article thumbnail

Tools to Prioritize Opportunities

OnStrategyHQ

Here are the steps to prioritize your opportunities: Identify all your opportunities. Prioritizing Your Opportunities. Now that you’ve plotted all your opportunities, it’s time to prioritize. A couple quick tips: You can move big opportunities from the not doing side to the doing side through an acquisition.

article thumbnail

Prioritizing go-to-market-fit and getting to $800M ARR with ZoomInfo CEO Henry Schuck

Zendesk

Prioritize go-to-market-fit From the beginning, Schuck and his team knew the importance of go-to-market-fit, a common thread among our founder guests. Listening to Chorus calls also allows Schuck to make informed decisions on ZoomInfo’s mergers and acquisitions. Since 2015, ZoomInfo has completed 12 M&A transactions.

article thumbnail

Free Guide to Prioritize Your Opportunities

OnStrategyHQ

How do you prioritize opportunities? An important component of any great agile strategic plan is clearly identifying and prioritizing where you’ll grow. The Fit/Attractiveness Matrix is a tool to help prioritize and eliminate opportunities identified in your SWOT. In a sea of opportunities, how do you create focus?

article thumbnail

Product-Led Sales: All You Need to Know

Arpedio

Product-led sales is a strategy where the product itself serves as the primary driver of customer acquisition, conversion, and retention. PLG focuses on leveraging the product as a primary driver of customer acquisition, retention, and expansion, with the goal of fostering organic growth through positive user experiences and viral adoption.

article thumbnail

2020 Database Strategies and Contact Acquisition Survey Report

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond. Database benchmarks for education and resource prioritization. New tactics to acquire data to reach marketing goals.

article thumbnail

Customer Acquisition vs Customer Retention: What Should SaaS Companies Prioritize?

SmartKarrot

Of all the debates that one can possibly have in the world of sales and marketing, one that takes no backseat is customer acquisition vs customer retention. What is Customer Acquisition? Customer acquisition is the process of acquiring new customers. Customer Acquisition vs Customer Retention. Source: invesp.

article thumbnail

How to Manage a Sales Pipeline for a Startup

Nutshell

A refresher definition 5 best practices for managing a sales pipeline for a startup3 types of client onboarding Prioritize your good leads, drop your bad leads Analyze your pipeline regularly Update your processes regularly Standardize your sales pipeline Automate sales pipeline tasks with a CRM What is a sales pipeline?