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Context and curiosity drive commerciality and pricing

Red Star Kim

Procurement and pricing Increasingly for global or public sector clients, procurement will have a major role in managing panels, framework agreements and tenders. We communicate differently with procurement professionals than other decision-makers and users of professional services.

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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

Alan Gotto, chair of Consultancy Procurement Council. It was fascinating to hear a procurement expert talking so passionately about the need for strong relationships. He surprised us with: “Procurement hates tendering as they are busy so sole sourcing is attractive”. Professional Marketing Conference 2017 (kimtasso.com).

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How to improve performance and reduce stress, with David Meikle

Account Management Skills

We discuss: why David describes the relationship between the agency, the client and the client’s procurement department as the triangle of doom.

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Is billing by the hour killing your account manager’s proactivity?

Account Management Skills

Well, Gartner says “if the AM is either unwilling or unable, the growth engine stalls” Having taught account growth since 2016, I don’t generally see a lack of willingness among agency account managers. So given the obvious commercial opportunity, what holds them back? BUT I do see the AM isn’t able.

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Reach beyond: A CX Moment with Mizuno

Zendesk

Since 2016, Mizuno has been the choice of irons for many players out of contract on the PGA Tour. Now, both sales and customer support are integrated with Mizuno’s enterprise resource planning (ERP) system, which is a type of software used to manage various business activities, like accounting and procurement.

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New Directions for Medical Device Sales Reps: Carpets vs. Clinics (Part 1)

Corporate Visions

She loves being in the clinic talking to doctors, and she dreads talking to procurement staff, or worse, hospital executives. Centralized Procurement. While many procurement teams have medical staff who make decisions based on efficacy, those teams also include buyers who focus on operations and cost-cutting. percent in 2016.

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The ultimate guide to solution selling

PandaDoc

Procurement departments are better at determining the company’s needs. Traditionally, salespeople were taught to target clients that knew what their goals were, knew that they needed to change something, and had a clear procurement process. Customers are better prepared. Refocusing away from the old criteria.