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What is Bottom of the Funnel (BOFU)?

Upland

It represents the culmination of their journey, where they have progressed through the earlier stages and are now highly engaged and ready to make a purchase. At every stage of this journey, marketers employ targeted strategies to guide potential customers toward making a purchase decision.

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Strategy Software For Business Planning: ClearPoint

ClearPoint Strategy

You can change all that with the help of ClearPoint Strategy software. Still researching the need for strategy software? That’s understandable—if you haven’t used strategic planning software before you might not immediately see the benefits. More than likely, strategy software can help solve them.

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The Buyer's Guide to Artificial Intelligence Software For Sales

Hubspot Sales

Some of the latest — and possibly most promising — tools for sales teams use predictive analytics, a form of artificial intelligence technology that can optimize decision making around sales efforts. Vet each vendor with the following five criteria before making a purchase. What to Look For in a Sales AI Vendor.

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HOW CRM SOFTWARE HELPS IMPROVE SALES?

Apptivo

When employed effectively, CRM Software has proved to surge sales, increase productivity, and thereby profitability. One common mistake that most salesmen make is to talk superiorly about their brand, the product features and how they compete with other brands and such. Do you experience any slowdown in your sales?

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The Future of Sales Roundtable: Growth by Acquisition

SalesGlobe

Download a copy of the presentation. We’re talking about mergers and acquisitions today. Please feel free to leave any questions you have in the chat and we will make materials available to you after the session. We also know that technology acquisitions is leading the way. Mark Donnolo. So let’s get going.

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The Benefit of Building a SaaS Startup

LinkedFusion

SaaS (Software as a Service) has become quite popular in recent times. When people can rent cars, furniture, houses, toys, and books as well, then why not rent software and use it. Businesses have come to prefer Software-as-a-Service rather than buying it. SaaS is an abbreviation for Software-as-a-Service. What is SaaS?

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The 7 Steps of the Sales Process: What You Need to Know

Hubspot Sales

It listed information for all the prospects in my California territory including the company name, revenue figures, address, telephone number and — of course — the decision maker’s name and title. After all, that’s what they beat into our heads during the intensive five-week training program I’d just completed: Go for the decision-maker.

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