Zendesk

AUGUST 24, 2021

It’s a common myth that B2B companies aren’t as focused on customer service as their B2C counterparts. According to an Accenture report , over 90 percent of B2B leaders believe that providing a great customer experience is the key to reaching their company’s goals. How B2B and B2C customer service differs.

B2B 52

B2B B2C Finance Communication 52

Upland

NOVEMBER 28, 2021

Typically, these programs are powered by a robust software solution designed to meet all stakeholders’ reference needs—from Marketing and Customer Success to frontline sellers and everyone in between—and require at least one dedicated Advocacy Manager to keep everything running smoothly.

Sales 195

Sales B2B Software Software 195

SmartKarrot

MAY 30, 2023

Role: Customer Success Executive Location: London, England, United Kingdom (On-site) Organization: Space32 As a Customer Success Executive, you’ll be a crucial member of our commercial team, whose primary goals are to qualify leads and convert inquiries from businesses searching for full- or part-time office space.

Customer Success 19

Customer Success Emotional Intelligence Stakeholders Negotiation 19

Hubspot Sales

JUNE 8, 2020

It's never been more difficult to be a B2B sales rep. Here are three common challenges B2B sales reps need to overcome to keep brand experiences delightful for the prospect, plus some tips on how to overcome them. Relationships are everything in B2B sales. Here are 12 more ways to delight your customers in the B2B sales process.

B2B 88

B2B Sales Decision-making Marketing 88

Strategic Account Management Association

FEBRUARY 3, 2022

Tim Zierden, VP of Enterprise Dealer Partnerships at Cox Automotive, recently articulated to me the importance of leaning on Cox’s customer success team to uncover key insights. They’re critical,” he said. They’re our feet on the street.”. If the answer, on the other hand, is yes–well, it’s full speed ahead. Sharing insights.

Account Planning 400

Account Planning Supply Chain Prioritization Digital Transformation 400

SmartKarrot

SEPTEMBER 7, 2022

Role: Director, Customer Success Location: Remote, Atlanta, GA, US Organization: Everstream Analytics As a Director of Customer Success, you will hire, develop and lead a world-class enterprise customer success team. Process milestones for the customers and employees to work toward.

Customer Success 19

Customer Success Stakeholders Client Onboarding Onboarding 19

Hubspot Sales

AUGUST 26, 2020

In B2B sales, that means boosting conversion rates and landing more lucrative clients. Customer Success. Your marketers and salespeople pinpoint vital stakeholders within the target company. Executives at your firm may also interact personally with critical stakeholders of the target account.

Stakeholders 137

Stakeholders B2B Decision-making Sales Environment 137

SmartKarrot

MARCH 15, 2023

Role: Director, Customer Success Location: Houston, TX, United States (Remote) Organization: Innovapptive Inc As a Director of Customer Success, you’ll ensure great client happiness, adoption improvements, retention, and expansion, you should lead and manage the customer success team of strategic accounts.

Customer Success 19

Customer Success Key Account Management Account Planning Stakeholders 19

SmartKarrot

FEBRUARY 3, 2022

Role: VP Customer Success – BetterUp Care Location: Remote, San Francisco, CA, US Organization: BetterUp As a VP of Customer Success, you will build and lead a world-class customer success organization for BetterUp Care. Develop customer advocacy and secure customer success stories and references.

Customer Success 19

Customer Success Stakeholders Onboarding Account Management 19

ProlifIQ

AUGUST 17, 2023

Introduction: In the dynamic landscape of B2B sales, adopting innovative strategies is essential for sustained growth and profitability. One such strategy gaining popularity among sales and customer success leaders is the “land and expand” approach. Multi-threading ensures continuity in the sales process.

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

SmartKarrot

NOVEMBER 14, 2022

Role: Director of Customer Success Location: Cambridge, MA, United States (On-site) Organization: Volta Labs, Inc. Establish both leading and lagging KPIs to enhance customer advocacy. Manage TAP in close collaboration with Product Development and Marketing, and report back to Senior Management and internal stakeholders.

Customer Success 19

Customer Success Facilitation Stakeholders Leadership 19

SmartKarrot

FEBRUARY 17, 2022

Role: Customer Success Director, SaaS (Remote) Location: Remote, United States Organization: Talentify.io As a Customer Success Director, you will design and build a Customer Success strategy, including support content creation, establishing standard operating procedures, and scalable processes.

Customer Success 19

Customer Success Stakeholders Account Growth Client Relationships 19

SmartKarrot

FEBRUARY 8, 2022

Role: Strategic Customer Success Director Location: Indianapolis, IN, US Organization: Wunderkind As a Strategic Customer Success Director, you will mentor and inspire a small team of high-performing Customer Success Managers & Associates. Follow-up on support ticket escalations.

Customer Success 19

Customer Success Onboarding Stakeholders Publishing 19

DemandFarm

MARCH 31, 2023

The world of B2B selling has transformed dramatically in recent years, as the shift towards digitalization has changed the way businesses interact with one another. The leadership team plays a big role in creating an impression that as a business it is vital to understand all the stakeholders in the buying process.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

Nutshell

AUGUST 6, 2018

Customer Nurturing Sales Process Templates. Customer Success Pipeline. Gather more information on the prospect in advance of a formal presentation; learn as much as possible about their company operations, desired outcomes, and the specific needs of all stakeholders. CREATE LIST OF STAKEHOLDERS. PASS TO ONBOARDING.

B2B 48

B2B Negotiation Stakeholders Decision-making 48

ProlifIQ

JUNE 21, 2023

The ROI of Account Planning In the highly competitive landscape of B2B sales, sales leaders are constantly seeking strategies that can boost revenue and foster long-term customer relationships. Additionally, an effective account plan identifies key stakeholders within the account, including decision-makers and influencers.

Account Planning 52

Account Planning Value Proposition Account Management Stakeholders 52

SmartKarrot

JULY 21, 2020

There are basically two categories in which your business would fit – B2B and B2C. B2B is the category of business where your product is made for other businesses to use. In both the categories you need to ensure that you retain your customers. Hence, customer success has a key role to play in both kinds of businesses.

B2C 10

B2C B2B Customer Success Onboarding 10

Upland

JANUARY 29, 2024

Let’s face it, B2B sales can’t happen without good leads. Winning sales teams know strong leads must be converted into successful sales transactions. Sales productivity becomes even more difficult for complex B2B accounts with large buying groups and multiple divisions involved in the decision-making process.

Account Planning 195

Account Planning Sales Decision-making Shareholders 195

SmartKarrot

AUGUST 23, 2021

Role: Customer Success Manager Location: Houston, TX Organization: Ivanti As a Customer Success Manager, you will develop strong relationships with assigned customers and serving as a trusted advisor to key influencers and/or decisions makers. Maintain high customer retention and recurring revenue retention rates.

Customer Success 19

Customer Success Facilitation Stakeholders Onboarding 19

Arpedio

JUNE 22, 2022

Relationship Mapping, also known as Customer Relationship Mapping, Relationship Management, or Stakeholder Management is a way of mapping B2B relationships between large organizations. It can be a complex task, as large enterprises often involve multiple stakeholders in a buying decision. What is a Relationship Map?

Stakeholders 52

Stakeholders Decision-making Sales B2B 52

ProlifIQ

FEBRUARY 13, 2023

Defining a Sales Handoff The business model for many B2B Saas companies involves customer growth. In fact, most Saas companies get the majority of their revenue from existing customers. Therefore, customer satisfaction should be a top priority for businesses.

Account Planning 52

Account Planning Onboarding Sales Customer Success 52

SmartKarrot

JANUARY 27, 2022

As a SaaS (Software as a Service) B2B business owner, your ultimate objective is to retain your existing customers, make your existing customers adopt your product, reduce the churn rate, and make your customers successful through customer success. Customer education is necessary for customer success.

Customer Success 19

Customer Success e-Learning Stakeholders Onboarding 19

SmartKarrot

APRIL 20, 2023

Considering the heavy competition and the evolving business environments, it has become more important than ever to put customer success on the pinnacle. However, as businesses keep on the growth streak, scaling customer success efforts can prove to be daunting.

Customer Success 19

Customer Success Onboarding Decision-making Customer Experience 19

Arpedio

APRIL 1, 2022

Account-Based Selling is a targeted approach to B2B sales. It requires investing your team’s resources to target multiple stakeholders within an account. To be successful with an account-based approach to sales, collaboration is key. Your company as a whole needs to support the ABS methodology for it to be successful.

Stakeholders 59

Stakeholders B2B Account Management Decision-making 59

Account Manager Tips

JANUARY 22, 2022

B2B decisions are made by committees of people with different opinions. People problems B2B decisions are by committee. A Gartner study found the typical buying group for a complex B2B solution involves six to 10 decision makers. Talk to their stakeholders. Give clear deadlines and explain why it's important to act now.

Decision-making 130

Decision-making Key Account Management Account Management B2B 130

ProlifIQ

JANUARY 18, 2022

B2B selling isn’t fighting a war of liberation from a tyrannical king in a powdered wig, but it can feel like a battle – a battle between you and your competitors for your customer’s business. A well-crafted B2B sales strategy can be the difference between victory and defeat. Finding many more.

Account Planning 52

Account Planning Innovation Stakeholders B2B 52

KAM With Passion

MARCH 17, 2022

Complex sales is about generating and winning opportunities and acquiring new customers in a B2B (private) or B2G (public/government) environment where different stakeholders are involved on the buyer’s side and the solution is partially or totally co-constructed with the customer.

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

ProlifIQ

FEBRUARY 8, 2023

QBRs and Salespeople: The Key to True Customer Success and Growth There are certain truths to life that cannot be disputed. A quarterly business review is typically an event that takes place over the span of a few days to a week where sellers and a customer success manager come together to align on all of their key accounts.

Account Planning 52

Account Planning CRM Customer Success Decision-making 52

ProlifIQ

MAY 14, 2021

B2B selling isn’t fighting a war of liberation from a tyrannical king in a powdered wig, but it can feel like a battle – a battle between you and your competitors for your customer’s business. A well-crafted B2B sales strategy can be the difference between victory and defeat. Account Planning Strategy | Top 4.

Account Planning 64

Account Planning Innovation Stakeholders B2B 64

ProlifIQ

FEBRUARY 27, 2023

It dawned on me the striking simplicity parallel to B2B selling. If you want customers to renew, simply keep them happy and healthy. If you want to run a successful B2B business, it should be focused on acquiring large customers and growing the number of users or products inside those key accounts. .”

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

Arpedio

OCTOBER 21, 2021

This is why we have developed the org chart tool, a branching diagram to help you access the different relationships with your stakeholders and process visual content faster, better, and smarter by having a relationship assessment system. At ARPEDIO, we believe that every deal needs to be approached with a strategy specific to the customer.

Digitalization 52

Digitalization Digital Transformation Account Management B2B 52

Arpedio

OCTOBER 21, 2021

This is why we have developed the org chart tool, a branching diagram to help you access the different relationships with your stakeholders and process visual content faster, better, and smarter by having a relationship assessment system. At Arpedio, we believe that every deal needs to be approached with a strategy specific to the customer.

Digitalization 52

Digitalization Digital Transformation Account Management B2B 52

ProlifIQ

JUNE 21, 2023

Strategic Account Management in B2B Welcome to our comprehensive guide on strategic account management. We will explore the key principles, strategies, and best practices that empower strategic account managers to get the most bang for their buck from each of the accounts managed based on our experience with hundreds of customers.

Account Management 52

Account Management Management Account Planning Stakeholders 52

ProlifIQ

APRIL 21, 2023

such as identifying key accounts, developing comprehensive account plans, using data to drive decisions, communicating effectively with customers, and collaborating with internal teams. Your account growth strategy will be implemented by your sellers and customer success.

Account Growth 52

Account Growth Account Planning Key Account Management Account Management 52

DemandFarm

APRIL 13, 2023

Key Account Management Glossary: 65 Crucial Account Management Terms Explained Account Hierarchy: Account Hierarchy is the structure and organization of key accounts within a company visualized in a hierarchical system of decision-makers and stakeholders.

Key Account Management 52

Key Account Management Account Management Management Value Proposition 52

SmartKarrot

MARCH 8, 2022

In celebration of International Women’s Day, we are honored to present our Top 50 Women Leaders in Customer Success to Follow list for 2022, celebrating 50 influential women leaders and their inspiring stories of strength and success. Her diverse yet unique skills include customer life cycle optimization from pre-sales.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21

Arpedio

JANUARY 5, 2023

A QBR, or Quarterly Business Review, is a quarterly (hence the name) check-in with your customer. The purpose is to review the impact of your offerings on your customer’s business and discuss the priorities and goals that lie ahead. QBRs aren’t limited to customer success. A means to reinforce your relationships.

B2B 52

B2B Account Management Customer Success Performance Review 52