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The Future of Workplace Learning – Digitization Boost

MDI Training

Impuls Series - The Future of Workplace Learning Part 1 with Marina Begic: Digital Business Development Expert and Senior L&D Consultant. Let’s get started with the topic “Digitization Boost” By the way, we’ll soon continue with our second part: “Why you can do without Learning managment systems?

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How Marketing and Business Development (M&BD) Assistants can shine – Develop knowledge and skills, build personal brand and increase visibility

Red Star Kim

Consistency was another theme as well as the need for clarity of target audiences and the use of various media outlets, preferred digital channels and modes of engagement. 6% Really unhappy 6% Unhappy 29% It’s OK 59% Happy 0% Really happy How would you rate your firm’s digital marketing strategy?

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Preparing M&BD professionals for the future – learning, skills and knowledge transfer

Red Star Kim

And that some content – e.g. digital skills – is best learned through video whereas “softer” skills through personal interactions. How to deliver M&BD training and promote learning effectiveness Our second interactive exercise considered how to promote learning and harness different training opportunities. What are soft skills?

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Book review: Influential Internal Communication by Jenni Field

Red Star Kim

There’s an interesting quote for our remote working world: “Research from the Remotely Interested Report (2019) into communicating with deskless workers showed that the line manager as a communicator is so important that it impacts the effectiveness of all other communication channels in the organization”.

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Update on marketing and business development (M&BD) team structures

Red Star Kim

Or their focus may be on digital and predictive analytics. Increasingly, firms are looking at e-commerce and developing digital products that can be purchased or subscribed to via web sites. Lessons from digital marketing webinars (June 2023) (kimtasso.com) Remote working The Covid pandemic forced everyone to work from home.

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

This article from January 2023 Strategic Account Management for Law Firms in the Age of Remote Working – Nexl answers the questions: What is strategic account management (SAM)? The OnePlace legal client relationship management system was acquired by InTapp in 2019. Why do law firms needs SAM?

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Coaching and Consulting – People and Problem-Solving skills

Red Star Kim

These changes are partly as a result of Covid and the move to remote working but also due to economic changes, digital transformation and emerging technologies.