platform, 2012). These are the decision-makers you need to access. This is where Content Marketing meets Social Selling. Research your customer’s entire network to find the decision-makers. Large scale targeting.

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8 Local Government Public Dashboard Examples

Envisio

They make it easy for residents to understand how their city or county is progressing against set strategic goals and why those goals are important to improving lives in the community. To make a performance dashboard meaningful, it should also be transparent about setbacks or missed targets and be updated consistently.