SmartKarrot

APRIL 13, 2023

In today’s economic environment, effective account management is essential for building and maintaining strong client relationships and achieving growth. From podcasts and webinars to blogs and social media posts, these influencers are using a range of channels to help other account managers learn, grow, and succeed.

Account Management 11

Account Management Key Account Management Management B2B 11

Jermaine Edwards

MARCH 17, 2020

This is such an important question yet most organisations have not established a clear distinctive path, identifiers and actions for effectively managing the full customer relationship journey. Although it is not specific to key customer management, the steps illustrated are powerful and need to be considered.

Customer Life Cycle 130

Customer Life Cycle Key Account Management Decision-making Innovation 130

Jermaine Edwards

APRIL 3, 2020

According to Deloitte Global’s 2018 crisis management survey, “ Stronger, Fitter, Better: Crisis Management for the Resilient Enterprise ,” nearly 60% of respondents believe that organisations face more crises today than they did ten years ago, yet many may overestimate their capabilities to respond. Design the proactive action plan.

Decision-making 130

Decision-making Profitability e-Learning Negotiation 130

Jermaine Edwards

JUNE 29, 2020

Managing multiple people with different agendas, needs and ideas is a challenge. This will help in knowing how best to manage and master what’s happening so the experience and expectations of your customer is met. It’s tough being the one who has to keep things flowing between your and your customers organisation.

Communication 130

Communication Decision-making Finance Key Account Management 130

Clarity Engagement Solutions

APRIL 26, 2021

New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to pharmaceutical companies to sit more consistently at the patient population management table. Only a few were in the process of pivoting in response, but everyone knew that their way of engaging with their customers needed to change.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Clarity Engagement Solutions

APRIL 26, 2021

New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big pharmaceutical companies to sit more consistently at the patient population management table. Only a few were in the process of pivoting in response, but everyone knew that their way of engaging with their customers needed to change.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Clarity Engagement Solutions

APRIL 26, 2021

New types of stakeholders, little swayed by the strength of a product sales pitch, have been looking to big pharma to sit more consistently at the patient population management table. Long before the COVID-19 outbreak, pharmaceutical companies knew that the customer engagement game had changed.

Healthcare 91

Healthcare Stakeholders Co-Creation Digitalization 91

Revegy

JULY 17, 2018

Leading sales organizations at companies like JDA Software and more applied a visual approach to their account planning process and immediately uncovered expansion and new pipeline opportunities that were previously hidden. In this blog series, you will learn how to build the key elements for your best account plan ever.

Account Planning 40

Account Planning Suppliers Profitability Decision-making 40

DemandFarm

JULY 20, 2023

By building and managing long-term relationships with your key accounts, you can create a foundation for sustainable growth. The 30-60-90-Day Blueprint is a time-bound, comprehensive approach to Key Account Management. The first step in this next phase is developing a customized account strategy.

Key Account Management 40

Key Account Management Account Management Meetings Account Strategy 40

AchieveIt

JULY 13, 2023

Business leaders spend months ideating and developing the perfect strategy—but when it comes time to operationalize, companies often back down, tucking the corporate strategy away until the following year. Ways to monitor results and drive accountability Strategies have been finalized.

Banking 52

Banking Government Organization Account Strategy 52

Cosawi

FEBRUARY 27, 2023

Today, as advisors in the strategic account management space, we are surprised and disheartened to see that marketing is often not only missing at the strategic account team table but also working from an inside-out products focus, rather than an outside-in customer focus.

Marketing 52

Marketing Suppliers Investors Account Planning 52

DemandFarm

APRIL 26, 2023

Key Account Management (KAM) focuses on building long-term relationships, and aims to improve customer satisfaction – especially in a B2B scenario. A key account manager’s primary responsibility is ensuring that the needs of key clients are met, and that they remain satisfied with the company’s products and services.

Key Account Management 52

Key Account Management Account Management Interpersonal Skills Management 52

SBI

MAY 8, 2012

It is vital not only to identify account goals at the beginning of the year, but to re-evaluate these goals periodically (spring is a good time!). Plan2Win software helps salespeople like you develop territory and account strategies. And Gorilla Expense keeps things organized and up-to-date for sales managers and finance.

Account Strategy 33

Account Strategy Sales Finance Communication 33

Arpedio

JANUARY 11, 2023

How to Succeed With Account Management. Back to blog. Let’s show you how to get the most out of your account management! In this blog, we’ll break down the concept of account management, and why it’s so important in order to drive a successful business in today’s increasingly complex B2B industry.

Account Management 52

Account Management Management Key Account Management B2B 52

SmartKarrot

MAY 10, 2021

Role: Customer Success Manager – Strategic Location: Remote, United States Organization: Premier Group Recruitment As a Customer Success Manager, you will be actively serving a portfolio of assigned North American accounts including major consumer, prosumer, and B2B brands.

Customer Success 10

Customer Success Onboarding Negotiation Account Strategy 10

DemandFarm

APRIL 18, 2023

A connected apps ecosystem in key account management involves the integration of your digital key account planning tool with other tools in your sales tech and marketing tech stack. This leads to an increased chance of missed opportunities and ignored red flags, buyer intent to action and strategy.

Account Management 52

Account Management Digitalization Management Account Planning 52

Arpedio

AUGUST 24, 2022

Account Planning: Manage Long-Term Account Development. Account Planning: Manage Long-Term Account Development. ? Back to blog. Think of it like this: a marketing strategy that sales, marketing and account management professionals use in order to maintain marketing efforts to their existing clients.

Account Planning 52

Account Planning Account Development Management Account Management 52

Deep Insight

AUGUST 16, 2021

The message from this blog? Whale Hunting with Global Accounts. It’s not often that I write book reviews but if there’s one book on sales management you should plan to read before the end of the summer holidays, it’s Whale Hunting with Global Accounts. Key account managers should not just be order-takers.

Global Accounts 52

Global Accounts Key Account Management Account Management Profitability 52

Red Star Kim

JUNE 7, 2023

ACCOUNTANCY UK accounting industry turnover up 16.6% Mishcon Future builds on its reputation as trusted advisors, drawing on its innovation ecosystem, including MDR Group businesses such as MDR Brand Management , digital transformation specialists MDRxTech and in-house accelerator, MDR Lab.

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

Brooks Group

DECEMBER 27, 2022

Obviously, this can be broken down into monthly or annual goals and can be applied to an individual sales rep, sales manager, regional manager, or the company as a whole. For our purposes, we will be discussing sales goals as they relate to the sales manager. A sales goal tells the manager what they are driving toward.

Sales 79

Sales Sales Leadership Leadership CRM 79

AchieveIt

OCTOBER 17, 2023

It’s important to ensure these “owners” are not accountable in name only — the accountable party should make progress reports and take responsibility for project wins and losses. Accountability also enhances organization-wide efficiency. What Happens Without an Accountability System?

Leadership 52

Leadership Communication Stakeholders Organization 52

SBI

APRIL 26, 2018

However, set up is quick and easy; it can be done within a day (by Agent3 consultants) and simply involves defining the accounts that need to be tracked and the product/solution/service portfolio that each particular customer is selling into the specified accounts. And our blog has a plethora of articles and case studies.

Sales 55

Sales Manufacturing Account Strategy Organization 55

Hubspot Sales

JULY 1, 2019

ABS maintains this account-level focus after the sale. Customer success managers deliver a custom onboarding experience, then work to develop relationships with multiple stakeholders at multiple levels (rather than leaving an account’s success to a single advocate, power user, or internal champion).

Stakeholders 84

Stakeholders Sales Finance Decision-making 84