Mike Kunkle

APRIL 8, 2023

(Although, in complex B2B opportunities, especially with longer sales cycles, qualification – like discovery – may be ongoing, because new stakeholders are introduced, others leave, budgets shift, and in general, things change.) To start, assess the Buyer Type for each stakeholder. Here’s what I mean.

B2B 211

B2B Decision-making Sales Stakeholders 211

Mike Kunkle

MAY 30, 2023

They know that the place they choose to work (the environment, especially the attitudes and behaviors of senior leaders) will radically influence their ability to make an impact with enablement. Finding yourself in one of these situations does not excuse you from working as hard and as smart as possible to make an impact with enablement.

Decision-making 295

Decision-making Sales Training Sales Stakeholders 295

Strategic Account Management Association

FEBRUARY 15, 2022

And in this article, I’ll share a neuroscience perspective on how you can convince your customers’ brains to move in your direction. How people make decisions. The brain makes decisions based on reflexes —instincts through which we subconsciously alter behavior to ensure biological fitness. Hierarchy.

Decision-making 520

Decision-making Construction Communication Account Management 520

Red Star Kim

JULY 11, 2022

There are lots of articles on internal communications, buy-in and stakeholder engagement. Animal magic of buy-in and stakeholder engagement (Video) (kimtasso.com). Ten top takeaways on stakeholder engagement and buy in (kimtasso.com). None for size of business, size of transaction, decision-making, nature of buyer).

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Account Manager Tips

NOVEMBER 24, 2022

Listen to this article. It's a boundary-crossing role that needs the cooperation of numerous stakeholders and departments to succeed. It can be used to build businesses, solve crimes, progress science and make many aspects of our lives quicker, easier, bigger or better. Here are the book recommendations for November 2022.

B2B 130

B2B Key Account Management Account Management Decision-making 130

MDI Training

JANUARY 29, 2024

8 Eternally Human Leadership Competencies Do you prefer to listen to this article? Click below to access our AI-generated version of this blog article! Read this article to find out more! Ethical Decision-Making: Leaders are frequently faced with ethical dilemmas that require moral reasoning and judgment.

Leadership 52

Leadership Artificial Intelligence Digital Transformation Interpersonal Skills 52

Mike Kunkle

FEBRUARY 5, 2023

Worse, recently, I’ve read an increasing number of articles and posts about how buying has become so convoluted and non-linear, that given that and a buyers’ market, sales process just doesn’t matter anymore. click the image to see a larger version] This makes sense, right?

B2B 198

B2B Sales Decision-making Negotiation 198

Whetstone

JUNE 12, 2024

This article delves into the critical importance of strategic thinking for SAMs, highlighting common weaknesses in current SAM programs and providing actionable recommendations for executives to foster these essential skills in SAMs. Encourage them to treat this time the way they would treat a meeting with an important stakeholder (i.e.,

Strategic Thinking 52

Strategic Thinking Account Management Innovation Decision-making 52

Red Star Kim

AUGUST 1, 2023

Find ways to make their lives easier and better. They can make it a firm priority to produce M&BD plans. Plan by stealth – Describe planning as something different: Goal-setting, decision-making, prioritising, making strategic choices, directing, choosing, focusing. Make it data-driven. Avoid templates.

Decision-making 130

Decision-making Marketing Business Planning Management 130

PandaDoc

APRIL 8, 2024

This is done by forming a team of stakeholders and decision-makers, establishing approval workflows, and effectively integrating automation tools. This article highlights how a deal desk functions and its ability to transform the way companies tackle their sales strategy. Let’s get to it!

Negotiation 52

Negotiation Sales Stakeholders Digitalization 52

Flevy

JANUARY 17, 2024

Editor’s Note: This is a series of articles on best practices related to KPI selection and implementation. They enable organizations to make data-driven decisions, ensuring that digital transformation strategies are aligned with business objectives and are delivering the expected outcomes.

Digital Transformation 59

Digital Transformation Digitalization Stakeholders Artificial Intelligence 59

Revenue Storm

MARCH 14, 2023

Well, maybe not, because you may have been told one of the following buyer excuses: #1: “I am the decision maker.” – This is the classic of all deceptions. In a complex B2B sales cycle, there is rarely one decision maker. Therefore, your opportunity should stand out as the best choice for all stakeholders involved. #2:

Procurement 78

Procurement Value Proposition Decision-making B2B 78

Red Star Kim

APRIL 11, 2023

Deconstruct bids to increase understanding An article in PM Magazine in December 2022 by Alex Footman and Stephen Timmins talked about the need to deconstruct a bid in order to properly understand the client requirements and produce a robust plan to meet milestones and differentiate. Ask their opinion about these approaches.

Government 130

Government Innovation Meetings Finance 130

AchieveIt

JANUARY 16, 2024

Ineffective management during change initiatives can result in resistance from employees and key stakeholders, disruptions in workflow, decreased productivity, and ultimately, failed initiatives. In this article, we’ll share essential tips for effective change management. They guide teams by setting clear goals and objectives.

Management 52

Management Decision-making Leadership Facilitation 52

Strategic Communications

APRIL 25, 2024

These tools have been found to “hallucinate”—basically make stuff up as some have found to their chagrin, and detriment. What many are discovering to their chagrin is that generative AI tools commonly “hallucinate” or, in other words, “make stuff up.” So I went back to the tool and asked: “Did you make these ERGs up?”

e-Learning 64

e-Learning Communication Decision-making Marketing 64

Red Star Kim

MARCH 4, 2024

They fear making mistakes and don’t want to appear vulnerable. Their behaviour makes you feel irritated, inferior, worthless and stupid. They may make you feel stifled, stupid or untrusted. You need to avoid making mistakes or paying insufficient attention to detail. Please let me know if you’d like a copy.

Management 147

Management Communication Leadership Digitalization 147

Arpedio

JANUARY 4, 2024

Notably, in B2B sales environments, which are often characterized by complex dealings and a multitude of stakeholders, the implementation of astute B2B sales techniques is not just beneficial but essential for sustainable success. Plot out the network of client relationships, recognizing key stakeholders and influencers.

B2B 52

B2B Sales Decision-making CRM 52

SalesGlobe

OCTOBER 10, 2023

In this article, I will touch on reasons why B2B sales teams can benefit from AI and some of the challenges teams may encounter. How AI Can Benefit the Sales Team B2B sales are often complex, with many stakeholders, intricate decision processes, and high-stakes negotiations.

B2B 52

B2B Artificial Intelligence Sales Decision-making 52

Arpedio

FEBRUARY 14, 2024

In this article, we will dive into the essential elements and strategies that make up successful strategic account planning. Relationship Building Nurturing and strengthening the relationship with key stakeholders through effective communication and value delivery.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

Arpedio

FEBRUARY 14, 2024

In this article, we will dive into the essential elements and strategies that make up successful strategic account planning. Relationship Building Nurturing and strengthening the relationship with key stakeholders through effective communication and value delivery.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

Flevy

FEBRUARY 19, 2024

The purpose of this article is to explore the critical Business Growth Metrics that serve as signposts on the journey of sales growth and organizational maturity. We aim to shed light on how these KPIs can enhance decision-making processes , inform strategy formulation , and drive operational improvements.

Business Growth 52

Business Growth Management Digital Transformation Profitability 52

PandaDoc

AUGUST 29, 2022

In this article, you’ll find some valuable advice on how to seal the deal faster, as well as how to close the deal with an undecided customer. There are two common goals that exist when we speak about the finalizing of the sales process: To make it as fast as possible. Definition and typical steps. Offer a ballot box. Quote sending.

Negotiation 98

Negotiation Decision-making Stakeholders e-Learning 98

Arpedio

APRIL 15, 2024

This involves considering the key components that make up a successful sales enablement program, and how they can be effectively implemented to drive results. Investing in technology that aligns with your sales enablement goals can enhance productivity, improve collaboration, and enable data-driven decision-making.

Sales Training 52

Sales Training Sales Decision-making Account Planning 52

Flevy

JANUARY 13, 2024

Editor’s Note: This is a series of articles on best practices related to KPI selection and implementation. For instance, employees may be achieving their KPI targets but not making progress towards strategic objectives, indicating a misalignment. Take a look at this article for a deeper discussion on KPI selection.

Retail 52

Retail Healthcare Decision-making Performance Review 52

DemandFarm

APRIL 21, 2023

However, the decision-making process can be complex, involving multiple stakeholders, technical buyers, and influencers. As a result, companies need to have an effective key account management tool that can help them navigate this complex landscape and identify the key decision-makers within an organization.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

SuperOffice

OCTOBER 11, 2021

In the article, we’ll explain the process of lead qualification and share 18 questions you should get the answers to during your interactions with leads – be it a survey sent in an email campaign or questions asked in the discovery call. Even qualified leads are not equally interested in making a purchase.

Decision-making 63

Decision-making Prioritization Stakeholders Sales 63

ACT

FEBRUARY 28, 2024

To create new products and services that solve real problems and optimise customer retention , you must listen to customer feedback and base your decision-making on what users want. Truly innovative companies use customer feedback loops to inform their critical product decisions and create a roadmap for business growth.

Decision-making 52

Decision-making CRM Customer Experience Innovation 52

Cosawi

JULY 14, 2021

Driven by her desire to make a real difference to patients’ lives and following a successful 30-year career in executive sales and marketing roles in the pharmaceutical and biotechnology industry, Dominique now advices organizations on effective KAM business transformation and implementation. Download the Full Article PDF Here.

Co-Creation 52

Co-Creation Marketing Value Proposition Key Account Management 52

Account Manager Tips

NOVEMBER 22, 2022

Who are their internal stakeholders? As a supplier, if you want to sell to procurement, you really need to understand things like the buying process, supplier management, supply chains, decision making and more. Let me know if anything in this article caught your eye, I'd love to hear from you. Find out their KPI drivers.

Procurement 130

Procurement Suppliers Supply Chain Key Account Management 130

Hubspot Sales

AUGUST 19, 2018

They define their prospects’ decision criteria early on. They bring in all stakeholders before negotiation starts. Great closers don’t just spew information and hope the prospect will bite; instead, they work with their prospects to make sure that a sale will be mutually beneficial. They know that a close goes both ways.

Negotiation 128

Negotiation Stakeholders Procurement Decision-making 128

Hubspot Sales

SEPTEMBER 1, 2021

In most cases, limited partners don't have decision-making authority for the businesses they invest in. Where a limited partnership has multiple stakeholders that either have complete or no decision-making authority, every stakeholder in an LLC has the right to actively assist in managing the business.

Investors 86

Investors Shareholders Profitability Decision-making 86

PandaDoc

DECEMBER 19, 2022

In this article, we share how leads, prospects, and customers form the backbone of an effective sales process, enabling sales teams to tackle fatigue and sometimes mundane work. You’ll also find a roster of valuable prospecting techniques and an in-depth look into what makes for a good prospective customer. Awareness of the pain point.

B2B 98

B2B Sales Decision-making Publishing 98

Planview

OCTOBER 10, 2021

This informative and easy-to-read article looks at basic concepts of a project management communication plan, and provides examples, strategies and best practices. That is why a project management communication plan is so vital, and often makes the difference between triumph vs. tragedy. There are several paths to project glory.

Communication 52

Communication Management Stakeholders Software 52

ClearPoint Strategy

OCTOBER 22, 2021

What no one talks about is how hard it is to create one—the thousands of hours spent behind the scenes annually, gathering and inputting data, doing calculations, making charts, and producing dashboards by the outsized number of skilled employees dedicated to the task. In this article. Chapter 1: What Is Strategy Reporting?

Decision-making 98

Decision-making Stakeholders Software Software 98

Hubspot Sales

NOVEMBER 30, 2020

You never get a second chance to make a first impression. But many salespeople and marketers make the mistake of crafting a perfect sales email, holding a great meeting, or running a fantastic product demo, and then sitting back and doing nothing. This is a major purchasing decision and cannot be rushed.

Decision-making 138

Decision-making Sales Meetings Stakeholders 138

Red Star Kim

JUNE 16, 2022

This article focuses on the key themes that arose and contributes to the learning resources for delegates. This prompted a host of discussions on engagement, internal communication, stakeholder buy-in, organisational culture and changing behaviour. Recent articles on referrer management. We tried out various tools (e.g.

Management 130

Management Key Account Management Digitalization Communication 130

Red Star Kim

OCTOBER 24, 2022

This article is a reminder of the key points valued by the delegates: Nine insights: Sales processes and selling skills for targeting and meetings. Some used the DMU (see introductory video on DMUs ) and the stakeholder matrix for targeting. Other delegates were reviewing their key account programmes so these articles may help.

Meetings 100

Meetings Value Proposition Key Account Management Account Management 100