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2019 Sales Kickoff Meeting Themes: Three Profitability “Moments of Truth”

Corporate Visions

Make your 2019 sales meeting kickoff theme about maximizing profitability throughout the entire customer relationship, not just during the initial deal. The 3 Moments Of Truth To Address At Your 2019 Sales Kickoff Meeting. For salespeople in negotiations, that means introducing unconsidered needs—i.e.

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15 Negotiation Strategies For Your Next Deal

Liston Witherill

The negotiation strategies you use will help determine whether you win the deal, and how profitable it is. The problem with negotiation is that too much of it is done ad hoc. In this article, I’ll cover: What’s the goal of your negotiation strategy? What’s the goal of your negotiation strategy?

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How can agencies make client relationships more profitable?, with Chris Merrington

Account Management Skills

In this episode we talk about making client relationships more profitable. He specialises in helping agency leaders and their teams negotiate more profitably. I’ve had it on my shelf for a few years now and it becomes a reference guide for negotiating. Welcome to Episode 53. So Chris, welcome. Chris 00:44.

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

Our target markets span large and small businesses; private, public sector and not for profit sectors; centralised and decentralised buying processes; procurement and user-led purchasing behaviour. Essentially a focus on the most profitable clients. An HBR article offered a similar matrix with costs to serve vs willingness-to-pay.

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KPI Management: Intellectual Property (IP) Strategy KPIs

Flevy

The objective of this article is to shed light on the significance of Intellectual Property Strategy within organizations, emphasizing how Key Performance Indicators (KPIs) associated with IP can guide strategic decision-making, facilitate the formulation of effective strategies, and enhance operational improvements.

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How To: Turn a Suspect Into a Prospect

Brooks Group

One of the most common requests we receive at The Brooks Group is for sales negotiation training on closing techniques. Until a person meets all the above criteria, they are still a suspect. They’re not profitable, unhappy, give away their company’s profit, and make life difficult for their sales managers.

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Unlock Apply: The 4th Key Fundamental of IMPACT Selling®

Brooks Group

This article is part of our Key Fundamentals of IMPACT Selling ® series. Time To Persuade The first three steps of the IMPACT Selling ® System (Investigate, Meet, and Probe) revolve around understanding the customer. Anytime a salesperson has to negotiate, it means the customer objects to something. Overcoming objections.