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5 Marketing Trends That will Impact 2013

SBI Growth

From my point of view, three big trends will affect marketing planning in 2013. As we head into 2013, it is taking on new meaning. More and more, well-informed marketing organizations will begin to view digital marketing through the prism of an ecosystem. The power of brand will resurge in 2013 as a dominating force.

Marketing 126
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Maximize Your "B Player" Sales Talent in 2013

SBI Growth

By now, HR and Sales leaders have solidified their common 2013 goals. For more details on how to grade talent, refer to Topgrading for Sales.) Once the assessment is done, take the following actions: Nudge C players out of the organization. Enter 2013 with a plan to get the most out of your talent. Truth tellers.

Sales 113
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Top 5 Sales Rep Behaviors to Change in 2013 – with HR’s Help

SBI Growth

Can you count on your current Sales Rep behaviors to “Make the Number” in 2013? HR has a stake in this as the governor of company-wide behavior modification, including the Sales Department. Sign up for our Make the Number tour to learn more about how top performing companies will change Sales in 2013. Customer.”.

Sales 121
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How CEOs Can Help Sales Managers Beat the # in 2013

SBI Growth

This post is about how CEOs should invest in sales managers to improve revenue growth in 2013. As part of our annual Q3 Research Tour, SBI surveyed over 10,000 sales reps. As part of our annual Q3 Research Tour, SBI surveyed over 10,000 sales reps. Here are 2 ways you can set your sales managers up for success in 2013: 1.

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5 Steps for HR to Develop 2013 Sales Leaders

SBI Growth

Our 2012 sales leader research finds it is still a big fear for 2013. If your company isn’t looking for sales leadership today, just wait. The average tenure of a Sales VP is 19 months! This post explores what HR leaders can do to develop top internal sales leaders. Managing multi-generational sales forces.

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Build a Bold, Data Infused Sales Strategy for 2013

SBI Growth

“Freedom lies in being Bold” – Robert Frost Are you consistently bringing bold sales strategy ideas to the VP of Sales? To be a world class Sales Operations leader, pick up the pace. Quantifying the potential impact for their sales leader. Sales Operations Success = Insight + Execution.

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The Biggest Mistake a Marketing Leader Can Make in 2013

SBI Growth

SBI’s CEO Greg Alexander, was recently quoted in Hubspot’s “ 20 Marketing Trends & Predictions for 2013 & Beyond ”. Right now the biggest mistake a marketing leader can make in 2013 is to not invest in Content Marketing. It utilizes personnel from Sales, Marketing, Product Development and other parts of the organization.

Marketing 133