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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. Others may find that the M&BD team is responsible for research.

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B2B Book Club Selection (August 2022)

Account Manager Tips

B2B Book Club Selection (August 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. We read the winner and each week a summary and companion podcast explore the key themes and big ideas. Table of Contents.

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B2B Book Club Selection (November 2022)

Account Manager Tips

Every month I share a selection of popular titles to help with your professional development as a key account manager. Here are the book recommendations for November 2022. Key account managers rely on influence to get things done. Listen to this article. Table of Contents. Why this book?

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B2B Book Club Selection (July 2022)

Account Manager Tips

B2B Book Club Selection (July 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. We read the winner and each week a summary and companion podcast explore the key themes and big ideas. Table of Contents.

B2B 130
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B2B Book Club Selection (September 2022)

Account Manager Tips

Every month I share a selection of popular titles to help with your professional development as a key account manager. Here are the book recommendations for September 2022. Listen to this article. Table of Contents.

B2B 130
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KAMCon 2022: Unlocking the Power of Customer Value

The Congruity Group

Betsy Westhafer presents "How Executive Customer Advisory Boards Help Grow and Retain Your Key Accounts" to hundreds of Key Account Managers at KAMCon 2022 in Boulder, CO. The post KAMCon 2022: Unlocking the Power of Customer Value appeared first on The Congruity Group.

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The Wild West, Cher and Covid – Reflections from a Referrer Management workshop (June 2022)

Red Star Kim

Sometimes through dedicated internal campaigns and sometimes through the use of Key Account Management. Recent articles on referrer management. Cross-selling and referrer management – Expectations, Data and Focus (kimtasso.com) March 2022. The constraints for those regulated by the FCA were acknowledged.