SalesGlobe

AUGUST 25, 2022

The four key focus areas for the client scenario are as follows: Growth through product expansion: selling new products to existing customers. Growth through customer acquisition: selling new products to new customers. This role may be referred to as a “customer success manager” or a “service delivery manager”.

Acquisition 52

Acquisition Sales Account Management Innovation 52

SmartKarrot

MARCH 8, 2022

In celebration of International Women’s Day, we are honored to present our Top 50 Women Leaders in Customer Success to Follow list for 2022, celebrating 50 influential women leaders and their inspiring stories of strength and success. Her diverse yet unique skills include customer life cycle optimization from pre-sales.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21

ProlifIQ

JUNE 21, 2023

One such strategy that has proven to deliver impressive returns is account planning. In this blog post, we will explore the ROI of account planning, define what an account plan entails, discuss its role in sales success, and provide valuable insights backed by trusted sources such as Gartner and Forrester.

Account Planning 52

Account Planning Value Proposition Account Management Stakeholders 52

SOAR Performance Group

DECEMBER 13, 2023

A challenging market in recent years has caused many companies to reconsider how they balance new account acquisition with existing customer expansion. Keep reading for 3 practical shifts your organization […] The post 3 Practical Ways to Optimize Account Growth appeared first on SOAR Performance Group.

Account Growth 59

Account Growth Acquisition Organization Marketing 59

DemandFarm

MAY 12, 2023

One of the main issues with the sales funnel, especially in the B2B industry, is that the customer journey is no longer linear. Customers come in at any stage and often jump stages or move back & forth between them. Since customer acquisition has changed within the B2B sphere, the sales funnel is a bit outdated.

B2B 52

B2B Key Account Management Account Management Manufacturing 52

SmartKarrot

DECEMBER 4, 2020

Before customer success was introduced, companies used to spend massive funds in acquiring the customers only to see them finally go. But as customer retention became a major goal for these companies, customer success ROI started paying off. Importance of measuring customer success ROI.

Customer Success 10

Customer Success Onboarding Investors Acquisition 10

SBI

MAY 7, 2019

In this new role, Sean is responsible for leveraging Cirrus Insight’s strong fundamentals to take it to the next level in terms of world-class sales enablement, enterprise-grade service, and individualized customer success. Resources All Awards & Recognition Blog Article Industry News Interview Video Video Reviews Webinars.

Account Planning 33

Account Planning Leadership Acquisition Customer Success 33

SmartKarrot

SEPTEMBER 10, 2020

When it comes to customer success, there are various roles in an organization. If you have been following SmartKarrot’s blogs then you would find that we have written many blogs on different roles. But this blog is specifically about Chief Customer Officer (CCO). Which customer is more valuable than others.

Key Account Management 10

Key Account Management Acquisition Customer Success Account Management 10

SBI

AUGUST 22, 2019

has worked with hundreds of customers to increase quota attainment and shorten new hire ramp times by creating visibility and analyzing prospect-facing meetings at scale. Customers like Zoom, Outreach, Qualtrics, Adobe, and GitLab ramp new hires to productivity 30-50% faster and see an increase in quota attainment from 20-to-100%.

Account Planning 22

Account Planning Acquisition Meetings Sales Management 22

SBI

AUGUST 12, 2019

We’re placing the power of AI within reach for every Marketing, Sales, and Customer Success department and enabling those teams to engage their prospects and customers with highly personalized and nuanced conversations at scale.”. Nancy – Click ‘custom content sections’ tab below. Account Planning.

Account Planning 32

Account Planning Innovation Acquisition Account Management 32

SmartKarrot

OCTOBER 13, 2022

The primary objective of a CSM (Customer Success Manager) is to promote and demonstrate value to its clients continuously. However, many companies have different strategies and approaches when it comes to who should own/lead account expansion and how involved CSMs should be. Customer Success.

Account Management 10

Account Management Customer Success Management Negotiation 10

SmartKarrot

NOVEMBER 22, 2022

Still, one unified unit of three departments working together: Sales, Marketing, and Customer Success departments, mainly because the land-and-expand strategy is the concept of your current customers being your best sources of revenue. Role of Customer Success in scaling .

Customer Success 10

Customer Success Account Management Software Software 10

SmartKarrot

APRIL 13, 2020

In this blog we’ll talk about SaaS business and top 50 SaaS companies in 2020. Here’s an interesting blog on how should SaaS providers spend on Customer Success. Product-led growth and usage of the data for customer success and other strategies can be a powerful proposition. billion by 2022.

Software 19

Software Software Acquisition Innovation 19

SmartKarrot

OCTOBER 26, 2022

For several reasons, both large and small customers can churn. Implementing a comprehensive account management program is the greatest approach to preventing an expensive breakup with your most valuable clients. Key account management is the tactical method businesses use to manage and expand their most crucial clients.

Account Management 11

Account Management B2B Management Advertising 11

SmartKarrot

OCTOBER 28, 2022

What is Strategic Account Management? This approach is called strategic account management for enterprises (also known as key account management). The Responsibility of Strategic Account Manager. Strategic account management’s primary premise is to start small and expand over time.

Account Management 10

Account Management Management Key Account Management Decision-making 10

ProlifIQ

AUGUST 17, 2023

One such strategy gaining popularity among sales and customer success leaders is the “land and expand” approach. This method focuses on acquiring new customers while simultaneously nurturing existing accounts to drive expansion and increase company revenue.

Acquisition 52

Acquisition Customer Success Stakeholders Profitability 52

SmartKarrot

OCTOBER 14, 2020

If you have been reading our blogs regularly, then you know that we write extensively on Customer Success. And the most widely known role in customer success is the customer success manager (CSM). But this blog is specifically about an account manager (AM).

Account Management 10

Account Management Management Negotiation Key Account Management 10

SmartKarrot

SEPTEMBER 25, 2020

In this blog, we shall be looking into some of the onboarding best practices that will help you flourish in no time. Some reps should be dedicated to onboarding new customers while others should help existing ones learn how to use add-ons and upgrades. Assign account managers. You work on a Relationship.

Onboarding 8

Onboarding Artificial Intelligence Brainstorming Client Onboarding 8

Insightly

JULY 25, 2023

They are loyal and they pay you the equivalent of 50 smaller customers. But, say this customer takes up 80 percent of your server bandwidth. They have a half-dozen dedicated account managers. They need round-the-clock customer support. Is this your ideal customer? What type of customer is happiest?

Manufacturing 52

Manufacturing B2C Decision-making B2B 52

SmartKarrot

FEBRUARY 10, 2022

Customer Economic Unit Metrics : These metrics prove to be handy in comprehending each customer’s value, behavior, and cost. It is measured in terms of LTV (Lifetime Value) and CAC ( Customer Acquisition Cost ). Customer economic unit metrics are a part of customer metrics. Did you know this?

Software 10

Software Software Customer Success B2B 10

SmartKarrot

SEPTEMBER 8, 2020

If you are into customer success, then you understand the need of demonstrating value to the client on a timely basis. We will look into all these details in this blog. A QBR is a quarterly review meeting you hold with your customers. The goal is not just retaining the customers but 90% retention rate. Measurable.

Customer Success 10

Customer Success Meetings B2C Stakeholders 10

SBI

NOVEMBER 7, 2019

Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey. Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Blog Article. About Seismic.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20

Hubspot Sales

JULY 1, 2019

A successful account-based approach requires cross-department coordination. Every team -- Sales, Sales Development, Marketing, Customer Success, Finance, Product, Engineering, and the C-suite -- must be aligned. Albro proposes we use “Account-Based Everything,” or ABE.

Stakeholders 87

Stakeholders Sales Finance Decision-making 87